Social trend prediction platform Noise secures $7.1M led by Paradigm

Noise, a developer of a social media trend prediction market platform, has secured $7.1 million in a funding round led by Paradigm. Other participants included Figment Capital, Anagram, and Kaito AI. The platform allows users to bet on which online topics, such as specific trends, brands, or narratives, will maintain lasting influence, with the goal of measuring their cultural value. Noise has previously tested its betting service using social media data from Kaito and plans to officially launch on the Base blockchain within the next few months.