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XXI CEO differentiates firm from Strategy, Coinbase; vows to keep accumulating BTC

December 11, 2025, 8:29 AM
XXI CEO differentiates firm from Strategy, Coinbase; vows to keep accumulating BTCJack Mallers, CEO of Bitcoin investment firm Twenty One Capital (XXI), said in an interview with CNBC that his company is not a BTC investment firm but rather a business built on Bitcoin, distinguishing it from companies like Strategy and Coinbase. He stated that XXI will partner with firms such as Tether and SoftBank to build cash-flow-generating businesses and products. Mallers claimed that XXI already holds more BTC than Coinbase and plans to continue increasing its holdings. XXI listed on the New York Stock Exchange on Dec. 10, with its stock closing down approximately 2% at $11.4 on its first day of trading. The company reportedly holds around 43,514 BTC, making it the third-largest corporate holder of the asset, excluding spot ETFs, after Strategy and MARA Holdings.

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