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Blofin Expands Into Vietnamese Market

Web3 & Enterprise·July 01, 2023, 6:23 AM

Blofin, a cryptocurrency exchange officially headquartered in the Cayman Islands but with a strong connection with China, has entered the Vietnamese market.

That’s according to a press release issued on behalf of the company on Friday.

 

Exploiting Vietnamese potential

Vietnam has emerged as a global leader in cryptocurrency adoption, with approximately 21% of its population reported to own cryptocurrencies. Recognizing the immense potential of the country, Matt Hu, the Chinese CEO of Blofin, expressed his excitement about entering the Vietnamese market. He emphasized the rapid growth of Vietnam’s cryptocurrency industry, noting that the country has become an attractive destination for crypto ventures within a mere three years.

“We take pride in offering Vietnamese users a reliable and accurate trading platform that fulfills their needs,” Hu stated.

Photo by Tron Le on Unsplash

 

Bespoke market offering

In line with this commitment, Blofin has developed a comprehensive product available in the Vietnamese language. Furthermore, the exchange has established dedicated support for the Vietnamese community to ensure a positive user experience and address any inquiries or concerns.

To enhance user engagement, Blofin is actively building connections with influential figures in Vietnam, collaborating with innovative projects, and engaging with local crypto communities. By fostering these relationships, the exchange aims to become an integral part of the Vietnamese cryptocurrency ecosystem. Blofin stands out among its competitors by providing unmatched convenience and security for crypto futures trading.

Those are the aspirations of the company but in no way can it expect to achieve this without significant market challenges. In Vietnam, the platform will go head to head with existing market incumbents, Binance, Exness, and Skilling. Binance is the market leader, supported by a depth of market trade volume.

There is also the potential for future obstacles in terms of local regulation. In the past, the Prime Minister of Vietnam, Pham Minh Chinh, has said that there’s a need for the Southeast Asian country to scrutinize cryptocurrency regulation. Additionally, the State Bank of Vietnam has warned previously that cryptocurrencies present a risk to Vietnamese consumers insofar as they are not protected by Vietnamese law in owning, trading, and using them.

 

Enticing futures traders

Launched in January, Blofin’s cryptocurrency futures trading offering attempts to provide users with an exciting and rewarding experience. The platform incorporates pragmatic security measures, including AI-powered algorithms, robust infrastructure, and comprehensive analysis tools. Designed to provide all users with equal, transparent, and highly effective trading opportunities, Blofin invites the best and brightest futures traders to join its pioneering program.

Blofin has been around since 2019. In May of last year, it launched the Blofin App as a one-stop investment and asset management platform. The company has obtained money services business (MSB) licensing from FINCEN in the United States. It has also obtained a fund license from the Cayman Islands Monetary Authority (CIMA). According to a press release published last year, it has also been working towards licensing in Hong Kong, Canada, and Singapore.

The entry of Blofin Exchange into Vietnam’s thriving crypto market should serve to enhance the depth of market infrastructure available to Vietnamese users, contributing towards the further development of the digital asset revolution.

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Web3 & Enterprise·

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