Klaytn Foundation and Finschia Foundation to jointly launch largest blockchain network in Asia

Singapore-based cryptocurrency trading platform BingX has secured a sponsorship deal as the new sleeve sponsor for Premier League football club Chelsea.Photo by Chaos Soccer Gear on UnsplashJanuary 9 debutThe arrangement, spanning the next six months, is expected to debut during Chelsea’s Carabao Cup semi-final first-leg match against Middlesbrough on Jan. 9. As part of this sponsorship, BingX will prominently feature on the front of Chelsea’s training kits for the upcoming 2024/25 season. Meanwhile, the current shirt sponsor, Infinite Athlete, will transition to a training sleeve sponsorship starting next season. While details about the fate of Chelsea’s training kit deal with Trivago, an online hotel booking site, remain uncertain, the club is navigating sponsorship changes in the wake of owner Roman Abramovich’s prior ownership and UK government sanctions. Corporate rebrandEstablished in 2018, BingX operates as a cryptocurrency exchange headquartered in Singapore, catering to a user base of over 10 million in Southeast Asia and North America. In November, the company announced that it was rebranding the business. Part of that process was understood to involve an overhaul of BingX’s visual identity, with the introduction of a streamlined logo. Sponsorship within the English Premier League is a high profile marketing move that will undoubtedly bring more visibility to that brand. Crypto marketing spend reboundThe marketing spend of crypto firms relative to high profile sponsorship deals has recovered significantly in recent months. Such sponsorship deals peaked at the top of the crypto market in 2021. That period saw profligate spending by many of the large crypto platforms. A standout example was provided by the $135 million sponsorship deal signed by fraudulently run crypto exchange FTX for the Miami Heat stadium naming rights in the United States. While that opulent sponsorship spending subsided during the bear market, it appears that there has been a modest resurgence as market conditions have improved. Seychelles-based crypto platform OKX has ongoing marketing relationships with the McLaren Formula One racing team and Manchester City Football Club. In March, U.S.-based crypto exchange Kraken announced a marketing partnership with the Williams Formula One racing team. Earlier this week it emerged that crypto gambling platform Stake.com had signed a sponsorship deal with the Sauber Formula One team. 18 of the 20 English Premier League clubs are now understood to have agreed sponsorship deals at one time or another with crypto companies. This demonstrates the growing trend of cryptocurrency platforms associating with high-profile sports partnerships, enhancing their visibility and influence in the market. Chelsea is actively seeking a front-of-shirt sponsorship deal, considering potential collaborations, including discussions with Saudi national carrier Riyadh Air. It’s understood that the BingX deal has been agreed for in excess of £10 million ($12.7 million) per season.

China Makes History by Settling Cross-Border Oil Deal with Digital YuanThe digital yuan, China’s central bank digital currency (CBDC), also known as e-CNY, was used for the first time to settle a significant oil transaction.Chinese state-owned media outlet China Daily reported on Saturday that the Shanghai Petroleum and Natural Gas Exchange (SHPGX) revealed on October 20 that PetroChina International, a subsidiary of the China National Petroleum Corporation (CNPC), successfully acquired 1 million barrels of crude.Photo by engin akyurt on UnsplashAdvancing e-CNY use internationallyThis transaction is a response to the call by the Shanghai Municipal Party Committee and Municipal Government to incorporate the digital yuan into international trade, marking a noteworthy stride towards the broader adoption of the digital currency.The exact seller and price details for the deal were not disclosed. This historic crude oil transaction signals not only the increasing use of the digital yuan in global trade but also a noteworthy step in the movement towards de-dollarization. Reports from China Daily suggest that the use of the yuan in cross-border settlements experienced a remarkable 35% year-on-year increase in the first three quarters of 2023, reaching a total of $1.39 trillion.This milestone isn’t the first time the yuan has been utilized in the energy sector. In March, the yuan was first used in a liquefied natural gas (LNG) purchase on the SHPGX, as French TotalEnergies reached an agreement to sell LNG to the China National Offshore Oil Corporation (CNOOC). Recently, another LNG deal was executed between CNOOC and French Engie, although these transactions did not involve the digital yuan.In parallel developments, First Abu Dhabi Bank announced on October 19 that it had established an agreement on digital currency with the Bank of China during the third Belt and Road Forum for International Cooperation. China and the United Arab Emirates, including Abu Dhabi, are participants in the mBridge platform designed to facilitate cross-border transactions using CBDCs. The mBridge platform is expected to launch as a minimum viable product in the coming year.Furthering mass adoptionThe Chinese authorities are taking several distinct approaches in furthering mass adoption of the e-CNY. The Chinese subsidiaries of both Singapore’s DBS Bank and France’s BNP Paribas have recently partnered with the People’s Bank of China to enable their international clients operating in China to use the digital yuan.A long list of initiatives have been taken within mainland China by regional governing authorities to further the use of the CBDC. To further enable mass adoption at home, a new offline SIM card-based digital yuan wallet was developed and launched earlier this year.The successful use of the digital yuan in settling this oil deal represents a significant step forward in the internationalization of China’s currency and the growing influence of CBDCs on the global economic stage. As the world watches these developments unfold, the digital yuan continues to make strides towards becoming a crucial means of exchange in international trade and finance.

The Stacks Asia DLT Foundation, an organization associated with the Stacks Bitcoin layer-2 network, has become the first Bitcoin-based foundation to establish itself within, and be recognized by, the Abu Dhabi Global Market (ADGM). ADGM is a free zone and international financial centre located on Al Maryah Island within the capital of the United Arab Emirates (UAE). In a press release published on April 28, the foundation set out that it has established itself within the ADGM in an effort to further grow the adoption of the Bitcoin layer-2 network within Asia and the Middle East, while leveraging the positive regulatory environment that has been established by the ADGM with regard to distributed ledger technology (DLT).Photo by Joshua Woroniecki on UnsplashAttracting DLT foundationsThe ADGM has played a significant role in positioning the UAE as a go-to location for crypto startups and projects. The Berlin-based IOTA Foundation, developer of the IOTA DLT project, was among the first to establish a foundation within the ADGM to promote use of its network in the Middle East region back in November 2023.Since then, others have followed. In 2024 DLT foundations were established related to blockchain projects such as Kaia, Aptos and Beam. Last month DeFi protocol project NEOPIN announced that it had established a DLT foundation within the ADGM.  The free zone has proven popular not just among DLT foundations, but among crypto startups too. Projects such as Polygon Labs, Chainlink Labs and TON have established a presence there. Regulatory frameworkThe ADGM has its own regulator, the Financial Services Regulatory Authority (FSRA), and it established a framework for blockchain foundations in 2023. In establishing the Stacks Asia Foundation within the ADGM, the project would have had to register as a DLT Foundation, while meeting all local legal and regulatory requirements.Kyle Ellicott, interim Executive Director of the Stacks Asia DLT Foundation, commented on the development, providing an insight into why the ADGM was chosen:”We chose to establish our presence in ADGM because of its unparalleled commitment to fostering innovation in the blockchain space. Their forward-thinking approach to policy-making aligns perfectly with the Stacks ecosystem’s history of creating pathways for Bitcoin builders.”  Bitcoin programmabilityThe foundation asserts that it will play a “pivotal role” in forging the future of Bitcoin programmability and its adoption in that respect within Asia and the Middle East.  Referring to Bitcoin while speaking at the Abu Dhabi Digital Assets Forum, Ellicott said that “the once sleepy asset, seen only as a store of value, is now yielding with Layer 2s," through Stacks Bitcoin (sBTC), a 1:1 Bitcoin-backed asset hosted on the Stacks blockchain network. Stacks believes that the next wave of growth for Bitcoin will come through Bitcoin layer-2s. The project claims that unlike wrapped Bitcoin (wBTC), sBTC doesn’t rely on centralized intermediaries. The asset has been designed to extend Bitcoin’s utility, enabling Bitcoin-adjacent DeFi applications and smart contracts. While the project highlights the importance of Bitcoin layer-2 going forward, back in February, Stacks co-founder Muneeb Ali forecast that a shakeout of Bitcoin layer-2 projects will occur, with only a handful of such projects surviving over the course of the next three years.