Top

SBI and Chiliz join forces in fan token offering in Japan

Web3 & Enterprise·May 10, 2024, 7:43 AM

SBI Digital Asset Holdings (SBI DAH) has unveiled a new joint venture with Chiliz, geared towards introducing soccer club fan tokens to Japan. 

 

Bringing a fan engagement token offering to Japan

These tokens, operating under the Socios fan engagement brand, encompass soccer clubs such as Arsenal, AC Milan, Manchester City, FC Barcelona, Inter Milan and Paris Saint-Germain. Both companies outlined to The Block in a joint statement that the purpose of the joint venture is to provide local sports fans in Japan with access to tokens associated with these high profile soccer clubs.

https://asset.coinness.com/en/news/6eafbb58395d800dba65d17650fec696.webp
Photo by Konstantin Evdokimov on Unsplash

Alongside this collaboration, SBI DAH intends to establish a node on the Chiliz Chain. Notably, over 2 million users have already engaged with the Socios fan tokens, signifying a burgeoning interest in this space.

 

Rather than depend upon non-fungible tokens Chiliz relies upon fan tokens, representing a distinct category. They're fungible, akin to tracking stocks, facilitating fan engagement through voting, competitions, VIP experiences, merchandise and exclusive offers. 

 

In Japan, private investors traditionally exhibit more active engagement with companies, often receiving incentives such as discount coupons, gift cards, points and memberships. While fan tokens don't confer ownership rights in the clubs, they offer similar avenues for engagement. 

 

Fernando Luis Vázquez Cao, CEO of SBI DAH, highlighted the importance of technology in enhancing community experiences, expressing enthusiasm for collaborating with industry leaders like Chiliz to introduce novel experiences to the Japanese audience. Vázquez Cao stated:

”The partnership between SBI DAH and Chiliz will bring together the best-in-class capabilities of both traditional finance and Web3, leveraging fintech innovations to transform the sports and entertainment experiences for communities.”

 

The recent transition of the Chiliz blockchain from a Proof of Authority (PoA) to a Proof of Staked Authority (PoSA) version marks a significant step forward, attracting node operators like Paris Saint Germain and enhancing the network's capabilities. PoSA is a hybrid consensus algorithm that enables faster block times and reduced transaction costs.

 

Additional partnerships

In addition to its collaboration with Chiliz, SBI DAH boasts a diverse portfolio of blockchain interests, spanning initiatives such as AsiaNext, SBI Digital Markets and crypto custodian Zodia Custody.

 

Many crypto projects have partnered with the company as a means to gain access to the Japanese market. One of the most recent examples is its partnership with USDC stablecoin issuer Circle.  The objective of that partnership has been to expand the circulation of stablecoins in Japan, but particularly USDC.

 

Moreover, SBI DAH has made strategic investments in prominent players like Swiss digital asset bank Sygnum, Blockdaemon and the Tangem wallet. SBI Holdings, the parent company of SBI DAH, similarly maintains an extensive involvement in blockchain investments and activities. 

 

In tackling the Japanese market, Chiliz will have to contend with a local competitor in the form of FiNANCiE. It has emerged to fill a similar role, fostering relationships with domestic sports teams, including J-League soccer clubs. By contrast,  Chiliz has provided broader international exposure. International competitors include Sorare and Dapper Labs, which concentrate on NFTs.



More to Read
View All
Web3 & Enterprise·

Dec 18, 2023

XPLA joins hands with EDUM to bring Study-to-Earn services to learners

XPLA joins hands with EDUM to bring Study-to-Earn services to learnersSouth Korean gaming corporation Com2uS Group’s layer 1 blockchain XPLA has established its newest partnership with EDUM, a Study-to-Earn (S2E) project operated by Dream Ladders, a blockchain subsidiary of educational and career services provider Jinhak, according to an official announcement on Monday (KST). Together, they plan to bring blockchain to education, helping students benefit from a new, innovative approach to learning and proving that blockchain can be useful in any environment.Photo by JESHOOTS.COM on UnsplashOptimizing the learning experience with Web3EDUM is set to leverage Web3 technology to provide students with access to affordable, high-quality educational services for everyone, no matter their economic background. Users will be able to earn rewards in the form of EDUM or EDUMP tokens when using different functions on the EDUM mobile application. EDUM is the project’s market-based utility token that can be cashed through external exchanges or even swapped with EDUMP, which has a fixed value and can only be used within the EDUM ecosystem. EDUMP tokens can also be used for purchasing NFTs or lectures on the EDUM platform.The project will also incorporate NFT technology as a key mechanism. Learners on EDUM can record their achievements as NFTs through certification performed by a Proof of Attendance Protocol (POAP). The platform offers benefits to instructors as well, whose content such as lectures, exams and textbooks can be protected and compensated by being minted as NFTs.Going beyond gamingBy working with EDUM, XPLA aims to venture into the realm of education, which is outside of its usual gaming focus, helping the platform revolutionize S2E services and creating more real-world use cases for blockchain technology.

news
Web3 & Enterprise·

Sep 15, 2023

Galaxia Metaverse Teams Up with Rotonda to Expand Blockchain Ecosystem

Galaxia Metaverse Teams Up with Rotonda to Expand Blockchain EcosystemGalaxia Metaverse, a blockchain company under Galaxia Moneytree, said Thursday that it has signed a strategic partnership deal with Rotonda, a subsidiary of Korean crypto exchange Bithumb and the operator of the Web3 digital wallet Burrito Wallet.Photo by Shubham’s Web3 on UnsplashBolstering the blockchain ecosystemThrough this new collaboration with Rotonda, Galaxia Metaverse aims to establish a cooperative framework for expanding the blockchain ecosystem by seamlessly integrating their respective blockchain-based Web3 wallets, Galaxia Wallet and Burrito Wallet, into the on-chain environment to secure on-chain liquidity and more users. Burrito Wallet supports 11 major mainnets, such as Bitcoin, Ethereum, Solana, and Polygon, as well as over 1,300 cryptocurrencies.The two companies also plan to leverage Rotonda’s global business network to increase the user base of Galaxia Wallet.Advancing on a global scaleThis comes as part of Galaxia Metaverse’s ongoing efforts to expand its presence on the global stage through collaborations with various partners, including Gopax, MVL, Elysia, Klaytn, and Bithumb. The partnership also marks another significant step in the evolution of the blockchain and metaverse industry, as companies continue to forge alliances both domestically and abroad to create more accessible and integrated virtual ecosystems.Meanwhile, Rotonda recently signed a memorandum of understanding (MOU) with global metaverse platform The Sandbox to support wallet integration within The Sandbox’s platform. The company also teamed up with blockchain gaming platform Oasys in further efforts to expand its global business scope.

news
Web3 & Enterprise·

Sep 09, 2023

Ant Group Targets Web3 Developers With New Brand Launch

Ant Group Targets Web3 Developers With New Brand LaunchChina’s Ant Group, the powerhouse firm behind the world’s largest mobile payment platform, Alipay, has made a strategic move by introducing its new blockchain-focused sub-brand, ZAN.The initiative signals Ant Group’s intention to carve out a specific niche in the blockchain sector while simultaneously preparing for a potential initial public offering (IPO) that is free from its affiliations with Web3.Photo by Denys Nevozhai on UnsplashOffering a suite of solutionsZAN’s unveiling, which was announced in an official press release via Business Wire on Friday, heralds a comprehensive suite of technical solutions and services catering to both institutional players and individual developers in the Web3 ecosystem. At its core, ZAN offers a solution that enables Web3 companies to seamlessly issue and manage real-world assets (RWAs) while adhering to local regulatory frameworks.But ZAN’s ambitions don’t stop there. The brand aspires to revolutionize the Web3 landscape with a suite of technical offerings, including cutting-edge tools for electronic Know Your Customer (KYC) procedures, anti-money laundering (AML) measures, and Know Your Transaction (KYT) checks, all purpose-built with a view towards achieving the highest levels of compliance.Focus on dAppsMoreover, ZAN will also focus its attention on decentralized applications (dApps) through its provision of smart contract reviews and node services. These services, including remote procedure calls (RPCs), are poised to empower developers, offering them the essential tools they need to craft innovative dApps that can thrive within the Web3 ecosystem.ZAN’s journey has already seen notable partnerships, with HashKey DID, a decentralized identity data aggregator in the Web3 space, announcing its adoption of ZAN’s electronic KYC solution during the Hong Kong Web3 Festival in April.This move by Ant Group aligns with its reported intention to segregate its blockchain subsidiary from its core entity. In July it emerged that the company was restructuring with implications for its blockchain activities having been envisaged at the time. Given the size of the enterprise, the adoption of blockchain by Ant Group thus far has played a pivotal role in furthering blockchain use and implementation within Mainland China.IPO and further expansionThis separation is expected to be a pivotal step for the company in securing a financial holding license in China, further underscoring Ant Group’s interest in pursuing compliance and regulatory alignment.Ant Group had ambitious plans for a $30 billion initial public offering (IPO) in Hong Kong and Shanghai in 2020, with a staggering $226 billion valuation at the time. It’s evident that the financial giant remains resolute in its pursuit of expansion and diversification, although it has faced regulatory obstacles in its endeavors to do so.While the IPO was thwarted by the Chinese government, it is promising for the development of blockchain within China to see that the firm is once again making strategic moves in the blockchain sector, spearheaded in this instance through ZAN.

news
Loading