Top

Animoca Brands’ Japanese market expansion via strategic partnership

Web3 & Enterprise·November 09, 2023, 12:29 AM

Animoca Brands Japan, in collaboration with Animoca’s subsidiary KLKTN, a digital experience label, has unveiled a strategic partnership with Cool Cats Group, marking a significant move into the Japanese anime market within the Web3 space.

Photo by Yu Kato on Unsplash

 

Conquering the Japanese anime market

As part of this strategic venture which was announced on Tuesday, Animoca Brands Japan has acquired equity shares in Cool Cats Group. Cool Cats is a U.S.-headquartered global character brand. It entails Cool Cats and Cool Pets NFT collections, notable for their distinctive and colorful cat designs.

In addition to this, Animoca’s digital experience label, KLKTN, has acquired NFTs from all three of Cool Cats’ collections on the secondary market. Notably, this NFT purchase took place through San FranTokyo, KLKTN’s virtual “decentralized city,” which is known for its focus on licensed anime and Web3 intellectual property.

Daisuke Iwase, CEO of Animoca Brands Japan, highlighted that the partnership goes beyond business growth. According to Iwase, it is about cultural exchange, understanding and delving into what makes Japan’s digital and artistic realm globally appealing. He emphasized their commitment to creating more opportunities for the Cool Cats IP’s growth through Animoca Brands Japan and San FranTokyo.

 

Accessing Web3 intellectual property

Robby Yung, CEO of Animoca Brands, expressed his enthusiasm for the partnership, telling The Block that it revolves around building Web3 intellectual property. He emphasized the company’s excitement about collaborating with an iconic Web3 IP holder like Cool Cats to explore the potential of Web3 products and traditional Japanese media products, including manga, to engage the community.

The partnership also introduced several strategic initiatives that are set to roll out. One of the key initiatives is the creation of a “Cool Cats Manga,” which will blend the world of Cool Cats with Japan’s renowned manga tradition. This manga will be crafted by a Japanese manga artist, promising a unique fusion of creative elements.

 

Japanese Cool Cats brand expansion

Another significant aspect of the partnership involves expanding the Cool Cats brand within Japan. Animoca Japan and San FranTokyo will work collaboratively to promote the Cool Cats IP through various channels. They are also committed to establishing new connections for Cool Cats with prominent organizations in the Japanese entertainment and intellectual property sectors, enhancing the brand’s presence in the country.

The narrative of the Cool Cats IP will be seamlessly integrated into the virtual city of San FranTokyo. This initiative will encompass interactive e-figurine drops and align with the marketing efforts of other iconic Japanese IPs, creating a vibrant digital ecosystem within the city.

David Taing, Co-Chief Operating Officer of KLKTN, expressed their dedication to Japanese and Web3 IP, emphasizing the importance of forging a path forward in the Web3 space. They are committed to bringing together diverse worlds, styles, ideas, industries and technology to drive collaboration to new heights, shaping the future of web3.

The strategic partnership between Animoca Brands Japan, KLKTN and Cool Cats Group represents a significant step toward embracing Web3 in the Japanese anime market, not just in terms of focusing on business growth but also in aiming to bridge cultures, bringing together the rich traditions of Japanese manga and the innovation of Web3.

More to Read
View All
Web3 & Enterprise·

Aug 31, 2023

Incheon Joins Hands with The Sandbox to Promote City in the Metaverse

Incheon Joins Hands with The Sandbox to Promote City in the MetaverseIncheon Metropolitan City is partnering with global metaverse platform The Sandbox to create innovative marketing content aimed at promoting its urban landscape within the virtual realm and establishing an overseas promotional network. This move makes it the first South Korean public institution to work with a metaverse platform.Photo by Jiho Choi on UnsplashThe Sandbox’s virtual worldBuilt on the Ethereum blockchain, The Sandbox enables users to employ non-fungible tokens (NFTs) for creating play-to-earn (P2E) games that can be monetized. The ecosystem’s utility token, SAND, facilitates this mechanism as it is used for in-game purchases. Currently, the platform boasts one of the highest cumulative NFT collection volumes among virtual world projects on the world’s largest NFT marketplace, OpenSea. It has also formed partnerships with over 400 entities around the world.City marketing strategyThrough this collaboration, Incheon plans to develop and introduce engaging content for users to experience the city virtually, such as a variety of events. Furthermore, the city also intends to utilize its intellectual property (IP) for activities such as NFT donation campaigns and metaverse creator training programs to implement extensive NFT content within The Sandbox’s virtual world.“We plan to continually develop content that enables people around the world to experience Incheon through our collaboration with the global metaverse platform,” said Lee Se-woong, Head of Incheon’s City Branding Division.

news
Policy & Regulation·

May 16, 2024

China busts underground bank conducting illegal currency exchanges via crypto

China's authorities have dismantled an underground bank that illicitly utilized cryptocurrency for currency exchange operations between the Chinese yuan and the South Korean won, involving approximately 2.14 billion yuan ($295.8 million). China has a history of imposing strict capital control policies, prompting some individuals and entities to resort to cryptocurrency as a means of bypassing these regulations. According to a report published by local police in Northeast China’s Jilin province, six suspects were apprehended for their alleged involvement in facilitating the illegal operations spanning China and South Korea.Photo by Hyory Liu on UnsplashExploiting cryptocurrency featuresThe suspects purportedly took advantage of cryptocurrency features like transaction anonymity and decentralization to execute foreign currency exchange activities unlawfully. Investigations revealed that the criminal group utilized domestic accounts for fund receipt and transfer, alongside over-the-counter cryptocurrency transactions. Supporting illicit transactionsThe arrested individuals allegedly aided various entities, including South Korean purchasing agents, cross-border e-commerce platforms and import-export trade firms, in circumventing currency exchange regulations between the Chinese yuan and the South Korean won. 

news
Policy & Regulation·

Aug 09, 2023

Blockchain.com Secures License to Expand Operations in Singapore

Blockchain.com Secures License to Expand Operations in SingaporeBlockchain.com, the London-headquartered crypto financial services company, has achieved a significant milestone by obtaining a payment license in Singapore.Photo by Mike Enerio on UnsplashAsian expansionThe move signifies the platform’s expansion not only within Asia but also on a global scale. In a press release issued on Monday, Blockchain.com proudly announced its acquisition of a major payment institution (MPI) license from the Monetary Authority of Singapore (MAS) on August 1.The development follows an in-principle approval granted to Blockchain.com by the Singaporean central bank back in September 2022. With the newly acquired MPI license, the platform is now authorized to provide “digital payment token” (DPT) services to both institutional clients and investors in Singapore.Removal of transaction volume limitsUnder the regulatory framework of MAS’s Payment Service Act, the license grants Blockchain.com the authority to operate as a platform facilitating the exchange of various DPTs while also conducting DPT transactions themselves. An interesting facet of the license is that it liberates the crypto exchange from certain transaction volume limitations set within Singapore, as outlined on MAS’s official website.Expressing enthusiasm about this accomplishment, the Co-Founder and CEO of Blockchain.com, Peter Smith, lauded the crypto-friendly environment in Singapore. Smith commended the Monetary Authority of Singapore for its transparent regulatory process, on the basis that it strikes a balance between overseeing the crypto industry and fostering innovation. He stated:“We are thrilled to receive this license that will allow Blockchain.com to bring our industry-leading products and services to Singapore. We commend the Monetary Authority of Singapore on its transparent regulatory process that prioritizes crypto industry oversight while allowing innovation to thrive.”Over a decade in operationHaving been established in 2011, Blockchain.com boasts a reputable standing as one of the crypto industry’s pioneers. It’s most well known for its Bitcoin blockchain explorer and its wallet service. With a user base of 87 million active wallets and 37 million verified customers, the exchange business claims that it accounts for a large chunk of all Bitcoin network transactions.Singapore, heralded for its emergence as a crypto hub, has welcomed other crypto entities holding Major Payment Institution (MPI) licenses, including prominent stablecoin issuers Circle and Paxos. The city-state has drawn a significant influx of crypto businesses in recent years, supported by its well-defined regulatory framework and the government’s commitment to nurturing the burgeoning crypto landscape within its borders.Fostering Web3 innovationMAS has demonstrated that it is aligning itself with a dedication to fostering innovation, with its recently announced plans to allocate $112 million over a span of three years for the development of cutting-edge financial technologies. This initiative will encompass fintech solutions grounded in Web3 principles.Nevertheless, Singapore remains cautious about the potential risks associated with the crypto space. In July, MAS directed all crypto businesses within its jurisdiction to transfer user assets to statutory trust accounts before the end of 2023. This precautionary measure is likely to be a reaction to crypto failures such as that of crypto-lender Hodlnaut and crypto exchange FTX, which affected Singaporeans disproportionately. It aims to minimize the risk of asset loss or misappropriation.MAS also has moved to permit crypto firms to offer staking and lending services solely to institutional clients, imposing a ban on the retail market for these services.

news
Loading