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Nassau and Treasure Labs Go Metaverse to Step into the Future of Style

Web3 & Enterprise·July 03, 2023, 1:48 AM

Korean sports equipment manufacturer Nassau has entered into a partnership with metaverse company Treasure Labs to step into the future of style.

According to a report by local news agency News1, this collaboration aims to introduce an innovative fashion brand on Pararium, the metaverse platform developed by Treasure Labs. Pararium users will have the opportunity to enjoy unique fashion items through their avatars while engaging in virtual experiences and earning rewards.

Photo by Ben Hershey on Unsplash

 

Sports brand

Having built a reputable brand over the course of 50 years, Nassau is widely recognized in Korea for producing durable sports goods. By joining forces with Treasure Labs, Nassau aims to tap into the potential of Web3 content and services to enhance its global market presence.

 

Metaverse platform

Treasure Labs has been establishing a strong presence in the metaverse sector through collaborations with various entities such as blockchain platform Solana Labs, cryptocurrency exchange Crypto.com, and decentralized gaming platform The Sandbox. Notably, Treasure Labs is the first Korean company to secure investment from the Solana Foundation, the sister organization of Solana Labs.

Both companies are enthusiastic about the prospects of this partnership. A representative from Treasure Labs emphasized that the collaboration will introduce a creative fashion brand that appeals to millennials and Generation Z, bridging the virtual and real worlds within the metaverse. The representative further mentioned plans to establish a dedicated brand hall within Pararium, where a series of events will showcase unique and trendy Web3 content. Echoing this sentiment, a Nassau official anticipates that the collaboration will give both firms a competitive edge in the global market.

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Policy & Regulation·

Jul 13, 2023

Kaspersky Says Crypto Phishing on the Rise in the Philippines

Kaspersky Says Crypto Phishing on the Rise in the PhilippinesThe Philippines witnessed a significant increase in detected cryptocurrency-related attacks last year while Vietnam recorded the highest level in Southeast Asia, according to cybersecurity firm Kaspersky.Photo by Markus Spiske on UnsplashEase of crypto accessVietnam topped the list with over 64,000 detections. Meanwhile, the Philippines recorded 24,737 cases of crypto-phishing attacks in 2022, up from 9,164 cases in 2021, making it the second-highest number in Southeast Asia.Adrian Hia, Managing Director for Asia Pacific at Kaspersky, attributed the rise to the ease of accessing cryptocurrency in the Philippines. He explained that as users increasingly turn to mobile devices, they are inadvertently exposing themselves to potential breaches, as malware can be installed through various touch points.Research published by Malaysian crypto data aggregator, CoinGecko, earlier this month, also points to the Philippines as having the second highest level of interest in crypto in Southeast Asia, after Singapore.Targeting popular platformsCybercriminals commonly target accounts of popular online gaming platforms and crypto wallets using advanced stealers or “stalkerware” that allow them to spy on individuals through their mobile devices, Kaspersky stated. The firm’s monitoring data revealed that malware is spreading through legitimate channels such as official marketplaces and advertisements in popular apps.Across Southeast Asia, the total number of crypto-phishing detections decreased to 147,649 in 2022 from 164,330 in 2021, according to Kaspersky. However, only Singapore (down 74%), Thailand (down 51%), and Vietnam (down 15%) observed declines in detections. Besides the Philippines, crypto-related attacks also increased in Indonesia (from 19,584 in 2021 to 24,642 in 2022) and Malaysia (from 16,071 to 16,767).Kaspersky discovered an average of 400,003 new malicious files per day in 2022, representing an increase of 20,000 files per day compared to the previous year. Hia emphasized that scammers are relentless in their efforts to steal cryptocurrency due to its increasing popularity and adoption, particularly in Southeast Asia. He urged cryptocurrency adopters in the region to stay informed about the latest tricks used by crypto phishers to protect their digital assets.Email-based attacksRoman Dedenok, a spam analysis expert at Kaspersky, revealed that crypto phishers often employ email-based attacks to target crypto users. He explained that scammers entice victims with the prospect of participating in a cryptocurrency giveaway, offering popular digital assets such as Bitcoin, Ethereum, Litecoin, Tron, or Ripple.The scammers provide a three-point guide to claim the free cryptocurrency along with a link to the “promotion” website. Clicking on the link leads users to a phishing site where they are prompted to specify the wallet to which they want the funds transferred.In response to the growing cybersecurity concerns, Kaspersky is engaging in discussions with government institutions worldwide. In the Philippines, while the central bank does not directly regulate cryptocurrency, it has established guidelines for virtual asset service providers. The Chairman of the Securities and Exchange Commission (SEC) in the Philippines, Emilio Aquino, recently delayed publication of a regulatory framework for crypto, on the basis of having “to make sure people don’t get burned.”Entities involved with virtual assets are required to obtain a license from the Bangko Sentral ng Pilipinas, the central bank of the Philippines, to comply with regulations.

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Web3 & Enterprise·

Sep 08, 2023

dYdX Foundation CEO Shares the Importance of Korean Developers of the Cosmos Network

dYdX Foundation CEO Shares the Importance of Korean Developers of the Cosmos NetworkDecentralized crypto derivatives exchange dYdX is in the midst of a significant transition, as it prepares to move away from its current Ethereum-based layer-2 protocol to Cosmos, a decentralized network of independent blockchains. Meanwhile, senior members of the dYdX Foundation, a Swiss-based not-for-profit entity behind the derivatives exchange, paid a visit to South Korea on the occasion of Korea Blockchain Week: KBW2023, which is an annual event that spans from September 4 to 10 this year.Photo by Mariia Shalabaieva on UnsplashBusy Q4Regarding the upcoming v4 update on a Cosmos-based blockchain, Charles d’Haussy, the CEO of the dYdX Foundation, shared his thoughts in an interview with CoinNess. He expressed anticipation for a bustling fourth quarter this year but also acknowledged that the exact timeline remains uncertain, as it hinges on the voting processes, including one for bridging tokens to Cosmos, within the dYdX community.Utility token on v4As part of dYdX’s migration to Cosmos, its governance token will undergo a transformation into a utility token. The forthcoming dYdX v4 will be fully decentralized, with 100% of the fees collected from the exchange distributed to stakers and validators. Following the completion of this migration, the current dYdX protocol on Ethereum will eventually become deprecated.Exclusive focus on crypto derivativesIn a significant milestone, dYdX achieved over $1 trillion in total trading volume on its Layer 2 platform on July 14 of this year. d’Haussy expressed pride in this achievement and highlighted that dYdX’s competitive edge lies in its exclusive focus on crypto derivatives.DeFi mullet memeAlthough DeFi derivatives trading currently represents just 1% of the overall crypto derivatives volume, d’Haussy is optimistic about its future growth, predicting an acceleration. In a parallel to how traditional banks offer an array of products that originate from external entities such as brokerages and insurance companies, Charles d’Haussy envisions that centralized exchanges will provide a diverse range of offerings sourced from decentralized platforms. He expressed his strong belief in the idea encapsulated by the DeFi mullet meme, which features the phrase “Fintech In The Front, DeFi In The Back.”Top-tier Cosmos builders in KoreaWhen asked about his visit to Korea, d’Haussy emphasized the presence of top-tier Cosmos builders in the country. He underscored South Korea’s importance within the Cosmos ecosystem, highlighting that 10% of dYdX’s testnet participants are Korean companies.

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Web3 & Enterprise·

Dec 27, 2023

WEMIX’s staked token listed on BitMart exchange

South Korean gaming publisher Wemade’s layer 1 blockchain WEMIX has announced the listing of stWEMIX — the tokenized form of staked WEMIX — on the global cryptocurrency exchange BitMart, according to an official announcement on WEMIX’s Medium page last Saturday. stWEMIX acts as a liquidity token of the native coin WEMIX that allows users to participate in trading, yield farming and borrowing.Photo by Maxim Hopman on UnsplashBitMart’s servicesEstablished in 2018, BitMart offers services like futures contracts and different types of trading, including currency, over-the-counter, decentralized and network-wide trading. The token was listed for trading on the exchange last Friday at 10 a.m. (UTC) and is currently priced at $3.48 as of this writing. Exclusive eventsThe exchange said that it is independently holding several events with the help of the WEMIX Foundation until Jan. 4 to celebrate the listing. This includes rewards in the form of stWEMIX, which will be distributed to new and existing users alike on BitMart who deposit or buy at least 100 USDT of stWEMIX. 50 users who record highest stWEMIX trading volume during the event period and those who participate in stWEMIX Fixed Savings will also receive rewards. BitMart’s Fixed Savings subscription is a system that pays interest on cryptocurrencies that are deposited during a designated period ranging from a week to one month. Users can redeem their funds only after the period is over, and both the principal and interest are paid to their spot wallets without extra fees.

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