Gemini Announces Singapore Expansion Plans

Korean Cafe Attracts Customers with NFTsA South Korean cafe owner has employed non-fungible tokens (NFTs) as an ingenious marketing strategy to attract customers.©Pexels/Leeloo ThefirstNFT holder benefitsIn an interview with Korean crypto news outlet Digital Asset, Yoo Hyun, the entrepreneurial business owner, explained that he was seeking a strong marketing tool to capture the attention of the NFT market. Yoo was interested in seeing if his cafe could remain profitable while also offering substantial benefits to its customers.Since April 2022, Yoo has released a total of 50 Ethereum-based NFTs related to his cafe, Hide Me, Please (HMP), in two separate batches of 25 each. The first set of NFTs grants holders a free cup of coffee or drink daily for life, while the second set offers an extra drink or dessert with each drink purchased.Increased revenueThis unique NFT initiative has led to increased revenue for the cafe. Kim Dae-sung, the CFO of HMP, explained that the cafe’s monthly revenue increased by 15% compared to the same period last year.HMP is currently selling 500 NFTs as a third set and plans to release more depending on demand. Yoo highlighted the importance of an appealing interior design and tempting desserts, as NFT holders visiting for a free coffee may be enticed to purchase a dessert as well.Regular customersYoo asserts that the food and beverage industry hinges on retaining regular customers and believes NFTs can help achieve that objective. HMP aspires to become a community-based platform, and according to Kim, many digital artists are interested in the space that the cafe provides because it enables them to connect with clients. Collaborations often take place, and while the cafe charges for food and drinks, it does not charge for space rental. This approach fosters a positive impression and contributes to a strong brand image.High-quality cafeAt present, about 5% of HMP’s customers hold NFT memberships. Yoo and Kim plan to increase this number to 10% but no higher, as excessive reliance on NFT members could jeopardize the business. They underlined the significance of remaining a high-quality cafe, staying true to the core foundation of their enterprise. As they anticipate the growth of the Web 3.0 ecosystem, Yoo and Kim believe that with continued efforts, HMP will gain even greater value.

Coin Oasis Founder Thinks UAE Set Up For Crypto SuccessAs the dust settles on 2023's Dubai Fintech Summit, which took place last week, one takeaway offered by the Co-Founder of blockchain ecosystem firm Crypto Oasis is that the United Arab Emirates (UAE) has set itself up for success where crypto business is concerned.In speaking with crypto publication CoinTelegraph on the fringes of the Dubai Fintech Summit, Coin Oasis Co-Founder and Managing Partner Saqr Ereiqat suggested that the regulatory infrastructure that the UAE has put in place provides an ideal foundation upon which crypto companies can develop and prosper.Photo by Mo Ismail on PexelsRegulatory infrastructureEreiqat pointed to some key fundamentals that crypto entrepreneurs and start-up founders should look at when deciding on the location that will best meet their needs and help to optimize their route to market and ultimate success. This includes the regulatory infrastructure.The UAE authorities and regulators at a national level, together with their colleagues within the regulatory agencies in the Emirates of Dubai and Abu Dhabi, have been doing some heavy lifting in this regard over recent months.They’ve all been working on establishing a workable regulatory framework, and as part of that, a licensing process. In the case of Dubai, its Virtual Assets Regulatory Authority (VARA) has started to issue preliminary or Minimum Viable Product (MVP) license approvals that enable crypto startups to get started, while providing them with a pathway towards obtaining Full Market Product (FMP) licensing at a later stage.Talent poolThe other key requirements that Ereiqat set out were digital infrastructure alongside an ability to attract and provide a pool of talent relative to the crypto assets space. In respect of these key considerations, Ereiqat believes that the UAE hits the target in each case.“The UAE’s regulatory framework is more streamlined and business-friendly compared to the complex and fragmented regulatory environment in the US,” he told the crypto media firm.To enhance these fundamentals, Ereiqat also alluded to a depth of capital that could potentially find its way into UAE-based crypto businesses, easing these start-ups’ efforts in executing on funding rounds as they look to achieve growth.Ereiqat maintains that the interest in the region is already evident, citing a data-point that suggests there are 1,800 Web3-centric businesses already operating in the region, with more than 8,000 people working for those start-up businesses. Speaking to that reality further, he said:“The Dubai FinTech Summit was a significant event that brought together stakeholders from the fintech industry […] The presence of crypto and Web3 leaders and projects at the event is an important indicator of the growing interest and adoption of these technologies in the region.”This enthusiasm and belief in the existence of the right Web3 business environment in the UAE was echoed at that event by both Coinbase Founder and CEO Brian Armstrong and Ripple Founder and CEO Brad Garlinghouse. Both industry figures featured as keynote speakers at the event. Armstrong alluded to the potential of Coinbase establishing a base in Abu Dhabi while Garlinghouse announced the opening of a Ripple office in Dubai.

Shinhan Card to launch NFT-based art-tech service next yearSouth Korean credit card company Shinhan Card is set to launch its art-tech service dubbed “Prestige Collection” next year, according to Park Young-woong of the Digital R&D team during his presentation at the seventh annual Shinhan Future’s Lab Demo Day event held in Seoul on Wednesday.Photo by Yi Liu on UnsplashDigitizing investments in artArt-tech — a portmanteau of art and money management technology — refers to an investment method that involves purchasing or owning artworks as assets and earning profits from their sales.“We are planning to launch our art-tech service next year, which will include exhibition recommendations, NFT ticketing and NFT art warranties to work in tandem with Shinhan Card’s payment services,” Park said. He also mentioned that it is currently undergoing legal evaluations.Making event access more efficientThe inception of this upcoming release started in September, when Shinhan carried out a collaborative proof of concept (PoC) mechanism with two member startups from the ninth installment of its Future’s Lab startup acceleration program, Art Map and SnapTag.Art Map is an art curation service put together by a team of database experts, software developers, artists, curators and designers that gathers metadata based on users’ preferences to recommend exhibitions and other art-related events for them to enjoy. On the other hand, SnapTag offers a variety of services based on its patented invisible watermark technology dubbed LAB Code. LAB Code is able to create an encrypted code by subtly converting image pixels of items like product packages, photos and illustrations and applying those files to printing or production processes without damaging or changing the original image.Last month, Art Map and SnapTag used their respective technologies to work with Shinhan Card to issue and verify blockchain-based NFT tickets for the Sneakers Unboxed special exhibition held at the Sejong Museum of Art. Shinhan was responsible for minting NFTs as tickets for exhibitions promoted on Art Map’s platform, which could be issued and stored on the My NFT section on Shinhan’s mobile app ShinhanpLay. Visitors would then be able to use SnapTag’s digital check-in service Keefo to enter the exhibition.This NFT ticketing system was proven to be a time-efficient and secure alternative to traditional ticketing procedures, which come with several inconveniences like long wait lines, delayed entry, illegal ticket resells and monopolization of customer data by major ticketing conglomerates. This is especially true for music performances by famous artists, where competition during ticket sales can become intense.“Our NFT ticketing service will evolve into an art-tech management service that focuses on art,” Park explained. “Prestige Collection will leverage Art Map’s art concierge platform, SnapTag’s LAB Code technology and Shinhan Card’s My NFT service.”