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South Korea’s cryptocurrency market experienced notable growth in the second half of 2024, as total trading volume climbed to 1.35 quadrillion won ($968.5 billion). This marks a 24% increase compared to the 1.09 quadrillion won ($782.7 billion) recorded in the first half of the year. The data was released on May 20 by the Financial Intelligence Unit (FIU), which operates under the Financial Supervisory Service (FSS).Photo by Daniel Bernard on UnsplashTrading volume and market cap surgeThe average daily trading volume rose by 22%, reaching 7.3 trillion won ($5.26 billion), with a significant surge observed after October. According to the financial authority’s report, this sustained momentum was driven by a broader bullish trend in the global crypto market, led by Bitcoin hitting all-time highs. Growing institutional interest following the launch of multiple spot Bitcoin ETFs in the U.S. and increasingly favorable crypto-related policies have further fueled the rise in asset prices. To evaluate the state of the domestic crypto market, the FIU conducted a survey of 25 virtual asset service providers (VASPs) during the second half of 2024. The survey covered 17 exchanges as well as eight entities providing either custodial or wallet services. By the end of 2024, South Korea’s total crypto market cap had surged to 107.7 trillion won ($77.55 billion), representing a 91% increase from 56.5 trillion won ($40.68 billion) in June. In contrast, the global crypto market grew by 60% over the same period, reaching a total of $3.59 trillion. However, the Korean market experienced a sharp decline in assets held by custodial and wallet service providers, which fell by 89% to 1.5 trillion won ($1.08 billion). This drop was largely attributed to a rise in business closures. Additionally, the number of users on these platforms plummeted by 99%, falling to just 1,300 customers who had completed Know Your Customer (KYC) verification. Performance and token preferencesDespite these setbacks, the 25 VASPs reported combined revenues of 1.22 trillion won ($878.5 million), marking a 15% increase. Operating profit also rose by 27% to 744.6 billion won ($536.2 million). However, capital adequacy weakened, with the capital-to-asset ratio falling by 12 percentage points to 36.5%. Meanwhile, Korean won deposits—cash held on platforms for trading—more than doubled, surging 114% to 10.7 trillion won ($7.7 billion). The number of employees at crypto exchanges increased by 18%, reaching 1,862, while staff dedicated to anti-money laundering (AML) efforts rose by 46% to 207 individuals. On average, fiat-to-crypto exchanges offered trading in 224 different tokens, an increase of 28 compared to the previous half-year. Among the top 10 cryptocurrencies by market cap in Korea, six—Bitcoin (BTC), Ethereum (ETH), Ripple (XRP), Solana (SOL), Dogecoin (DOGE) and Cardano (ADA)—also appeared in the global top 10. Collectively, these accounted for 71% of Korea’s total crypto market cap. However, the remaining four differed: Korean investors favored Ethereum Classic (ETC), Shiba Inu (SHIB), Stellar (XLM) and Bitcoin Cash (BCH), whereas global investors leaned toward Tether (USDT), Binance Coin (BNB), USD Coin (USDC) and TRON (TRX). User base growth and demographic trendsThe number of KYC-verified users eligible to trade reached 9.7 million in the second half of 2024, representing a 25% increase from the previous period. Individual users accounted for the vast majority, while corporate users made up less than 0.01% of the total. By age group, users in their 30s accounted for the largest share at 29%, followed by those in their 40s (27%), 20s and younger (19%), 50s (18%) and 60s and older (7%). The majority of users—66%, or roughly 6.37 million people—held less than 500,000 won ($360) in digital assets. In contrast, 12% of users held over 10 million won ($7,180), while 2.3% had portfolios exceeding 100 million won ($71,820). 

Korean Crypto Exchanges Promote Horizontal Cultures to Attract Job SeekersDuring a recent seminar organized by the ruling People Power Party’s Digital Asset Committee, Korean crypto exchanges emphasized the importance of horizontal corporate cultures to attract job seekers, according to a Daily Hankook report.©Pexels/Anna TarazevichThe event was attended by employees from various fintech companies and banks, including Naver Financial, Finda, KakaoBank, and Kbank.DunamuBae Jin-hee, a recruiting manager at Dunamu, the operator of Korean crypto exchange Upbit, spoke about the company’s history and culture. Dunamu was founded in 2012 by Song Chi-hyung, and since then, it has launched several projects, including news curation service Newsmate, listed share trading app Stockplus, crypto exchange Upbit, and unlisted share trading app Ustockplus. In addition to these projects, Dunamu has also entered the NFT and metaverse markets with enterprises like Upbit NFT, 2nd block, and Levvels.Bae highlighted Dunamu’s horizontal organizational culture, which promotes respect for and consideration of diverse employee opinions. The company has no dress codes and encourages the use of English names to reduce hierarchical communication barriers. Dunamu also offers benefits like housing loans, high-end laptops, and adjustable desks to its employees.CoinoneHyung Yoon-sun, the human resources team leader at Coinone, another Korean crypto exchange, also spoke at the seminar. Like Dunamu, Coinone also boasts a horizontal corporate culture, which helps eliminate communication barriers. The company has implemented software that enables employees to work together on documents in real time, which has speeded up work processes.Hyung underscored Coinone’s commitment to security, demonstrated by its ISMS and ISO27001 certifications, and 24-hour control system. Employee benefits at Coinone include preferential loans, family-inclusive insurance plans, health check-ups, and long-term leaves.Hyung noted that Coinone previously focused on enhancing its exchange functionalities and hiring developers, but now it is seeking individuals who can contribute to the exchange’s sustainable management in compliance with financial authorities’ standards. Such roles involve anti-money laundering, transaction support, and legal support.

Latest Chinese Crypto Crackdown Sees Influencer Accounts Shut DownMicro blogging platform Sina Weibo, one of China’s most popular social media platforms boasting over 258 million daily active users, has taken decisive action to enforce the country’s stringent regulations on cryptocurrency activities.Photo by Henry Chen on Unsplash80 accounts removedIn its latest announcement on Tuesday, the platform revealed the removal of 80 influencer accounts dedicated to promoting cryptocurrency-related content. These accounts collectively held a substantial following, with over 8 million followers combined.The move by Weibo comes as a response to official legislation aimed at cracking down on activities that breach a range of regulations encompassing telecommunications, finance, banking, online marketing, securities, exchanges, and internet safety. The 80 influencer accounts in question had actively violated these regulations by endorsing and promoting cryptocurrencies.Ongoing enforcementThis isn’t the first time Weibo has undertaken such a measure. It has been periodically purging crypto-related accounts since China’s cryptocurrency ban took effect in September 2021. In March of this year, Weibo already took down 131 accounts associated with crypto and stock trading activities.The most significant nationwide crackdown occurred in August 2022 when the Cyberspace Administration of China (CAC) stepped in, resulting in the removal of a staggering 12,000 influencer accounts across both Weibo and Baidu. Furthermore, 51,000 promotional posts related to cryptocurrencies were deleted. The CAC justified these actions by emphasizing their intent to protect the public’s property safety, educate citizens on responsible investment practices, and discourage participation in speculative cryptocurrency trading activities.Weibo echoed similar sentiments in their previous enforcement actions, vowing to increase the crackdown on illegal securities activities on their platform while strictly adhering to legal regulations.Worldwide issueCrypto promotion and crypto influencers are coming under increased scrutiny worldwide. In a recent filing by the Department of Justice (DoJ) in the United States in its criminal prosecution against Sam Bankman-Fried, the Founder and former CEO of failed crypto exchange FTX, it asserted that promotion by way of ads featuring US comedian Larry David and American sports star Tom Brady had blurred the lines between FTXs international and US businesses.Class action lawsuits have been instigated against a long list of crypto influencers and promoters relative to FTX, Celsius, BlockFi, and a number of other high-profile failed crypto platforms.Last month, details emerged of a grizzly end for Argentinian crypto influencer Fernando Perez Algaba, whose dismembered body was found in a suitcase in a town close to the Argentinian capital, Buenos Aires.China’s intensified scrutiny over crypto activities in recent years is driven by multiple factors, including concerns about capital flight, money laundering, and the imperative to safeguard state-controlled cryptocurrency initiatives. These measures have not only affected domestic investors but have also had unintended consequences for international cryptocurrency enthusiasts.