ARK Invest keeps $1M Bitcoin target for 2030

ARK Invest kept its long-term Bitcoin price target of $1 million for 2030 after reviewing its 2026 outlook, Crypto Briefing reported. It also maintained its previous forecast that the total digital asset market capitalization will reach $28 trillion by 2030, with Bitcoin accounting for about 70% of the market. Despite weak price performance this year, ARK Invest said the long-term growth case remains intact. Lorenzo Valente, head of digital assets at ARK Invest, and CEO Cathie Wood identified Bitcoin’s core functions as digital gold and "permissionless money." In its forecast model, ARK Invest reflected two offsetting changes. As gold’s market capitalization rose 64.5% in 2025, it raised its estimate of the digital gold market Bitcoin could target by 37%. At the same time, it cut its estimate for Bitcoin’s potential penetration as a safe-haven asset in emerging markets by 80% to reflect the spread of stablecoins. The two revisions offset each other, leaving ARK Invest’s 2030 Bitcoin target unchanged at $1 million.