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Milk Partners Achieves Integration with OK Cashbag, Elevating Reward Point Utility

Web3 & Enterprise·September 26, 2023, 9:22 AM

Milk Partners, the operator behind a South Korean blockchain-powered platform delivering an integrated service for reward points, announced yesterday that its app, MiL.k, has achieved compatibility with OK Cashbag. This integration is notable as OK Cashbag enjoys a substantial presence in the nation, with a user base exceeding 20 million.

Photo by Josh Sorenson on Pexels

 

Enhanced utilization of reward points

Through this collaborative initiative, MiL.k aims to facilitate enhanced utilization of reward points for customers of both entities.

MiL.k allows point collectors to swap their points across diverse domains like travel, leisure, and shopping, introducing a new approach to utilizing reward points. The company has been forging collaborations with notable companies, including conglomerate Lotte, convenience store chain CU, theater franchise Megabox, travel platform Yanolja, Malaysian budget airline AirAsia, and Indonesian loyalty platform GetPlus.

 

Expanding Web3 services

The point exchange service is part of a strategic partnership agreement signed by Milk Partners and SK Planet, the operator of OK Cashbag, in June. Beyond loyalty programs, the two companies plan to maintain collaboration efforts to expand Web3 services. In particular, they will cooperate to enhance the ecosystem of the UPTN blockchain, jointly developed by SK Planet and Ava Labs, utilizing Avalanche Subnet technology.

Cho Jung-min, CEO of Milk Partners, said that the utility of MiL.k has increased thanks to its partnership with OK Cashbag, whose points are accepted at numerous retailers both online and in-store. He added that the company will explore more partnerships to provide a wider range of tangible benefits to both corporate partners within the MiL.k alliance and app users.

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Web3 & Enterprise·

Oct 27, 2023

Memeland Coin Launch Secures $10M for the Project

Memeland Coin Launch Secures $10M for the ProjectMemeland, a Web3 venture studio, made headlines on Thursday as its token sale for MEME tokens reached $10 million in commitments just after going live. The people behind the project are the Hong Kong-based team that is also associated with the popular meme-sharing site, 9GAG.Memeland represents a collection of 9,999 utility-enabled profile pictures (PFPs).9GAG is a meme-centric Hong Kong-based entertainment website that gained a significant following since its launch in 2008. With millions of followers across various social media platforms, 9GAG’s foray into the Web3 space through Memeland was eagerly awaited. Memeland had already introduced several NFT projects, including Captainz, Potatoez, and MVP, prior to launching its native token on Thursday.Photo by Nattanan Kanchanaprat on Pixabay42 minute sell-outSupporters of the project had joined a waitlist prior to them being granted access to the sale. Earlier in the week, the project had tweeted out that the MEME tokens that it was gearing up to sell had “No utility. No roadmap. No promises. No expectation of financial return. Just 100% memes.” In fact, this mantra has been etched into the project’s whitepaper from the outset. “$MEME is completely useless and for entertainment purposes only,” the whitepaper clarifies.Even though the sale had already sold out in record time, it was scheduled to continue until Friday morning. During this extended period, those who have previously joined the waitlist can gain access to the tokens.The team behind Memeland, having clocked up experience previously via 9GAG, has made them no strangers to the world of online humor and entertainment. The Memeland project introduces an array of non-fungible tokens (NFTs) and innovative applications that fuse elements from the metaverse, gaming, and NFTs.Project pipelineMemeland is gearing up to launch various additional platforms in the near future. These include Holders.com, a travel service; GMGM.com, a video-sharing platform; Stakeland, which will be a crypto staking application; and Petsland, a service centered around pets.MEME tokenomicsThe MEME token has a total supply of 69,000,000,000 MEME, with an initial price per token set at US$0.001. According to the Memecoin team, 2.75% of the total supply will be unlocked on the first day, with the remaining amount unlocked daily over the next 18 months.The token distribution breakdown is as follows:Private sale: 6,900,000,000 (10%) — Exclusively for Memeland Captainz holdersContributors: 13,800,000,000 (20%) — Partners and team members contributing to the Memeland projectFire sale: 8,280,000,000 (12%) — Reserved for the allowlist and certain waitlist participantsAirdrops: 17,250,000,000 (25%)Ecosystem fund: 22,770,000,000 (33%)Those who possess specific NFTs from the Memeland ecosystem have received varying allocations during the Fire Sale, depending on the type, rarity, and quantity of their holdings.With a strong foundation rooted in meme culture and a team experienced in delivering internet humor to millions, Memeland’s potential development going forward may be as exciting as the memes that inspired it.

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Policy & Regulation·

Dec 08, 2023

Korea invites distinguished financial officials to discuss digital money

Korea invites distinguished financial officials to discuss digital moneyThe Bank of Korea (BOK), South Korea’s central bank, announced on Friday (local time) its participation in an international conference focused on the economic impact and future prospects of digital currencies. This event, co-hosted by the BOK, the Ministry of Economy and Finance (MOEF), the Financial Services Commission (FSC), and the International Monetary Fund (IMF), is scheduled to take place in Seoul on Dec. 14 and 15.The conference, titled “Digital Money: Navigating a Changing Financial Landscape,” is set to welcome high-ranking officials such as Kristalina Georgieva, the Managing Director of the IMF; Choo Kyung-ho, the Minister of the Ministry of Economy and Finance (MOEF); Rhee Chang-yong, the Governor of the Bank of Korea (BOK); and Kim So-young, the Vice Chairman of the Financial Services Commission (FSC). This event is particularly significant as it marks the first visit of IMF head Kristalina Georgieva to South Korea.Photo by pan zhen on UnsplashCrypto, stablecoins, CBDCsDuring the conference, MOEF Minister Choo and FSC Vice Chairman Kim will kick off the event with welcome remarks, followed by a keynote speech from IMF’s Managing Director, Kristalina Georgieva. Spanning over two days, the conference will include seven sessions, covering a diverse range of topics. These sessions will delve into various aspects of digital money, such as practical use cases of digital currencies, regulatory approaches to cryptocurrencies, and discussions on stablecoins and central bank digital currencies (CBDCs).The conference will feature prominent financial officials in both its opening and closing sessions. On the first day, Thursday, a distinguished panel, including IMF Chief Georgieva; Stefan Ingves, the former Governor of Sveriges Riksbank; FSC Vice Chairman Kim; David E. Rutter, the Founder of R3; and Shin Hyun-song, the Economic Adviser at the Bank of International Settlements (BIS), will discuss the opportunities and challenges facing digital money.The final session on Friday will see another group of high-level financial authorities sharing their expertise and insights. This session will include BOK Governor Rhee; Eddie Yue, the Chief Executive of the Hong Kong Monetary Authority; Serey Chea, the Governor of the National Bank of Cambodia; and Veerathai Santiprabhob, the former Governor of the Bank of Thailand. Their discussion will focus on regulatory policies surrounding digital currencies.Live-streaming scheduledThe two sessions of this conference will be accessible to a global audience as they will be live-streamed on the BOK’s official YouTube channel. This provides an opportunity for interested individuals from around the world to tune in and gain insights into the evolving landscape of digital money and its regulatory environment.

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Web3 & Enterprise·

Jun 25, 2024

HashKey to list platform token later this year

Hong Kong-based digital asset financial services firm HashKey Group has announced its intention to list its platform token, HSK, in Q3 2024. HSK tokenomicsThe company set out details of the HSK listing via a series of posts on the X social media platform. The HSK token is based on the Ethereum ERC-20 token standard. Total token supply will be capped at one billion, 65% of which will be allocated towards ecosystem growth. The team will be incentivized by the allocation of 30% of the supply while 5% will be held back in a reserve fund.  Regarding the token’s burning mechanism, HashKey revealed it retains the discretion to repurchase up to 20% of net profits from specified businesses and subsequently burn the acquired tokens from the total supply.Photo by Zoltan Tasi on UnsplashAirdrop imminentIn a statement shared with The Block, HashKey Group detailed that HSK will be integrated across its various products and applications. The community airdrop, launching in late June, aims to encourage user participation. The company stated:“HSK is scheduled to launch a community airdrop through HashKey's core businesses in late June, encouraging users to contribute to community building.” The company believes that HSK will incentivize ecosystem contributors when it comes to development of its layer-2 ecosystem chain, the HashKey Chain. That incentive structure, the company maintains, will result in contributors “providing robust support,” while acting as a “driving force for on-chain users and assets.”  Integration with external ecosystemsThe firm outlined that the HSK token is designed to integrate with external crypto ecosystems so as to best facilitate synergy between internal and external collaborations. HashKey Group boasts a comprehensive Web3 ecosystem, inclusive of infrastructure, middleware, AI, DeFi, GameFi and the Metaverse. HashKey Group’s core businesses include HashKey Capital, HashKey Tokenisation and HashKey NFT. It also operates HashKey Exchange, a licensed cryptocurrency exchange in Hong Kong, with the exchange business having reached a $500 million assets-under-management (AUM) milestone earlier this month.  HashKey Cloud, a Web3 infrastructure provider, formed a strategic partnership with the Aptos Foundation last month with a view towards progressing projects relative to decentralized identity (DID) and security token offerings (STOs). HashKey Global, a global exchange launched in April, has risen to ninth spot in terms of overall crypto exchange trading volume. In January, HashKey Group announced that it raised nearly $100 million in its Series A financing round, achieving a pre-money valuation above $1.2 billion. In September, the investment arm of the company, HashKey Capital, launched a $100 million fund focused on altcoins.

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