Top

Renault Korea Establishes Metaverse Space for Car Enthusiasts

Web3 & Enterprise·May 26, 2023, 2:54 AM

Renault Korea Motors made an announcement on Friday that it will establish the Renault Korea Hub, an immersive automotive experience located within a metaverse, according to a report by Korean news media Dailian. The company intends to commence operations of this unique venture in the upcoming autumn season.

Photo by Richard Horvath on Unsplash

 

The Sandbox and Korean brands

The Renault Korea Hub will operate within K-verse, a designated area of Korean brands within The Sandbox, a metaverse platform based on blockchain technology.

The Sandbox metaverse has recently announced its latest Korean brand partners, and as part of this development, a land sale event is being organized where their adjacent land will be raffled off. The event is named “Hallyu Rising.” Hallyu or the Korean Wave is a cultural phenomenon that has experienced a significant surge in global popularity since the 1990s, mainly thanks to its pop songs and TV shows.

During the land sale event, users have the chance to acquire land adjacent to various prominent brands associated with Korean culture. This will be made possible through raffles and auctions facilitated by the metaverse platform. Other notable partners besides Renault Korea are Channel A, a TV broadcasting network; Netmarble, a game publisher; and CJ ENM, an entertainment company.

 

Unique experiences for car enthusiasts

The Renault Korea Hub, the first of its kind in Korea, will provide a unique space for automobile enthusiasts to indulge in a diverse array of experiences and games. As per the automaker’s announcement, visitors will have the chance to engage in activities like developing their own vehicle designs.

Visitors will have the opportunity to experience Renault Korea’s vehicles in voxel form, allowing them to explore the technology, design philosophy, and stories associated with each vehicle. A voxel can be understood as a 3D counterpart to a 2D pixel, representing a value on a regular grid in 3D space.

Renault Korea CEO Stéphane Deblaise stated that the carmaker intends to continue its pursuit of diverse Web 3.0-based activities centered around metaverses and non-fungible tokens (NFTs). He said the automaker’s projects aim to establish a connection between customers’ mobility experiences and their digital lives. Deblaise also highlighted that these projects will undergo further development through the integration of artificial intelligence (AI) technologies.

 

Storytelling contest

Earlier this month, Renault Korea introduced the storytelling contest titled “create your SM6,” which concludes today. This campaign inspires customers to utilize emerging AI technologies to design their own SM6 vehicles and transform them into NFTs. The SM6, Renault Korea’s midsize sedan, initially debuted in 2016 and has undergone subsequent facelifts to enhance its features and aesthetics.

The top ten performers in the storytelling contest, who create captivating renditions and stories featuring the SM6, will be rewarded with utility NFTs and KLAY, the native token of the Klaytn network. The first-place winner will receive a prize package consisting of 1 million KRW ($750) worth of KLAY, along with six SM6 NFTs.

The announcement of the winners is scheduled to take place between May 31 and June 9. Following the announcement, the airdrop of rewards will be conducted from June 30 to July 7.

More to Read
View All
Markets·

Oct 08, 2025

Korean crypto faces retail slowdown while eyeing institutional future

South Korea’s retail-heavy crypto market is losing momentum ahead of broader institutional access to trading. Data from the Financial Services Commission (FSC) and the Financial Supervisory Service (FSS), cited by Financial News, shows that in the first half of 2025, Korean-won balances held at the country’s five licensed fiat-to-crypto exchanges sank 42% to 6.2 trillion won ($4.4 billion), signaling less dry powder waiting on the sidelines for trading. Only five platforms are permitted to support won-denominated trading, and the drop in parked cash underscores a broader cooling. By the end of June, the Korean crypto market cap stood at 95.1 trillion won ($67.5 billion), down 14% from six months earlier. The global market also contracted, but the decline was more modest at about 7% over the same period.Photo by Y K on UnsplashTrading slows but retail base expandsTrading activity eased as well. Average daily volumes across 25 domestic virtual asset service providers (VASPs) fell 12% to 6.4 trillion won ($4.5 billion) in the first half. Paradoxically, the number of market participants climbed 11% to 107.7 million across those platforms. Nearly all were individuals, as only 220 were institutions, reflecting long-standing restrictions on institutional won trading. That retail skew has consequences. Data submitted by the FSS to a lawmaker, cited by Digital Asset, reveals that the top 10% of users by trading volume accounted for roughly 90% of activity at the five fiat on-ramps. By exchange, the figures were Upbit (89.36%), Bithumb (97.97%), Coinone (97.54%), Korbit (97.52%), and Gopax (97.95%).  Market lawyers warn that this concentration heightens manipulation risk. Lee Seung-min of SEUM Law Firm said volatility may be more pronounced in tokens listed only on Korean venues, but added that deeper institutional participation could help reduce such volatility and support longer market cycles.  Regulators are inching in that direction. Earlier this year, authorities allowed universities and nonprofits to sell their crypto holdings. By year-end, the FSC plans to let about 3,500 publicly traded companies and professional investors, excluding financial institutions, open accounts at the licensed platforms for trading. Exchanges pour cash into promotionsWhile regulators are preparing to bring more institutional players into the fold, exchanges continue their long-running effort to draw in retail users. Another Digital Asset report noted that from 2023 through July 2025, promotional outlays by the five won-enabled platforms totaled 190.3 billion won ($135 million). Bithumb alone accounted for 180.3 billion won ($128 million), far outspending Upbit (9.4 billion won), Coinone (1.7 billion won), Korbit (1.6 billion won), and Gopax (100 million won). The gap suggests Bithumb, which ranks second in market share, has pursued a particularly aggressive approach to expand its customer base. Taken together, the numbers depict a subdued market, with less capital parked on exchanges and lighter trading while activity remains heavily concentrated among a small cohort of traders. Even so, the expanding base of individual accounts represents a bright spot, underscoring the market’s continued dependence on retail investors. If policymakers follow through on opening the door to a broader set of corporate and professional players later this year, Korea’s crypto landscape could shift from retail-driven fluctuations toward steadier, institution-supported flows. 

news
Web3 & Enterprise·

Sep 15, 2025

Bybit restores app access in India amid evolving regulatory stance

Cryptocurrency exchange Bybit has reinstated access to its mobile app for users in India via Apple’s App Store and Google Play, saying website access has been restored following regulatory steps taken earlier this year. The company said it registered with the Financial Intelligence Unit–India (FIU-IND) in January 2025 and re-enabled trading functions for eligible users on Feb. 25, with full app access announced on Sept. 8.Photo by appshunter.io on UnsplashPenalty and registration paved way for Bybit’s comebackThe return follows an enforcement action at the start of the year. On Jan. 31, FIU-IND imposed a penalty of 92.7 million Indian rupees (approximately $1.05 million) on Bybit for violations under India’s anti-money laundering law and said its website had been blocked under the Information Technology Act until compliance was achieved. The following month Bybit announced it had paid the penalty and completed its FIU registration. Bybit’s latest announcement comes against the backdrop of India’s cautious approach to sector-wide rules. A government document reviewed by Reuters indicates New Delhi is distancing itself from a comprehensive cryptocurrency law, citing the Reserve Bank of India’s view that regulation could confer “legitimacy” and elevate systemic risks, while an outright ban would not stop peer-to-peer or decentralized exchange activity. India does not have a comprehensive crypto law but applies a flat 30% tax on income from transfers of virtual digital assets (VDAs) and a 1% tax deducted at source (TDS) on consideration paid for VDA transfers under section 194S of the Income-tax Act. Platforms bet on India despite tighter oversightIt's worth noting that authorities had moved to bring offshore platforms within local oversight. FIU-IND issued show-cause notices to nine foreign exchanges (Bitfinex, Bittrex, Binance, Bitstamp, Gate.io, Huobi, Kraken, KuCoin and MEXC Global) in December 2023 and sought to block access to non-compliant services. App store removals of several offshore exchange apps occurred in January 2024 following the notices. Binance later registered with FIU-IND as a reporting entity after paying a fine of 188.2 million Indian rupees (about $2.14 million) for earlier violations, imposed in June 2024. KuCoin also registered, with a smaller penalty of $41,000. In March 2025, Coinbase joined the list by gaining clearance from the Indian financial regulator, announcing plans to launch offerings for retail customers in the country later this year, with other products to follow. Their rush to establish a foothold makes sense, as India topped the Chainalysis Global Crypto Adoption Index, underscoring the country’s widespread embrace of digital assets. Bybit’s re-entry follows a major security incident unrelated to India’s rules. In February, the exchange reported a theft of roughly $1.5 billion in Ethereum (ETH), which the U.S. Federal Bureau of Investigation later attributed to North Korean actors known as “TraderTraitor.” Shortly after the incident, Bybit CEO Ben Zhou said the exchange had replenished the gap in the ETH reserves. 

news
Web3 & Enterprise·

Apr 19, 2023

Korean Game Company to Reward Female Golfers with WEMIX Tokens

Korean Game Company to Reward Female Golfers with WEMIX TokensKorean game company Wemade has teamed up with television channel SBS Golf to reward Korean professional female golfers with WEMIX tokens, according to a Wemade press release.Photo by Allan Nygren on UnsplashWEMIX point systemGolfers participating in the regular tours of the Korea Ladies Professional Golf Association (KLPGA) can earn WEMIX points based on their performance and records. At the end of the 2023 season, the top 60 players in the WEMIX point system will share a total of 500,000 WEMIX, with the player in first place earning 90,000 WEMIX.Golfers can earn WEMIX points in three ways: by ranking in the top 10 for each tour, advancing to the final round of each tour and earning points based on the number of strokes for each hole, or consecutively ranking in the top 10 for tours. Meanwhile, golfers who don’t make the cut may face penalties.Sports NFTsThe top 60 players in the WEMIX point system will receive sports NFTs, which can be exchanged for WEMIX tokens any time after a certain date.For the gallery, Wemade’s NFT platform NILE marketplace will feature NFTs corresponding to the top 60 players in the WEMIX point rankings.More intensified competitionAn SBS Golf official expressed excitement about the new point system for KLPGA players. The extra rewards are expected to spark more intensified competition and provide fans with unique experiences, contributing to the promotion and development of the league.Wemade has stated that this initiative is just the beginning, and that the company plans to continue developing innovative ways to provide new experiences to players and fans across various sports in the future.

news
Loading