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BC Card Launches Innovative Card Payment NFT Service

Web3 & Enterprise·October 05, 2023, 3:52 AM

South Korean credit card issuer BC Card announced Wednesday (local time) that it has launched a non-fungible token (NFT) issuance service linked to card payments — the first of its kind in the country — marking a significant step in the financial industry’s adoption of blockchain technology.

Photo by rupixen.com on Unsplash

“The digital finance market is an area of technology and imagination, and it will continue to grow in various ways,” said BC Card Director Lee Sang-jun. “We are pioneering the industry by introducing payment-linked utility NFT services for the first time.”

 

Revolutionizing the use of NFTs

Typically, NFTs are primarily used to prove the uniqueness of digital assets based on their non-replicability, but the card issuer has now integrated them into card payments. This service offers customers proof of payments in the form of NFTs along with various other benefits.

BC Card has been preparing for the NFT market to pick up momentum since 2021. After rigorous internal testing, it first developed and opened its own NFT wallet dubbed “NFTbooc” on the private Ethereum network in April last year. Since then, the NFT wallet has been improved to be more user-friendly. Notably, it was integrated into BC Card’s financial platform PayBook in order to provide customers with a more convenient means to check their personal NFT holdings and participate in events.

The credit card company also issued limited edition NFTs through NFTbooc to celebrate the 40th anniversary of its foundation last year, making them available for both customers and employees. Even during the ongoing crypto winter, the company has continued efforts to integrate NFTs into customer services by facilitating NFT-based payments and emphasizing their technological value.

 

Boosting customer engagement

To celebrate the launch of the newest service, BC Card is also holding a special event for customers until December 31. Each participant will receive random missions, such as using their card within a specific time slot or at a specific store and engaging in a minimum number of transactions. Those who complete the challenges will be airdropped certificates of completion minted as NFTs after the event is closed with the chance to win cashback rewards of up to 100% of the amount of money that they spent during the challenge.

The card issuer plans to hold two additional events, which will be outlined on the PayBook and NFTbooc event pages.

The card company has also applied for three NFT-related patents this year, including one for issuing NFT receipts for secondhand transactions and asset certification NFTs that can be used to prove asset details in the event of a system failure at a given financial company.

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Web3 & Enterprise·

Aug 12, 2025

Japan’s Soramitsu working on CBDC pilot in Pakistan

Japanese blockchain infrastructure firm Soramitsu has been contracted by the State Bank of Pakistan (SBP) to work on a pilot program for the digital Pakistani rupee. Pakistan originally announced its intention to pursue a central bank digital currency (CBDC) or digital rupee back in 2019. However, unlike other Asian nations such as China, Cambodia and Thailand, it has not taken much action to progress such a digital currency since then.SBP Governor Jameel Ahmad spoke at the Reuters NEXT Asia Summit in Singapore last month, outlining that the South Asian country was moving towards the establishment of a digital rupee and “building up [its] capacity” to launch it, and that a pilot project would be the next step. According to a report published by Nikkei Asia on Aug. 12, that pilot project is now underway.Photo by Hamid Roshaan on UnsplashCBDC specialistSoramitsu already has a wealth of experience in this field. In 2023, it signed a memorandum of understanding with the Laotian central bank to launch a proof-of-concept CBDC project, with the Tokyo-headquartered company going on to play a pivotal role in the issuance of Laos’ Digital Lao Kip.In Cambodia, it partnered with the National Bank of Cambodia to bring about the establishment of Bakong, Cambodia’s CBDC-like payment system. The company is also involved in CBDC projects in Papua New Guinea and the Solomon Islands, while spearheading a project aimed at enabling seamless cross-border payments among Asian countries. Japanese fundingIn the case of Pakistan’s pilot project, Soramitsu’s CBDC platform will facilitate the digital rupee while funding is being provided by the Global South Future-Oriented Co-Creation Project, an initiative from Japan’s Ministry of Economy that seeks to promote the formation of co-creation business models. Infrastructure, such as the internet and power, can be unstable in some parts of Pakistan. Consequently, the proposed CBDC will incorporate the ability for the user to transact with it using their smartphone, even if the phone doesn’t have an active internet connection. Digital transformationMasato Toriya, an associate professor at Tokyo University of Foreign Studies and an expert on Pakistan, outlined the behavioral change that would be required in getting Pakistanis in rural areas to use such a currency. He stated: “Many transactions in rural areas are cash-based, even for wage payments, and the rate of people with bank accounts is low."  However, cash-based systems have significant overheads, and it's thought that a CBDC could reduce such costs considerably. Last month, the Pakistan Institute of Development Economics published an article written by Dr. Ahmed Fraz, an assistant professor of finance with the organization, in which he claimed that the digital rupee pilot project is part of a “profound digital transformation” that Pakistan is moving towards.  Dr. Fraz asserted that a CBDC would enhance financial inclusion in Pakistan through the reduction of transaction fees, digitization of welfare payments and the financial inclusion of millions of unbanked citizens within the formal economy.He added that the digital rupee “is not intended to replace existing payment systems immediately but to complement platforms” and to modernize Pakistan’s financial architecture.

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Web3 & Enterprise·

Jun 09, 2023

Shinhan Bank Advances into Metaverse with the Launch of Shinamon Season 3

Shinhan Bank Advances into Metaverse with the Launch of Shinamon Season 3According to a report by local news media Dailian, Shinhan Bank, a prominent financial institution in South Korea, has made a stride in its metaverse endeavors. The bank announced yesterday the launch of Shinamon Season 3, a metaverse platform, accompanied by a series of celebratory events to mark its implementation.Photo by Richard Horvath on UnsplashMerging financial & non-financial realmsShinhan Bank claims it is the first Korean bank to independently develop a metaverse platform. With the launch of Shinamon Season 3, the bank has merged the financial and non-financial realms, providing customers with access to a user-friendly platform that offers fun and engaging experiences.In Shinamon Season 3, Shinhan Bank has enhanced its financial services by replacing mobile gifts with reward points and providing additional benefits to customers who make transactions through the bank.Personalization and enhanced servicesAfter gathering customer feedback over the past two seasons, Shinhan has made enhancements to the platform’s environment and interface. Additionally, they have introduced the ability for customers to personalize their characters’ costumes. Looking ahead, the bank intends to leverage NFT wallets to help customers reach other platforms.To celebrate the release of Shinamon Season 3, Shinhan Bank is organizing special events that will grant rewards to customers who join the metaverse. Participants of Shinamon Season 3 who engage in daily quests will have an opportunity to win enticing prizes, including electronic devices, free fried chicken coupons, and reward points.A Shinhan Bank official said that customer feedback was given top priority in the preparations for the launch of Shinamon Season 3. The official added that will continue to reflect customer needs and integrate a diverse range of financial services. This approach aims to create a metaverse platform that closely resonates with real-life experiences, making it more relatable for customers.

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Policy & Regulation·

Dec 21, 2023

First ever cross-border settlement achieved for gold using e-CNY

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