Hong Kong’s HashKey Adds AVAX Trading

Zep joins hands with NEAR Protocol to elevate Web3 experience for usersSouth Korean metaverse platform Zep announced on Monday (local time) that it has partnered with the Layer 1 blockchain network NEAR Protocol. The two companies aim to jointly pursue a business model catered to developers and Web3 users, accelerating the widespread adoption of Web3.Zep plans to leverage the collaboration to enable its partners to issue and distribute various Web3-based digital assets while enhancing the user experience on its metaverse platform.Photo by GuerrillaBuzz on Unsplash“Working with NEAR Protocol will be an opportunity to provide a new experience for both Web2 and Web3 users. The collaboration will allow us to provide Zep users with more diverse and rich content and establish ourselves as a leader in the metaverse industry by providing a seamless user experience in the Web3 space,” said Kim Sang-yeop, Co-CEO of Zep.Bringing the metaverse to diverse audiencesZep is a joint venture between game developer SUPERCAT and Naver Z, the operator of the 3D avatar social platform Zepeto. Following its beta launch two years ago, the platform has since accumulated 8.3 million users and recently surpassed 1.3 million monthly active users.Zep has been consecutively launching special features for enterprises, such as single sign-on (SSO) authentication and data dashboards, prompting businesses and public organizations to recognize its versatility. Based on its success in the Korean market, the platform is on the verge of entering the Japanese and Southeast Asian markets.Dominating the dApp sphereMeanwhile, NEAR Protocol has experienced rapid growth as an operating network for decentralized apps (dApps), making it one of the fastest-growing blockchain networks this year. According to data from major dApp store DappRadar, NEAR Protocol-based dApps have secured the top two rankings among all blockchain applications, proving that it is the preferred choice for companies considering mass adoption.

South Korea’s securities and investment banking house, Shinhan Securities, has maintained the investment rating for Korean game company Wemade as “hold,” according to local financial media outlet Etoday. Shinhan Securities cited uncertainties in the crypto market outlook and the firm’s need to improve business performance as the ground for its latest investment rating. The performance of the firm’s blockchain games is a significant factor in Wemade’s future success as the overall excitement surrounding mobile massively multiplayer online role-playing games (MMORPGs) cools down.  Shinhan Securities’ head analyst Kang Seok-oh wrote in his analysis report that for Q4 2023, the firm recorded an operation loss of approximately $53 million (KRW 70.8 billion) and a consensus deficit close to $39.4 million (KRW 52.6 billion). Sales for the game company declined during the same period because the revenue from license sales, which was included in the Q3 2023 revenue, was not counted in the Q4 2023 figures, according to the report. Photo by Lorenzo Herrera on UnsplashNew games to enter the Chinese market Wemade is set to roll out more new games relative to last year, with plans to enter the Chinese market with “Mir4” and “MirM,” both of which are based on blockchain technology. Its MMORPG “Night Crows,” which ranked 3rd in mobile game sales last year, is also scheduled for a global launch on March 12. “The Legend of Mir”, the firm’s another new game in the pipeline, will be released in the second half of this year.  Kang said the key question is how much influence the crypto market boom will have on the future performance of the firm’s blockchain games. Furthermore, with the firm’s local sales slowing down following the cease of its referral marketing strategy, keeping its existing services profitable would be another important point, he said.  “Although Wemade keeps making its efforts to enter the Chinese market by signing contracts and obtaining the license permit Version Number from the Chinese government, it seems unlikely that Korean games will enjoy the high popularity they once had before China’s ban on Korean culture. Everything would have to turn out in the game company’s favor to improve its business performance,” Kang said. 

Animoca Brands, a company focused on Web3 and metaverse projects, has gotten together with the Hong Kong subsidiary of British banking giant Standard Chartered to establish Anchorpoint Financial Limited.In a press release published to its website on Aug. 8, Animoca Brands outlined that the joint venture company has been established with the objective of building a business model that will concern itself with the issuance and advancement of licensed stablecoins. The move follows Hong Kong’s Stablecoins Ordinance, which went live on Aug. 1.Photo by Andres Garcia on UnsplashHKT involvementThe partnership also involves Hong Kong Telecom (HKT), one of the largest telecommunications companies in Hong Kong. This collaboration is not something that has just been formed. The trio had been participants in a regulatory sandbox related to stablecoin issuance established by the Hong Kong Monetary Authority (HKMA) in 2024.  Back in February, it emerged that the three companies had entered into an agreement to establish a joint venture with a view towards applying to the HKMA for a license to cover the issuance of a Hong Kong dollar-pegged stablecoin. By June, the companies had formed that company. Applying for a licenseAnchor Financial has already informed the HKMA of its intention to apply for a stablecoin license. A recent Bloomberg report asserted that somewhere in the region of 50 companies have expressed an interest in obtaining stablecoin licensing in Hong Kong. However, the regulator is likely to issue no more than 10 licenses. Additionally, disclosure by the HKMA of strict customer identification rules related to the city’s new Stablecoins Ordinance has sparked concern among industry stakeholders. Know-your-customer (KYC) rules will put an onus on stablecoin issuers in Hong Kong to verify the identity of every stablecoin holder. Bo Tang, head and assistant director at the HKUST Institute for Financial Research, told Reuters that the rules were “a bit too strict and not good for acquiring users.” Ricky Xie, a crypto trader based in Hong Kong, pointed out that these KYC rules aren’t just for those who would hold accounts with the stablecoin issuer, but instead they will apply to every stablecoin holder. A number of Hong Kong stablecoin-concept stocks, that had been performing well in the market, fell by as much as 20% when these stringent rules were disclosed by the HKMA. Evan Auyang, group president of Animoca Brands, expressed contentment with Animoca’s partnership with HKT and Standard Chartered Bank (Hong Kong), while adding:”Stablecoins represent one of the most compelling use cases within Web3, and we believe we are still at the early frontier of widespread adoption across institutions and retail alike. As assets continue to move on-chain, the HKMA-regulated fiat-referenced stablecoin is important in reinforcing Hong Kong’s position as a leading international financial center.” The first stablecoin licenses are expected to be issued by the HKMA early next year.