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Korean crypto faces retail slowdown while eyeing institutional future

Markets·October 08, 2025, 1:00 PM

South Korea’s retail-heavy crypto market is losing momentum ahead of broader institutional access to trading. Data from the Financial Services Commission (FSC) and the Financial Supervisory Service (FSS), cited by Financial News, shows that in the first half of 2025, Korean-won balances held at the country’s five licensed fiat-to-crypto exchanges sank 42% to 6.2 trillion won ($4.4 billion), signaling less dry powder waiting on the sidelines for trading.

 

Only five platforms are permitted to support won-denominated trading, and the drop in parked cash underscores a broader cooling. By the end of June, the Korean crypto market cap stood at 95.1 trillion won ($67.5 billion), down 14% from six months earlier. The global market also contracted, but the decline was more modest at about 7% over the same period.

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Trading slows but retail base expands

Trading activity eased as well. Average daily volumes across 25 domestic virtual asset service providers (VASPs) fell 12% to 6.4 trillion won ($4.5 billion) in the first half. Paradoxically, the number of market participants climbed 11% to 107.7 million across those platforms. Nearly all were individuals, as only 220 were institutions, reflecting long-standing restrictions on institutional won trading.

 

That retail skew has consequences. Data submitted by the FSS to a lawmaker, cited by Digital Asset, reveals that the top 10% of users by trading volume accounted for roughly 90% of activity at the five fiat on-ramps. By exchange, the figures were Upbit (89.36%), Bithumb (97.97%), Coinone (97.54%), Korbit (97.52%), and Gopax (97.95%). 

 

Market lawyers warn that this concentration heightens manipulation risk. Lee Seung-min of SEUM Law Firm said volatility may be more pronounced in tokens listed only on Korean venues, but added that deeper institutional participation could help reduce such volatility and support longer market cycles. 

 

Regulators are inching in that direction. Earlier this year, authorities allowed universities and nonprofits to sell their crypto holdings. By year-end, the FSC plans to let about 3,500 publicly traded companies and professional investors, excluding financial institutions, open accounts at the licensed platforms for trading.

 

Exchanges pour cash into promotions

While regulators are preparing to bring more institutional players into the fold, exchanges continue their long-running effort to draw in retail users. Another Digital Asset report noted that from 2023 through July 2025, promotional outlays by the five won-enabled platforms totaled 190.3 billion won ($135 million). Bithumb alone accounted for 180.3 billion won ($128 million), far outspending Upbit (9.4 billion won), Coinone (1.7 billion won), Korbit (1.6 billion won), and Gopax (100 million won). The gap suggests Bithumb, which ranks second in market share, has pursued a particularly aggressive approach to expand its customer base.

 

Taken together, the numbers depict a subdued market, with less capital parked on exchanges and lighter trading while activity remains heavily concentrated among a small cohort of traders. Even so, the expanding base of individual accounts represents a bright spot, underscoring the market’s continued dependence on retail investors. If policymakers follow through on opening the door to a broader set of corporate and professional players later this year, Korea’s crypto landscape could shift from retail-driven fluctuations toward steadier, institution-supported flows.

 

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Policy & Regulation·

Dec 26, 2023

Key appointment sees Turkey’s central bank enhance crypto expertise

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Policy & Regulation·

Sep 07, 2023

G20 Nations Believed to Have Agreed Upon Global Crypto Framework

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Policy & Regulation·

Mar 26, 2024

Korean banks cooperate with Polish counterparts in digital finance and blockchain

The Korea Federation of Banks (KFB) Chairman Cho Yong-byoung paid a visit to Poland yesterday to sign a memorandum of understanding (MOU) on financial cooperation between South Korea and Poland, Korean news media The Korea Economic Daily reported. The MOU was signed by Chairman Cho and the Polish Bank Association (ZBP) President, Tadeusz Białek. The partnership aims to strengthen bilateral financial collaboration, which will be backed by holding joint financial conferences, sharing information on financial regulations and training financial experts. Photo by Lukasz Radziejewski on UnsplashJoint seminar on digital finance, blockchain and AI Following the MOU signing ceremony, the two associations conducted a joint seminar on digital finance, economy and the banking industry. The event was attended by Korea's Financial Services Commission (FSC) Chairperson Kim Joo-hyun, representatives of KFB members, President Białek and executives of Polish banks.  Among the mainly discussed topics were Korea's digital financial landscape and its digital banking industry, along with the Polish economy and its banking industry. In particular, the participants focused on innovative changes in the financial industry brought by cutting-edge technology such as blockchain, AI and big data.  During the conference, Chairman Cho expressed his commitment to bolstering the bilateral partnership, stating that the Korean banking industry will support local companies in expanding their businesses in Poland.  

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