Morgan Stanley introduces crypto trading on E*Trade

Morgan Stanley has launched a cryptocurrency trading service on its online brokerage subsidiary, E*Trade, Bloomberg reported. The platform will charge a fee of around 0.5% per transaction, a rate lower than competitors like Coinbase, Robinhood, and Charles Schwab. The service is currently in a pilot phase and is expected to be available to all 8.6 million E*Trade customers by the end of the year. The move is part of Morgan Stanley's broader strategy to expand its crypto-related services and draw customers who previously used other platforms into its own financial ecosystem.