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Lotte’s NFT marketplace partners with upcycling brand NiUl for membership NFTs

Web3 & Enterprise·November 08, 2023, 9:08 AM

Lotte Data Communication, an affiliate of South Korean retail conglomerate Lotte Group, issued a press release on Wednesday (local time) to reveal that its NFT marketplace, Kottonseed, has issued new non-fungible tokens (NFTs) in partnership with upcycling brand NiUl whose name stands for “Nothing is Useless.”

Photo by MSA-90 on Pixabay

 

Plastic lids to stylish keychains

NiUl recycles discarded plastic lids, transforming them into vibrant, stylish key ring pendants known as NiUl rings. NiUl has successfully sold over 2,000 pendants across a mix of online and offline platforms, with 300 kilograms of plastic lids donated by supporters. In a strategic move to broaden its reach, the company has been partnering with diverse firms and ramping up its donation initiatives, targeting environment and fashion-conscious millennials and Generation Z consumers.

In their latest venture with Kottonseed, these pendants have been digitized into membership NFTs, which come with a suite of benefits like a special edition rope strap and discounts on products. Some lucky members may even get the opportunity to be involved in creating a NiUl ring. These membership NFTs are being released in limited numbers and are up for grabs starting today on NiUl’s page on Smart Store, an e-commerce platform of popular search engine Naver.

 

NFTs in five colors

The NFTs are offered in five distinct colors, each named after the sky’s varying appearances: “Post-rain Clear,” “Blue Sky,” “Sunset,” “Aurora” and “Night Sky.”

A spokesperson for Lotte Data Communication expressed that the company sees great value in participating in upcycling initiatives with NiUl through their NFT marketplace, Kottonseed. They are keen on pursuing enjoyable and varied collaborations to support NiUl’s socially beneficial endeavors. Moreover, Lotte is actively exploring ways in which NFTs can contribute to environmental, social and governance (ESG) objectives.

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Web3 & Enterprise·

Mar 20, 2024

Korea’s security token group KSTO signs MOU with blockchain developer Metalab

The Korea Security Token Offering (KSTO), a South Korea-based association dedicated to providing compliance guidelines for STO projects, announced on Monday that it signed a memorandum of understanding (MOU) with blockchain company Metalab for STO mainnet development. The news was reported by local media outlet Ajunews. Through the MOU, the two institutions plan to create a blockchain platform for local blockchain companies, catering to their needs for STO issuance.Photo by Kaitlyn Baker on UnsplashThe KSTO is an association aiming to provide consultation services on STO design and development and assist blockchain projects in complying with laws and regulations, contributing to building a healthy blockchain ecosystem. Meanwhile, a member of the KSTO, Metalab is a blockchain firm with expertise in developing crypto tokens and decentralized applications, or DApps. The company is reportedly participating in an STO mainnet development project led by the KSTO.  STO infrastructure catering to Korean firms and investors Mainnet refers to the primary blockchain network where actual crypto transactions take place, such as the Ethereum or Solana platform. Mainnets, which operate on their own based on their independent infrastructures, are highly valued in the crypto markets due to the complexity of developing such networks.  This blockchain mainnet project involving Metalab will offer basic infrastructures that enable large-scale STO transactions, with plans to release features for STO issuance and management in connection with crypto wallets.  An KSTO official stated that the institution aims to support companies willing to issue STOs, from both technological and legal perspectives. The person highlighted the institution’s commitment to creating an STO ecosystem tailored for Korean companies, saying that the project will create a regulation-compliant, user-friendly platform and develop it to a level where it can rival the industry’s leading players like Polymesh, a prominent security token platform.  

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Web3 & Enterprise·

Apr 11, 2023

Jump Trades to Top of NFT Marketplace

Jump Trades to Top of NFT MarketplaceJump.trade, which is considered to be the largest NFT marketplace in Asia, has now emerged as the leading NFT marketplace on the Polygon Network, as per a recent report published by DappRadar. This new ranking has placed Jump.trade ahead of other popular NFT marketplaces like OpenSea, Decentraland, and OKX NFT marketplace, among others.©Unsplash/Andrey MetelevJump №1 on PolygonThe firm acknowledged the achievement on social media last week, thanking its community for making the accomplishment a reality. Kameshwaran Elangovan, Co-Founder and COO of Jump.trade, expressed his delight with the recent ranking and called it “an astounding statement of our team’s hard work and the enthusiasm of our community who keep our marketplace always buzzing.”While clearly an “unlocked achievement” as the company itself put it, it’s important to note that NFT marketplace development on the Polygon network has been much more recent. The bulk of NFT marketplace trading volume still occurs on blockchains such as Ethereum with NFT marketplaces OpenSea and upstart Blur dominating and accounting for 90% of NFT trade.First P2E cricket gameIt is worth noting that Jump.trade had introduced the world’s first P2E cricket game NFT collection last year, which consisted of 55,000 NFTs from the Meta Cricket League. Interestingly, this collection had sold out within a mere nine minutes, underlining the immense popularity and demand for NFTs. Jump.trade has also formed partnerships with various renowned brands such as Pepsi and Cadbury to make NFTs more accessible and develop a metaverse ecosystem where both brands and individuals can collaborate.Global ambitionsThe company has set its sights on becoming a major global player in the gaming NFTs market and is expected to benefit from the projected growth in the NFT market. This market is estimated to be worth $231 billion by 2030, with the gaming and sports industries anticipated to be the key drivers of NFT-related products.Jump.trade is a collaboration between Indian firm Appstars Applications and Singapore’s Guardian Blockchain Labs. As an emerging tech superpower, India has a robust technical infrastructure that can enable the NFT industry to penetrate even the remote areas of the country. However, a well-structured regulatory framework will be critical for faster adoption of NFTs and digital collectibles, and ownership will play a crucial role in taking India closer to achieving its goal of an $800 billion digital economy by 2030.Flipkart Labs partnershipJump.trade is also the platform for the upcoming RADDX Racing Metaverse NFTs, and it provides opportunities for brands to leverage Web3/gaming for branding. On Wednesday, Jump.trade announced its partnership with Flipkart Labs, the blockchain and NFT offshoot of Indian e-tailer Flipkart. Both companies are collaborating on the RADDX Web3 advertising innovation.Jump.trade CEO and Co-Founder Ramkumar Subramaniam said that “brands like Flipkart getting into metaverse advertising and Web3 marketing will serve as an encouragement and a beacon for a lot of brands to follow suit.” As part of the deal, Flipkart Labs bought Digital Lands, a digital land parcel within the RADDX Racing Metaverse.

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Web3 & Enterprise·

Jun 15, 2023

FPG Halts Withdrawals Following Hack

FPG Halts Withdrawals Following HackFloating Point Group (FPG), a prominent crypto prime brokerage platform, has temporarily halted trading, deposits, and withdrawals following a cyber security incident that occurred on Sunday.Photo by Thom Milkovic on UnsplashIncident responseFPG, headquartered in Singapore while maintaining a base in Hoboken, New Jersey in the United States, manages over $50 billion in assets. The firm took immediate action upon discovering the incident by engaging third-party forensics experts and law enforcement agencies.The company acknowledged the problem publicly via a tweet thread on Twitter on Wednesday. FPG stated that the company has locked all third-party accounts and secured its wallets while it investigates the extent and details of the breach. Although the full extent of the loss is still under investigation, the current estimate stands at approximately $15 million to $20 million in lost cryptocurrencies.Investigative cooperationIn response to the incident, FPG is collaborating with the FBI, the Department of Homeland Security, regulatory bodies, and Chainalysis to comprehend the nature of the attack and initiate asset recovery measures. As the investigation involving those entities is ongoing, specific details are not being disclosed at this stage, but FPG has pledged to provide updates as new information becomes available.The cyber security incident comes six months after FPG obtained a SOC 2 certification, which verifies the implementation of robust security, privacy, and control measures by service organizations to ensure the reliable handling of sensitive data and systems.Originally founded in 2018 at the Massachusetts Institute of Technology (MIT) in the US, FPG functions as both a crypto prime brokerage platform and an agency trading desk for asset managers, offering access to liquidity across various markets. In December, FPG announced that its blockchain foundation customers accounted for 5% of the total treasury management market.Backed by prominent investors such as Coinbase Ventures, Anthony Scaramucci of SkyBridge Capital, and Naval Ravikant, the founder of AngelList, FPG has raised a total of $12 million in funding thus far.In August of the previous year, FPG successfully registered as a virtual asset service provider (VASP) in the Cayman Islands. This registration ensured the secure custody of customer assets and safeguarded them from the company’s creditors in the unlikely event of bankruptcy.Broader crypto issuesIt has not been a good couple of weeks for the crypto sector relative to hacks and platform withdrawal pauses. Within the past twenty four hours, two Asia-based crypto lending platforms, Haru Invest and Delio, have suspended withdrawals. In those cases, the issue is suspected to relate to platform contagion and solvency issues.Earlier this month, the Atomic Wallet platform was hacked despite the understanding that the project offered self-custodial wallets. Originally, the loss was estimated at $35 million, but more recent reports are now estimating that figure to be in excess of $100 million.As FPG continues its efforts to mitigate the aftermath of the cyber attack, industry participants eagerly await further updates and measures undertaken by the company to recover from this incident and restore trust among its clients.

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