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Fingerlabs launches Web3 solution to help partners build membership NFTs

Web3 & Enterprise·December 01, 2023, 8:15 AM

Fingerlabs, a subsidiary of digital marketing company FSN, has launched its participatory Web3 membership platform dubbed “Bling” in an effort to foray into the evolving digital landscape, according to an official press release.

Photo by Choong Deng Xiang on Unsplash

 

Customizable characters and collaborative benefits

Bling is an all-in-one marketing solution that allows businesses to conveniently create and manage NFTs that offer membership benefits. Users can create customizable characters on Favorlet, Fingerlabs’ NFT wallet and customer management service, using clothing or accessories called “parts.” These parts are linked to benefits offered by Fingerlabs’ partner firms, usually in the form of coupons that can be used both online and offline — thus touting the name “parts NFTs.” This can help boost brand exposure as Fingerlabs will be able to share its customer base with its partners.

“Bling will prove to be a novel attempt in demonstrating that Web3 technology is not exclusive but for everyone to use. It will significantly reduce the risks associated with directly operating NFT projects and support any brand in effortlessly utilizing Web3 technology as an all-in-one solution for development and operations,” explained Fingerlabs CEO Kim Dong-hoon.

Partner firms can construct their parts NFTs through Favorlet, and users can store theirs on their Favorlet wallet. Notably, parts NFTs can also be traded on NFT is Life Evolution (NILE), a decentralized autonomous organization (DAO) and NFT platform built on blockchain gaming publisher Wemade’s WEMIX3.0 mainnet.

 

Bringing a classic to Web3

Fingerlabs also announced that it is working with the K Museum of Contemporary Art, located in Seoul, as Bling’s first official partner. Users can customize their Bling characters with Great Gatsby-themed parts in line with the museum’s newest exhibit based on the classic novel. Passes to the exhibit will also be minted as NFTs. The K Museum of Contemporary Art previously worked with Fingerlabs in August on a project where exhibit poster cards were minted as reward-yielding NFTs.

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Web3 & Enterprise·

Oct 23, 2023

X-PLANET to Sell NFTs for 35th Anniversary of Choushinsei Flashman’s Korean Release

X-PLANET to Sell NFTs for 35th Anniversary of Choushinsei Flashman’s Korean ReleaseCom2uS Platform, a subsidiary of Korean game developer Com2uS Holdings, announced last Friday that it will launch non-fungible tokens (NFTs) on its NFT marketplace X-PLANET to celebrate the 35th anniversary of the Japanese television show Choushinsei Flashman’s Korean release.Photo by PJ Gal-Szabo on UnsplashFan-favorite showChoushinsei Flashman is a live-action superhero series that gained immense popularity when it was released in South Korea in 1989. The original series produced by Japan’s Toei Animation captivated fans with its dynamic action sequences and the exploration of deeper themes such as family separation and loneliness.Merging the retro and modern worldsX-PLANET is collaborating with Toei Animation and Korean publishing company Daewon Media to carry out the NFT project. The 35th anniversary NFT will officially drop on November 1 at 9:00 AM (UTC) for $150 each. Buyers will receive a 35th-anniversary merchandise set, which includes a Rolling Vulcan figure lamp, a set of Video Home System-themed photo cards, an acrylic phone pop socket, and an acrylic frame. The Rolling Vulcan figure lamp in particular is gaining the most attention, as it is being officially released for the first time in three decades.The marketplace also opened an official mini website dedicated to the event and announced that it would be airdropping NFTs of Mag, the show’s representative robot mascot, on a first-come, first-served basis from Friday until the end of the month.X-PLANET is also planning to hold a Choushinsei Flashman 35th anniversary fan meeting in Korea early next year, which will invite seven Japanese actors from the show plus a secret guest. The sale of NFT tickets to the fan meeting will open in December, the platform said.

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Web3 & Enterprise·

Mar 09, 2024

Nissan delves into metaverse on a heritage and safety theme

On March 7, Nissan Motor Co. introduced an innovative metaverse experience titled the "Heritage Cars & Safe Drive Studio," blending elements of automotive history with interactive safety education.Photo by Matthijs Waanders on UnsplashMarking 90 years in businessThe studio, launched to commemorate Nissan's 90th anniversary, features three iconic models from the company's past, recreated in virtual environments to reflect their respective eras. Among the showcased vehicles is the Silvia Q’s S13, renowned globally for its role in drifting culture. Users can explore this historic car from the 1980s while learning about the influence of pedestrian clothing colors on driver visibility. In another exhibit, users engage in a mini-game designed to educate on driver field-of-view and the impact of multitasking on safety. Alongside, the Skyline 2000GTX-E, famous for its presence in popular media like the Gran Turismo video game series and Fast and Furious movies, adds a touch of nostalgia and excitement, transporting users to the 1970s era. In a 1950s and 60s American diner and drive-in theater setting, the final exhibit offers a hands-on steering wheel spin exercise. These experiences aim to merge Nissan's heritage with vital safety knowledge, such as understanding the significance of pedestrian attire and the dangers of distracted driving. Developed in collaboration with Japanese university researchers, these immersive experiences are accessible through Meta Quest headsets, marking Nissan's continued exploration of virtual and augmented reality for customer engagement and education. Previous forays into the metaverseThis initiative aligns with Nissan's ongoing efforts to enhance its presence in the metaverse. It’s not the carmaker's first rodeo where the metaverse is concerned. It introduced its first virtual test drive and a virtual unveiling of its Sakura model in 2022. That same year, the company suggested it was interested in providing more in the way of virtual events, even going as far as to suggest the development of virtual customer support offices for clients. It followed that up in December 2023 with a revamp of four existing metaverse worlds, a project that also formed part of its 90th-anniversary celebrations. Nissan's latest foray into the metaverse coincides with advancements in augmented reality (AR) and virtual reality (VR) hardware. The recent launch of Apple's inaugural mixed-reality headset in February 2024 signals intensified competition among tech giants like Meta and Microsoft, who have been gradually expanding into consumer and enterprise AR/VR markets over the past decade. Broader auto industry interestNissan isn’t alone in the auto industry in taking initial steps into the metaverse. Rival Toyota has taken a different approach, pursuing an interest in creating remote workspaces for staff so that meetings can be held in the metaverse. Hyundai experimented with entering the metaverse as early as 2021. Through a partnership with Naver Z, the company offered virtual test drives of its Sonata model. Meanwhile Renault Korea has tipped its toes in the metaverse by offering consumers the ability to custom-build virtual cars on a metaverse platform. Through these metaverse updates, Nissan aims to stay at the forefront of automotive innovation, utilizing immersive experiences to engage customers and promote safety awareness in an increasingly digital world. 

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Web3 & Enterprise·

Nov 30, 2023

IOTA accelerates Middle East expansion with $100M foundation launch

IOTA accelerates Middle East expansion with $100M foundation launchIn a move aimed at catalyzing the adoption of its distributed ledger technology (DLT) in the Middle East, the Berlin-headquartered IOTA Foundation, the developmental force behind the IOTA-directed acyclic graph-based ledger network, unveiled a $100 million foundation in Abu Dhabi on Wednesday.Photo by Imtiyaz Ali on UnsplashTokenizing real-world assetsThe IOTA Foundation announced details of the initiative, known as the IOTA Ecosystem DLT Foundation, via a blog post published on its website on Wednesday. The new foundation is designed to facilitate the transformation of tangible assets into digital entities, marking a significant stride in the convergence of real-world assets with the digital realm, according to IOTA Co-founder and Chairman Dominik Schiener.Taking to the X platform, Schiener wrote:”We will double down on our efforts to bring the real world to Web3. We will pave the way to tokenize RWA [Real World Assets] assets on #IOTA and work with the governments in the UAE, across the Middle East and Africa to digitize their trade infrastructure and tokenize assets. We will make Blockchain real, with real use cases, real adoption, real yield and real assets.”IOTA is not a blockchain, but a related distributed ledger technology. DLT has garnered attention for its diverse applications over the past decade. IOTA’s digital tokens will serve as the financial backbone for this substantial investment, signaling a strategic move amidst recent setbacks in the cryptocurrency sector.Regulatory first in Abu DhabiThe IOTA Ecosystem DLT Foundation stands out as the first blockchain-focused foundation sanctioned by the regulatory authorities of the Abu Dhabi Global Market (ADGM), a key financial hub within the United Arab Emirates (UAE). The ADGM solidified its blockchain regulations in early November, creating a conducive environment for innovative blockchain-focused entities. The regulatory framework was crafted to offer a comprehensive structure specifically for DLT foundations and decentralized autonomous organizations (DAOs).Schiener expanded further on plans for the DLT Foundation:”With a new headquarter in the UAE, we are positioning IOTA from being an Enterprise Blockchain in Europe, to becoming one of the largest, global Crypto ecosystems. We will fully support Web3 and DeFi use cases on IOTA with the #EVM launch in Q1.”Endowed with over $100 million in IOTA tokens, the foundation’s funds will be gradually vested over the next four years.The financial infusion is earmarked for the development and expansion of the IOTA network. Additionally, IOTA will embark on asset “tokenization,” a process involving the representation of ownership rights for land or buildings as digital tokens stored on a blockchain. These tokens, akin to digital certificates of ownership, extend to virtually any valuable object.IOTA launched in 2015, and within its first two years, it rose to be a top-ten crypto project on the basis of market capitalization. Over the course of the last six years, the project has struggled to make the network less centralized. There have also been internal conflicts, which resulted in a number of the project’s co-founders stepping away from the project. With this latest development, Schiener suggested that IOTA could work its way back to being a top-ten project once again.

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