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As cryptocurrencies continue to captivate South Korea, the world of ordinary digital asset investors is set for its primetime debut. Today, major broadcaster MBC is scheduled to premiere “To the Moon,” a new television drama that explores the risks and rewards of crypto investing. In crypto slang, “to the moon” refers to expectations of a sharp price surge, a phrase often used by traders to signal bullish sentiment. The series, airing Fridays and Saturdays, is an adaptation of Jang Ryujin’s 2021 novel of the same name, with an English edition released on June 19 of this year. It chronicles the lives of three young women who, despite landing what most would consider solid positions at a confectionery company, find their ambitions stifled by economic realities. Confined to small studio apartments and seeing little room for advancement, they turn to the volatile world of cryptocurrency as their pathway to upward mobility. The publisher describes these burnt-out protagonists’ journey as one that oscillates between humor and despair.Photo by Kanchanara on UnsplashEthereum’s rally and rising optimismIn the original novel, the plot is ignited when one of the women achieves a significant windfall by investing in Ethereum (ETH), inspiring her colleagues to join the fray. What follows is a familiar tale for many investors. They experience a period of wild price swings and respectable profits, only to see their winning streak abruptly halted by a severe market downturn. At the time the book was published in April 2021, ETH traded at roughly $2,100. Today, by contrast, CoinMarketCap data shows the asset trading at $4,543.14, more than doubling since the book’s release. Support for this bullish outlook comes from well-known market voices. Tom Lee, Fundstrat founder and chairman of ETH treasury firm Bitmine, told CNBC that Ethereum (ETH), Bitcoin (BTC), and the Nasdaq 100 would benefit most if the Federal Reserve cut rates, predicting a strong rally in the next three months. He made these comments before the Fed’s actual move, a quarter-point rate cut announced at its Sept. 17 Federal Open Market Committee (FOMC) conference. In a separate Fox Business interview, VanEck’s CEO echoed this view, saying ETH will emerge as the leading asset as banks adopt blockchain for stablecoin transactions. Data also points to growing strength. According to Token Terminal, the supply of Ethereum-based stablecoins has recently reached an all-time high of $168 billion. This milestone is largely attributable to the fact that over half of the entire stablecoin supply now operates on the Ethereum network, underscoring its foundational role in the digital economy. Talent drain and security risksStill, there are headwinds that could slow Ethereum’s ascent. A recent survey by Protocol Guild, an independent funding group for Ethereum core developers, revealed a compensation gap that threatens the network's long-term health. The survey found that Ethereum core developers are receiving external job offers with a median salary of $300,000—more than double the $140,000 median they currently earn for maintaining and upgrading the network. Protocol Guild has noted that this disparity could precipitate a talent exodus, potentially slowing future development. Security has been an ongoing concern, with ETH often targeted by hackers. In a reminder of the sector's vulnerabilities, the crypto exchange Bybit reported a theft of 401,000 ETH in February, an amount valued at roughly $1.5 billion at the time. The U.S. Federal Bureau of Investigation later identified the exploit, one of the largest in crypto history, as the work of the North Korean hacker known as “TraderTraitor.” "To the Moon" is set to air at a time when its themes of innovation and risk are playing out in the real world of crypto. The industry is riding a wave of institutional adoption and high valuations, but it's also facing a talent crunch and security concerns. These dynamics continue to keep digital assets on investors’ radar in South Korea and beyond. 

With the Chinese autonomous territory of Hong Kong having introduced its new Stablecoins Ordinance on August 1 and local taxi operators required to facilitate two forms of digital payment from April 1, 2026, a case is being made that this eventuality lends itself to an ideal test case for stablecoin payments.Photo by The Transport Enthusiast DC on UnsplashA perfect test caseIn an opinion piece published by Bloomberg on Aug. 3, columnist Andy Mukherjee asserted that Hong Kong taxis would be “a perfect stablecoin test case,” suggesting that the timing is ideal for stablecoins, given that a new licensing regime has come into effect via the city’s Stablecoins Ordinance.  In an interview, Franz Bergmueller, CEO of Switzerland-headquartered crypto bank AMINA Bank, said that “stablecoins for me are a killer use case.” On social media, AMINA Bank claimed that it would be “a major step in the right direction” if Hong Kong taxis start to accept stablecoin payments from customers. It emerged last December that the city’s taxi drivers would be required to install both electronic payment facilities and navigation systems, based on a filing made to Hong Kong’s Legislative Council. The filing outlined that while some taxi drivers currently offer electronic payment options, many insist on cash payment. The city’s Transport and Logistics Bureau suggested that “drivers offer at least two electronic payment options, including both QR code and non-QR code methods.” Stablecoin payments overseasThere has been some limited use of stablecoins as a payment method by taxi services in places with unstable currencies such as Argentina and Venezuela. The world’s most popular ride-hailing service, Uber, is understood to be studying the feasibility of offering stablecoin-based payments. In 2024, Asian rival Grab commenced accepting crypto, including the USDT and USDC stablecoins, as a means of payment for ride-sharing and food delivery services in Singapore. Last month, it extended that facility to its platform users in the Philippines.In June it emerged that Tawasul Transport, a taxi service in Abu Dhabi in the United Arab Emirates (UAE), had partnered with Al Maryah Community Bank (Mbank) and Abu Dhabi’s Department of Municipalities and Transport to launch a pilot program implicating the use of AE Coin, a UAE dirham-pegged stablecoin, as a means of payment. Bloomberg’s Mukherjee suggests that for entities now applying for stablecoin licensing, this new digital payment requirement for Hong Kong’s taxi services could provide an immediate segue to onboard users and make a new stablecoin product popular. Mukherjee places specific emphasis in this regard on what actions Ant Group may take. It emerged recently that Ant Group, an affiliate of the Alibaba Group, intends to apply for stablecoin licensing across Asian markets, including Hong Kong. The company is already a leader in Asia in digital payments through Alipay, which serves 1.3 billion users.Although Ant Group is based in mainland China, Hong Kong would offer the company the opportunity to test the establishment of a stablecoin for retail payments.

Crypto.com Becomes Preferred Platform for Paypal’s PYUSDIn an ever-tightening integration of conventional financial systems with the realm of cryptocurrencies, Singapore’s Crypto.com has forged a strategic alliance with PayPal and Paxos.Photo by Brett Jordan on PexelsProviding liquidity for PYUSD trading pairsAccording to a press release published by the crypto trading platform on Thursday, the alliance will fortify Crypto.com’s status as the foremost exchange platform for PayPal’s USD-pegged stablecoin, PYUSD. The implications of this collaboration extend far and wide, affecting both individual retail traders and institutional investors.With this move, the platform solidifies its position as the premier destination for managing PYUSD, boasting the most extensive global liquidity for PYUSD trading pairs. PYUSD, masterminded by digital asset solutions firm Paxos Trust Company, is a stablecoin backed by US dollar deposits, short-term US Treasuries, and similar cash equivalents. This robust backing provides the digital asset with stability and dependability.Gathering momentumThe new stablecoin is rapidly gaining recognition and prominence, securing placements on major cryptocurrency exchanges such as Bitstamp, Coinbase, and Kraken. It also functions as a preferred payment option on platforms like BitPay and MetaMask. Most notably, the New York State Department of Financial Services has given its seal of approval to PYUSD, categorizing it under its coveted “green list” of regulated cryptocurrencies.The collaboration between Crypto.com, PayPal, and Paxos is an extension of their preexisting partnership that allowed users to fund the Crypto.com visa card using PayPal. Joe Anzures, Senior Vice President of Americas and Global Head of Payment Partnerships at Crypto.com, pointed towards Paxos’ status as a stablecoin issuer and emphasized the potential to connect more than 80 million Crypto.com users with cutting-edge crypto innovations while providing vital support to PayPal’s extensive global network of consumers and merchants. Anzures remarked:“Connecting our more than 80 million users to the latest crypto innovations, as well as supporting PayPal’s global network of consumers and merchants, will be pivotal in our continued pursuit of crypto to every wallet.”Importance of stablecoinsThe collaboration also shines a spotlight on the growing importance of stablecoins within the cryptocurrency ecosystem. As stablecoins continue to gain traction and become more accessible, this partnership is poised to expedite the widespread adoption of digital assets in the global financial landscape.In a related development, leading USD stablecoin issuer Circle struck up a strategic partnership earlier this month with Singapore super app Grab, with Circle’s Web3 services platform being integrated into the Grab app as part of the deal.Meanwhile, the local regulator, the Monetary Authority of Singapore (MAS), announced the outline of a new regulatory framework in respect of stablecoins in August.Crypto.com’s partnership with PayPal and Paxos represents a significant leap forward in the cryptocurrency space. The collaboration will likely boost the exchange’s reputation as a premier destination for PYUSD trading, fostering accessibility to cryptocurrencies and contributing to the ongoing convergence of traditional finance with the digital asset landscape.As stablecoins like PYUSD continue to garner regulatory approval and broader acceptance, the cryptocurrency ecosystem continues its journey toward mainstream recognition.