Top

Circle Partners with Asian Convenience Store Chain to Push USDC Adoption

Web3 & Enterprise·October 28, 2023, 1:08 AM

Circle, the issuer of US dollar stablecoin USD Coin (USDC), has entered into a strategic partnership with Taiwanese cryptocurrency service provider BitoGroup and Taiwan FamilyMart, the nation’s second-largest convenience store chain.

The primary objective of this collaboration, which Circle announced on Thursday through the publication of a statement on its website, is to expand the utility of loyalty points and enhance their intrinsic value, all the while driving the adoption in the use of USDC in Taiwan.

Photo by Jiachen Lin on Unsplash

 

Focus on loyalty points

The partnership introduces an innovative service known as “Points-to-Crypto,” accessible through the Taiwan FamilyMart App and the BitoPro Exchange. This service empowers customers to seamlessly convert their FamilyMart loyalty points, commonly known as FamiPoints, into digital currencies such as USDC.

This conversion not only preserves the value of loyalty points but also incurs no transaction fees, effectively democratizing access to the world of cryptocurrencies. This move aligns with Circle’s overarching strategy to push the boundaries of digital asset innovation.

 

Broader strategy

Circle unveiled a broader strategy along these lines in June. The focus has been on collaborations aimed at transforming how consumers and institutions in the Asia Pacific (APAC) region engage with the digital dollar, especially USDC, to facilitate quicker and more efficient financial transactions. In June Circle acquired a full trading license from the Monetary Authority of Singapore (MAS).

Last month it emerged Circle has been actively integrating its Web3 Services platform into the well-known Grab platform. Grab is Southeast Asia’s super app for transportation, deliveries, payments, and more. This integration, initially set to debut in Singapore, seeks to elevate user experiences through blockchain-enabled solutions. Grab has 25 million monthly active users in Southeast Asia.

Integrating Circle’s Web3 services and bringing them to these customers eventually will mean a direct touch point for Web3 in their daily lives, and the active use of a digital wallet for each and every one of them.

This latest development assumes significance in Taiwan due to the country’s high density of convenience stores, where loyalty points hold substantial value. According to the Market Intelligence & Consulting Institute (MIC) in Taiwan, “Points Accumulation and Redemption” ranked as the most practical function among four primary retail app functions in their 2021 consumer behavior survey.

 

Local industry partners

BitoGroup, one of the primary partners in this initiative, boasts a membership base nearing 800,000 and holds a market share of approximately 90% in Taiwan. BitoGroup offers a diverse range of services, including BitoPro, a cryptocurrency exchange; BELS, an NFT empowerment platform; and O2 META, which is a metaverse-focused social media platform.

For nearly a decade, Taiwan FamilyMart and BitoGroup have offered customers the ability to purchase Bitcoin at convenience store locations nationwide. This new partnership signifies a shift from physical convenience stores to online experiences, enabling access to innovative financial tools and reinforcing Taiwan’s position as a digital economy leader.

This latest partnership marks a significant milestone in bringing Web3 and digital currency into active and mass market use among ordinary people in Taiwan. The development coincides with Taiwan’s legislature and regulators currently working on the introduction of a regulatory framework for digital assets.

More to Read
View All
Policy & Regulation·

Jan 02, 2025

Regulator pulls plug on Bybit in Malaysia

In Malaysia local regulator the Securities Commission has ordered global crypto exchange platform Bybit to shut down its operations within Malaysia as part of enforcement actions being taken by the regulator against the company.Photo by Esmonde Yong on UnsplashOperating without registration The Securities Commission published a statement to its website late last week outlining that both Bybit and its CEO Ben Zhou had been reprimanded for carrying out digital asset trading activities in Malaysia without having completed the necessary registration. The regulator also pointed out that both Zhou and his company have been listed on its Investor Alert List since July 2021. The Securities Commission took the opportunity to remind investors that they should only deal with what it termed “Recognized Market Operators” (RMOs), a designation it applies to entities that have completed registration with the regulator. Investors who utilize unregistered platforms are not extended any form of protection under Malaysian securities law, the Securities Commission warned, adding that such platforms could put them at risk of fraud and implicate them in money laundering activity potentially. Enforcement actions Bybit has been directed by the regulator to disable its website and mobile applications that are currently targeting Malaysian investors within 14 business days from Dec. 11.  The regulator also wants the company to curb other forms of promotion aimed at Malaysian investors. With that, it has requested that the company take down its Telegram-based support channel for Malaysian customers. Advertising activity, including social media posts, must also cease in cases where such activity is aimed at Malaysian investors. The Securities Commission acknowledged that thus far, Bybit has been compliant with its latest enforcement requests. Intentions to secure licensing Bybit has responded to these developments on its Bybit Malaysia Telegram channel, stating that the company understands that these actions “may cause some inconvenience” to Malaysian customers. “Once we have secured the appropriate licenses, we look forward to reconnecting with you again in the future,” it added. The enforcement action is likely to be a setback for Bybit given that the firm appeared to be focusing on the Malaysian market of late. In June it emerged that the company was moving to relocate Chinese employees to both Malaysia and Dubai.  This is not the first occasion in which Malaysia’s Securities Commission has taken action against a crypto platform. In 2023 the commission ordered the closure of the Malaysian operations of global exchange Huobi (subsequently rebranded as HTX). The circumstances in that instance were similar in that it acted against the exchange and its CEO for operating illegally within the Malaysian market. Within the Malaysian market, only six trading platforms have been registered. These include Hata Digital, Luno, MX Global, Sinegy, Tokenize Technology and Torum International. Earlier the Securities Commission acted similarly in prohibiting Atomic Wallet from operating within Malaysia given its failure to register its digital asset exchange activities. 

news
Markets·

Sep 08, 2025

Asia-Pacific leads a wider crypto uptake as legal and security risks persist

A new report indicates that the global use of cryptocurrency is not only growing but also quickening, with the Asia-Pacific (APAC) region setting the pace. According to the sixth Chainalysis Global Crypto Adoption Index, released on Sept. 2, India has emerged as the new leader in overall adoption across 151 countries. The index analyzes where value is being transferred, how new users are entering the ecosystem, and which areas are experiencing the most rapid expansion.Photo by Naveed Ahmed on UnsplashIndia leads global crypto adoptionIndia now holds the top spot in the overall index, with the U.S. following in second place. The APAC region demonstrates significant momentum, with Pakistan (3rd), Vietnam (4th), Indonesia (7th), and the Philippines (9th) all securing positions in the top ten. Further down, South Korea and Japan are ranked 15th and 19th, respectively.2025 Global Crypto Adoption Index Top 20 Source: ChainalysisThe picture changes when the data is adjusted for per capita GDP, which highlights grassroots movements. By this measure, Ukraine ranks first, followed by Moldova, Georgia, and Jordan. Hong Kong comes in fifth, Vietnam sixth, while Singapore and South Korea rank 16th and 18th, respectively.2025 Global Crypto Adoption Index Top 20 (Pop. adjusted) Source: ChainalysisRegional transactions surge as APAC gains groundOn-chain transaction data confirms a shift in economic gravity. In the year ending June 2025, APAC's transaction value soared by 69% year-over-year, climbing from $1.4 trillion to $2.36 trillion. While Europe ($2.6 trillion) and North America ($2.2 trillion) still handle larger absolute volumes, growth is accelerating nearly everywhere. APAC's growth rate more than doubled from 27% to 69%, while Latin America's rose from 53% to 63%. In terms of capital entering the crypto market via centralized exchanges, the U.S. leads as the largest fiat on-ramp, processing over $4.2 trillion. This is approximately four times the volume of South Korea (over $1 trillion), while the EU recorded just under $500 billion. Asset preferences also show regional variations; Bitcoin accounted for 47% of purchases in the U.K. and 45% in the EU, but just over 20% in South Korea.  India's top ranking aligns with the latest domestic developments, such as the Independence Day launch of the Bitcoin Policy Institute India, which aims to focus on sovereign mining, policy, and education. Legal and security challenges in IndiaHowever, this rapid growth is accompanied by notable legal and security hurdles. In a high-profile case, an Indian anti-corruption court sentenced 14 individuals, including 11 police officers, to life in prison for a 2018 kidnapping and crypto extortion scheme. In another development, creditors of India's crypto exchange WazirX approved a new restructuring plan over a year after a $234 million hack allegedly linked to North Korea’s Lazarus Group. An earlier proposal was rejected by the Singapore High Court in April. The revised plan shifts oversight of recovery tokens—representing outstanding balances—from WazirX’s Singapore entity to Zanmai India, regulated by India’s financial authority, with repayments funded by profits and recovered assets. Some 150,000 creditors, representing $206 million in claims, voted between July 30 and Aug. 6 as WazirX also moved operations to a Panama-based unit called Zensui. Separately, on April 16, India’s Supreme Court dismissed a petition from 54 hack victims, ruling it lacked authority to legislate on crypto policy. While India’s headlines highlight the frictions of rapid growth, the broader picture is clearer. The Chainalysis index illustrates a global crypto market expanding across all income levels for varied reasons. In developed nations, clearer regulations and institutional involvement are key drivers. In many emerging economies, factors like remittances and access to U.S. dollars via stablecoins are more prominent. 

news
Markets·

May 04, 2023

Sui Token Debuts on Korea’s Top Five Crypto Exchanges

Sui Token Debuts on Korea’s Top Five Crypto ExchangesThe native token of Sui, a layer 1 blockchain platform, has debuted on South Korea’s five leading cryptocurrency exchanges — Upbit, Bithumb, Coinone, Korbit, and Gopax. This marks the first time a token has been listed simultaneously on all five exchanges, according to Korean news agency Newsis.Photo by Sigmund on UnsplashAptos’ successThe decision by these exchanges to list Sui may have been influenced by the success of the APT token, which belongs to Aptos, another scalable layer 1 blockchain platform also developed by former Meta employees. APT was listed on Binance two days after the launch of the Aptos’ mainnet on October 17 last year, and its price skyrocketed to $100 on the first day, a hundred times its listing price. Within a week, the trading volume of APT reached $1.3 billion.Sui’s mainnet launchWith the launch of its mainnet on May 3, Sui is garnering significant interest in the crypto sphere. An official from a notable Korean venture capital firm told Newsis that Sui and Aptos, both developed with the Move programming language, involve many top-tier investors and are highly anticipated by ecosystem participants.

news
Loading