Bitay Ventures into Expanding UAE Crypto Market

Momentica’s NFT Photo Cards Captivate K-Pop EnthusiastsMomentica, a fan-artist engagement platform, has been captivating K-pop enthusiasts with NFT photo cards featuring their favorite artists.Dunamu and HYBELevvels, the company behind Momentica, has garnered significant attention from both the tech and the entertainment industries, as it is a joint venture between Dunamu, the operator of Korea’s leading crypto exchange, and HYBE, the agency representing world-renowned boy band BTS.K-pop photo cardsOne of the primary goals of this promising company is to introduce the K-pop fandom culture to global audiences. K-pop fans enjoy collecting photo cards featuring their favorite singers or actors, and thanks to blockchain technology, these cards can now be transformed into non-fungible tokens (NFTs), ensuring their authenticity and preventing forgeries and counterfeits. Dunamu’s blockchain expertise has combined with HYBE’s intellectual property to create a range of collectible items for K-pop fans.In a recent interview with Donga Ilbo, Levvels CEO Cha Sang-hoon explained the company’s current status and future plans. Cha said that Levvels is primarily a blockchain-based Web3 company aiming to leverage various technological tools to offer a range of services.Levvels’ Momentica issues digital photo cards called TAKEs, which capture unique and memorable moments of artists, and the collection, appreciation, and trading of these cards are facilitated through the Momentica app. Fans can use Momentica to collect digital cards featuring artists such as Seventeen, Le Sserafim, and Fromis_9. The authenticity of TAKEs is verifiable, as they are recorded on the blockchain.© Pexels/Sebastian ErviPhysical to digitalMomentica transitions the fan experience from the physical world to the digital realm. Through the app, K-pop aficionados can now exchange photo cards, promote their favorite stars, and maintain a virtual album. Exclusive content, including pictures, videos, and handwriting from some artists, will be available only on Momentica.Cha mentioned that Momentica has users across 93 countries, with Koreans constituting 40% of the total. Japanese users represent over 30%, indicating the app’s strong presence in the Japanese market. Taiwan, Indonesia, and the US follow in the number of users. Overall, the app’s popularity aligns with regional interest in K-pop.Beyond HYBEWhile the current service focuses on limited collections of digital photo cards, Momentica plans to enhance the experience by allowing K-pop fans to personalize and directly exchange cards. The company is also working on collaborations with artists from labels beyond HYBE for them to participate in Momentica.

While the crypto markets have not been immune to geopolitical developments, the sector in Iran experienced a more direct effect last week with a politically motivated $90 million exchange hack, prompting the authorities to introduce an exchange curfew. Blockchain analytics firm Chainalysis outlined on X on June 18 that Nobitex, Iran’s largest cryptocurrency exchange, had been hacked, with crypto assets to the value of $90 million having been drained from exchange-controlled wallets.Photo by Engin Akyurt on PexelsWeaponizing blockchain technologyThe hack had the hallmark of a politically-motivated attack given that rather than the digital assets being stolen, they were sent to vanity addresses, customized blockchain addresses involving user-defined sequences of characters. The vanity addresses contained “politically charged messages” and in sending the funds to them, the funds were effectively burned as they’re now permanently inaccessible.  The firm stated:”This incident highlights how crypto exploits aren’t always financially motivated. Bad actors can weaponize blockchain technology for geopolitical messaging, turning hacks into ideological statements rather than profit-driven crimes.” Pro-Israel hacker group Gonjeshke Darande, also known as “Predatory Sparrow,” appears to have carried out the hack, given that on June 18, it outlined on X that it would release Nobitex’s source code together with other internal information related to the firm’s internal network, while confirming that it had conducted cyberattacks against the company. The group made the following assertion:”The Nobitex exchange is at the heart of the [Iranian] regime’s efforts to finance terror worldwide, as well as being the regime’s favorite sanctions violation tool.” Rafe Pilling, director of threat intelligence at Sophos, a British cybersecurity company, told The Guardian that Predatory Sparrow “bears all the hallmarks of a false persona used by a government-sponsored threat group to conduct disruptive operations against targets” linked to the Iranian government. While Nobitex is estimated to have seven million users, an Open Source Intelligence (OSINT)-based investigation carried out in 2024 linked relatives of Ali Khamenei, Iran’s supreme leader, and other Iranian establishment figures to the crypto exchange. Minimizing systemic riskThe cyber attack has prompted a response from the Iranian government. In a blog post, Chainalysis outlined that the Central Bank of Iran has instructed all domestic crypto exchange platforms to curtail their service hours to between 10 a.m. and 8 p.m. The company speculated that this measure could be motivated by a desire to impose a higher level of oversight and control over the local crypto sector. However, it also suggested that it may be part of an attempt by the Iranian authorities to manage and minimize systemic risk. In recent years, Iran has been subject to extensive international sanctions applied by various entities including the United States, the European Union and the United Nations. Those sanctions have had a significant impact upon the country’s economy, triggering high inflation and currency devaluation.  With that, crypto has been increasingly viewed by the authorities as a means to circumvent sanctions. Last December, the Iranian authorities appeared to be working towards regulating crypto, embracing the asset class in acknowledgement of its growing importance to the Iranian economy. In February, Chainalysis reported that sanctioned entities worldwide had received $15.8 billion in crypto transactions in 2024.

Hana TI Partners with BitGo for Web3 Digital Asset Custody SolutionsHana TI, Hana Financial Group’s financial information technology (IT) arm, announced that it will work with US-based digital asset trust company BitGo on technological collaborations related to Web3-based virtual asset custody services.BitGo has been taking steps to enter the Korean market, starting with the establishment of its Korean branch and its new joint venture for digital asset custody services with Hana Bank. Following this announcement, the company said that it would delve deeper into cooperation with Hana TI.Photo by Medienstürmer on UnsplashCharting the course for digital asset custody in KoreaMike Belshe, Co-Founder and CEO of BitGo, recently visited Hana Financial Group’s Integrated Data Center in Incheon’s Cheongna district, which serves as a digital finance facility for the group. He was accompanied by Park Geun-young, CEO of Hana TI, on a tour through the integrated security control center and server rooms.The two CEOs also discussed various cooperative strategies to expand the Korean market for digital asset custody services, including security measures such as obtaining Information Security Management System (ISMS) certification. In addition, Belshe emphasized the significance of a secure and transparent custody infrastructure for facilitating the issuance and distribution of institutional security tokens. To that end, he expressed BitGo’s commitment to consumer protection and enhancing transparency and security within the Korean digital asset industry together with Hana Bank and Hana TI.“We hope that this collaboration will have a positive impact on enhancing trust and stability in the local digital asset ecosystem,” Park added.Along with security cooperation, Belshe and Park agreed that building up the technical capabilities of Web3-based digital asset platforms is equally important in expediting the growth of the market.Belshe and Park also visited the Hana Global Campus in Cheongna — a hub for cultivating talent — as well as the group’s future headquarters, set to be completed in 2025. Hana TI representatives shared their vision for the Hana Dream Town project currently under development in Cheongna.Commitment to advancing Web3 technologyHana TI is currently concentrating efforts on strengthening its capabilities to internalize Web3-based blockchain technology. The company thereby established a division dedicated to Web3 endeavors in June of last year. It has since been actively engaged in research and development for technologies involved in blockchain infrastructure, digital assets, and security tokens.