Oman’s Regulator Invites Feedback on Virtual Asset Framework

Asiastar Entertainment and Codus to Develop Casual P2E Game with NFT RewardsAsiastar Entertainment, a Korean company specializing in animation, food products, and toys, revealed plans last Friday to work with its business partner, software and blockchain development firm Codus, to develop a casual play-to-earn (P2E) game that rewards players with NFTs.Photo by Choong Deng Xiang on UnsplashTokenized in-game assets and coin rewardsSpecifically, multiple in-game characters and backgrounds will be tokenized as NFTs for trading. As players progress through the game, they can also earn rewards in the form of TBC — the official tradeable coin issued by TurboChain Foundation, a subsidiary of Asiastar Entertainment. These rewards can be exchanged for gift vouchers and various merchandise, the company said.The two companies plan to leverage Asiastar Entertainment’s Great Q-Bot animation model — a model originally aimed at providing animated educational content for children — to create the P2E game.Watch-to-earn, short-form videosMeanwhile, TurboChain Foundation is gearing up to launch its Turbo Playhouse platform in the latter half of the year. This watch-to-earn, short-form video platform links offline products and online videos with QR codes to allow users to receive TBCs.Asiastar Entertainment also added that it is currently focusing on expanding its business through blockchain-related ventures by taking advantage of its core competencies in this emerging field.

LG Goes Further Down the Web3 Rabbit Hole with NFT PatentSouth Korean consumer electronics behemoth LG has delved deeper into the Web3 world, this time with a patent filing that would make NFTs more available to TV viewers.Enabling NFTs for the mass marketAccording to the filing, which was made with the World Intellectual Property Organization (WIPO), the electronics giant is seeking to acquire intellectual property protection on a capability to have a smart TV connect with an NFT market server.That ability would allow the user to then send, receive and display digital artwork. Furthermore, the consumer could complete purchases using an associated digital wallet, relative to NFT-based artwork that they would have the ability to browse through on their LG smart TV.While crypto and Web3 continue to garner a lot of attention, it can still seem sometimes that it exists in a bubble all of its own. Moves like this one from an organization as professional as LG are encouraging, as they demonstrate that LG believes that NFTs are going to be a part of the future, and most importantly, that they’re going to enable mass market participation and adoption.Blade WalletThis is not LG’s first venture into the world of NFTs. Last year, the corporation launched its very own NFT marketplace. Known as “LG Art Labs”, it enables users of US LG TVs that run the WebOS 5.0 operating system, to trade digital collectibles.Earlier this year, the firm launched the Blade Wallet, a third party audited, self-custody digital wallet which runs on the Hedera public ledger. That development has come out of a partnership that LG has developed with the Hedera Hashgraph platform much earlier in 2020. Just as with the Blade Wallet, the LG Art Labs NFT marketplace also runs on Hedera. To support these early stage products, LG itself has been a node operator on the Hedera network since 2020.This recent patent filing references an NFT marketplace and a digital wallet. As we’ve established, the corporation has already launched both of them already. All of that points to the electronics giant executing on a well thought through plan which will bring NFTs to the mass market.Broader interestLG isn’t going to have it all to itself. Samsung, yet another South Korean consumer electronics giant, has also dipped its toe in the water where NFTs are concerned. In January 2022, the company released an NFT marketplace on three of its TV models. That initiative was enabled due to its partnership with leading curated NFT marketplace, Nifty Gateway.Neither will the South Koreans have the consumer electronics-enabled NFT market all to themselves. Japanese consumer electronics conglomerate Sony filed a patent in March that will allow players of Sony products to access interactive Web3 gameplay. That application will be centered upon the use of NFTs also.Sony’s attempts to delve into the Web3 arena have been more recent. In February of this year, Sony Network Communications, its internet provider division, partnered with the project team behind the Astar blockchain in order to create an incubation program for companies who are working on NFT-based innovation and decentralized autonomous organizations (DAOs).Photo by Shubham Dhage on Unsplash

Crypto.com unlocks regulated expansion through UK FCA licensing awardSingapore’s Crypto.com has obtained an Electronic Money Institution (EMI) license from the Financial Conduct Authority (FCA) in the United Kingdom. The approval complements the platform’s existing status as a registered crypto-asset business, a milestone achieved in August 2022.Photo by Robert Tudor on UnsplashSet to expand product offeringIn a press release published to its website on Monday, the company outlined that the EMI license represents a pivotal step for the firm, empowering the exchange to issue and manage electronic money. This expansion goes beyond its initial crypto-asset business focus, which concentrated primarily on compliance with anti-money laundering (AML) and counter-terrorist financing (CTF) regulations.The regulatory nod came after Crypto.com underwent a comprehensive examination of its business and compliance practices, ensuring alignment with the stringent AML and CTF requirements in the UK.With this authorization in hand, Crypto.com is poised to introduce a range of e-money products tailored for the UK market. This move aligns the company with other cryptocurrency firms like Coinbase and Gemini, which have previously secured similar licenses.Notwithstanding that, while some other well-known platforms have struggled with recently introduced rules related to the marketing of crypto products and services in the UK, Crypto.com’s UK subsidiary company, FORIS DAX UK LIMITED, had successfully registered with the FCA in October.Building out global expansionWhile a trend has emerged in 2023 for crypto platforms to expand within regional markets around the world beyond the United States, Crypto.com has been following a global strategy for some time already. Last month, CRO DAX Middle East, a subsidiary company of Crypto.com, secured a license from the Virtual Assets Regulatory Authority (VARA) in Dubai to offer regulated virtual asset services.Earlier this year, Patrick Yoon, General Manager of Crypto.com’s Korean business outlined plans for expansion within that market, including the aspiration to obtain the banking relationship required in order to conduct virtual asset trading business in South Korea.Dutch licensing successEarlier in July, Crypto.com received approval from the Dutch central bank, De Nederlandsche Bank (DNB), to extend its cryptocurrency services in the Netherlands.This recognition places Crypto.com among the 36 cryptocurrency-related businesses approved by the Dutch central bank, joining major industry players like Coinbase Europe, eToro and Bitstamp. Notably, this approval followed Binance’s inability to secure registration in the Netherlands, leading to its exit from the country.Expressing enthusiasm about this achievement, Kris Marszalek, CEO of Crypto.com, emphasized the importance of the UK market for their business. He stated:“The UK has and continues to be a hugely important market for our business and the greater industry. We look forward to continuing to collaborate with a global regulatory leader in the FCA in our collective pursuit of responsible innovation for crypto.”Crypto.com’s global expansion strategy includes regulatory approvals in Singapore, France, Italy, Dubai and Australia. However, in a strategic shift, the platform discontinued its institutional exchange service for professional customers in the United States in June. Citing a decline in demand, this move aligns with the broader market conditions in the U.S., influenced by ongoing legal actions against major exchanges such as Binance and Coinbase.