Crypto-Friendly Xapo Bank Enters Indian Market

TON Foundation $250M Accelerator Fund LaunchThe team behind The Open Network (TON) layer one blockchain has launched a $250 million fund to promote and incentivize development on the network.The Dubai-headquartered TON Foundation, the community managing the TON/Open Network blockchain project, provided details of the program via social media on Monday.Photo by Ibrahim Boran on UnsplashBoosting ecosystem projectsThe $250 million fund is aiming to boost key TON ecosystem projects, with a particular focus on DeFi. The TON Foundation is already canvassing projects to participate and apply for funding.Successful applicants will be offered between $50,000 and $250,000. The scheme goes beyond funding. Projects will also get to avail of mentorship from partners like GotBit, a consulting service targeted at blockchain start-ups. Growth advisory firm Web3Port will also be available to successful candidates in that mentorship role.UAE-based multi-strategy crypto investment firm Cypher Capital will also be at the disposal of the TON-based start-ups, while they will also have the ability to access the Tonstarter launchpad. Additionally, the scheme features participation from East Asia, with South Korea-based Boom Labs, an incubator for Web3 developers, lending its support.Justin Hyun, Head of Incubation and Growth at the TON Foundation, had this to say about the development:“This is the beginning of many different incubators which will be supported in the future. Funding forms part of our local hubs rollout strategy and our ecosystem will work to attract new developers as well as successful repeat founders, based across a variety of key global locations.”$25M funding in first yearFunding will be allocated from the TONcoin.Fund, a $250 million TON syndicate which invests in teams and projects that build on The Open Network. In the first year of the program, $25 million will be allocated.Bill Qian, Chairman of Cypher Capital, said that the program “is unique within the Web3 universe today.” “TON Accelerator Program is taking the well-known incubator principle from the Web2 ecosystem, refining it, and evolving it by incorporating the best practices of Web3 protocols and methodologies,” he added.DoraHacks Hack-a-TONxIn its announcement the TON Foundation outlined its intention to select the first successful projects from those who took part in the DoraHacks Hack-a-TONx. Hack-a-TONx was a two-month-long hackathon, put together by the TON Foundation in coordination with global hackathon organizer and multi-chain Web3 developer community, DoraHacks.Submissions are being accepted by the TON Foundation from projects that have built on TON, who already have a minimum viable product (MVP). Although originally promoted by the makers of the Telegram messaging app, since 2020, TON has harnessed the TON Foundation to develop the project as a community-run and community-led open source initiative.The African nations of Cameroon, the Democratic Republic of the Congo, and the Republic of Congo have all expressed an interest in adopting the TON blockchain. Earlier this month, the TON Foundation entered into a partnership with the Seychelles-based BIT crypto exchange. That collaboration will see BIT accepting TON tokens from its users for the payment of trading fees, with discounts offered to the exchange users who opt to pay using TON.

Shots Fired in New OKX Ad CampaignGlobal crypto spot and derivatives exchange OKX has launched a daring ad campaign that sets US-based rival exchange Coinbase firmly in its cross hairs.The formerly Chinese and now Seychelles-based exchange has pushed out a global ad campaign along the following theme: “The system doesn’t need an upgrade; it needs a rewrite.” The ads were launched on Tuesday, pointing out the ills of the traditional, centralized financial system.Photo by Merakist on UnsplashCrypto exchange rivalryThe advert doesn’t explicitly call out its rival, Coinbase. However, it is nuanced in taking a subtle dig at the US-based exchange. Exactly two months prior, on March 9, Coinbase released its own ad campaign. Coinbase claimed in its ad that “it’s time to update the system,” with OKX’s subsequent commercial having been carefully worded to poke fun at the Coinbase commercial.With a number of high profile epic failures of crypto businesses over the past twelve months, including the fall of FTX, the remaining exchanges in the business have been tripping over themselves in an effort to convince the alternative asset-investing public that theirs is the safest platform upon which they can securely trade.In its sixty second commercial, OKX poses the question “why don’t we change everything?”, set up by its claim that the conventional finance system is broken.The last of the big spendersThere’s been a notable change of strategy in the marketing activities of crypto businesses since the height of the last crypto bull run. Gone are the marketing excesses exemplified most by the now bankrupt FTX exchange.FTX demonstrated itself to be a profligate spender on all manner and means of marketing, particularly during 2021 and 2022. It paid Wall Street investor and Shark Tank star Kevin O’Leary $15 million to be a spokesperson for the company. Similar deals were struck with a range of celebrities including former NBA star Shaquille O’Neal, NFL stars such as former New England Patriots quarterback, Tom Brady, and a host of others.At the height of its marketing opulence, the fraudulently run firm signed a $135 million sponsorship deal that provided it with the naming rights to the home stadium of the NBA’s Miami Heat. 2022's Super Bowl, one of the world’s largest single marketing opportunities, saw FTX and others pay out big on advertising spend.By contrast, this year’s Super Bowl was almost a complete washout as far as crypto business participation was concerned. Meanwhile, all of the celebrities that featured in FTX’s marketing activities have found themselves the subject of multi-million dollar class action lawsuits filed by FTX creditors.A more sobering marketing strategyDespite the reputational damage that crypto has suffered due to these high profile failures, firms like OKX and Coinbase have continued to maintain a responsible level of advertising and marketing activity.That’s best exemplified by OKX’s ongoing marketing relationships with McLaren’s Formula One racing team and Manchester City Football Club. In March, US-based crypto exchange Kraken announced a marketing partnership with the Williams Formula One racing team.Crypto.com is probably the only crypto firm that spent excessively during the last bull run yet has continued to maintain a relatively high level of marketing activity. Much of that may have been due to commitments it had made during a more buoyant market. Notwithstanding that, the firm did fall foul of the UK advertising regulator, who banned its NFT promotion in December 2022.

Lack of Funds Sees Multichain Cease OperationsThe development team behind Multichain, a cross-chain protocol, has recently announced its decision to cease operations due to a lack of operational funds.This announcement follows a report by blockchain analytics firm Chainalysis, which suggested that insiders may have orchestrated a “rug pull” by withdrawing funds. The Multichain team took to Twitter on Friday to inform their community about the suspension of their business activities, citing a lack of alternative sources of information and operational funds as the primary reasons for their decision.One crucial factor contributing to the shutdown is the absence of communication with the CEO, Zhaojun, who had been missing and is now understood to be in the custody of Chinese authorities. The team explained that they had reached out to Zhaojun’s family and discovered that the police had seized his computers, phones, wallets, and mnemonic phrases.Photo by Christian Lue on UnsplashOperational controlThroughout the project’s lifespan, Zhaojun had maintained control over operational and investor funds. Consequently, the team, along with all their funds and access to servers, found themselves at Zhaojun’s mercy, as he now remains under police custody.Attempting to salvage the situation, Zhaojun’s sister initiated an asset preservation act and transferred some funds to addresses under her control. However, the team soon received news that Zhaojun’s sister, too, had been detained by the police and was now unreachable. Faced with these unfortunate circumstances, the team reluctantly announced the cessation of their operations.DeFi centralization risksThe debacle has raised concerns about the lack of decentralization demonstrated by the level of control Zhaojun had over the project. It prompted comment from Chris Blec, a DeFi Researcher & Analyst who has been highly critical of a whole host of DeFi projects on the basis that while many DeFi projects claim to be decentralized, they’re critically flawed and are centralized to a point that puts them at critical risk.Taking to Twitter, Blec stated: “Dude gets thrown in jail, admin keys to Multichain are on his computers, sister eventually uses his computer to steal money, now she’s in jail too. THIS IS WHY WE DECENTRALIZE.”The Multichain debacle traces back to May when the suspension of Multichain routes for an upgrade caused delays in fund transfers. The uncertainties surrounding the protocol prompted crypto exchange Binance to halt deposit and withdrawal support for certain Multichain bridged tokens.Adding to the platform’s woes, significant outflows from the Multichain MPC bridge platform raised concerns of an exploit. Observers analyzing the blockchain data reached a consensus on July 6 that the protocol had been hacked, as over $100 million worth of assets were withdrawn from the Fantom bridge on the Ethereum side.As Multichain now faces the unfortunate reality of halting its operations, it serves as a stark reminder of the challenges and risks inherent in the blockchain industry. The lack of operational funds, combined with the absence of communication with key figures and critical points of centralized failure have proven insurmountable for this cross-chain protocol.