Metaverse Expo 2023 in Seoul: Exploring the Future of the 3D Internet

OK Group Retires ‘Okcoin’ BrandIn a move to streamline its crypto ventures, cryptocurrency exchange operator OK Group is rebranding its platforms under the single name “OKX.”The announcement was made by Hong Fang, President of OK Group’s Seychelles-registered exchange OKX, via a thread on X (formerly Twitter) on Monday.Photo by Kelly Sikkema on Unsplash‘Okcoin’ to ‘OKX’ global rebrandFounded in 2013, Okcoin will be undergoing a name change to “OKX,” aligning with OK Group’s overarching branding strategy. Hong Fang expressed her personal connection to Okcoin, stating:“I’ve been part of Okcoin for five years. Over the years, we have put a lot of love and passion into our brand and product.”She emphasized that this rebranding effort, beginning in Singapore, will extend to Europe and the United States in the coming months, ensuring consistency across key operational jurisdictions. Despite the name change, OKX maintains that customers can expect the same high-quality services within the same regulatory framework under the new brand. Providing the rationale for the change, Hong Fang went on to state:”We also believe it’s time for a change. Rebranding to OKX in our key operational jurisdictions will be great for our customers and business. I’m very excited about what to come next.”Previous rebranding activityFang also revealed that OK Group has already sunsetted the “Okcoin” brand and product in several regions, including Latin America, the Middle East and North Africa, South Asia, Hong Kong, and others. This transition aims to create a unified and recognizable identity for the group’s crypto ventures.The United States holds particular significance for OK Group’s global strategy, and the company remains committed to that market. Fang acknowledged the unique challenges encountered in the US but expressed the company’s dedication to empowering individuals and protecting freedom through technology within the US market. She stated: “It is home base for a lot of us on our team. It is special to us.”OKEx rebrandThis rebranding news comes approximately one year after OK Group initiated a similar transition with its subsidiary, formerly known as OKEx. In December 2022, OKEx transformed into “OKX,” expanding its scope beyond being a centralized crypto exchange. The move aimed to embrace DeFi, non-fungible tokens (NFTs), and Web3. OKEx, founded by OK Group CEO Star Xu in 2017, had played a significant part in terms of innovation in the cryptocurrency space during that time.OK Group’s decision to rebrand its crypto ventures under the unified name “OKX” signifies a strategic shift toward creating a more cohesive and streamlined brand presence in the global crypto market. The transition stands out as yet another iteration in the development of global crypto platforms within an ever-changing crypto ecosystem. As Hong Fang put it, “Okcoin was started almost 10 years ago.” . . . “We have been unequivocally investing in our Okcoin team and infrastructure ever since.”

Korean Blockchain Startups to Showcase Products in KINTEX in NovemberSouth Korean blockchain startups are set to benefit from increased opportunities to participate in exhibitions organized by the Korea International Exhibition Center (KINTEX) in Ilsan, located northwest of Seoul, the nation’s capital.According to a report by local news outlet Dailian, KINTEX recently announced a collaboration with Onoffmix, a social gathering platform, with the aim of expanding exhibitions and bolstering the startup ecosystem.Under the newly signed agreement, KINTEX and Onoffmix will leverage the latter’s startup business network and event platform to encourage startups to take part in more than 20 exhibitions organized and hosted by KINTEX. Onoffmix, boasting a subscriber base of 1.45 million, will serve as a valuable resource in this partnership.Photo by Seungwon Lee on UnsplashGlobal trendThis move aligns with the global trend of increasing startup participation in exhibition shows. One notable example is the Consumer Electronics Show, a prominent annual tech trade show in the United States that features Eureka Park, an event for startups to showcase their products. With 1,340 startups participating this year, Eureka Park has been witnessing consistent growth in participation year after year.Another instance is 4 Years From Now (4YFN), the startup event held during the annual mobile tech show, Mobile World Congress. 4YFN offers opportunities for over 2,000 startups to connect with potential buyers and investors.Startup exhibition in NovemberIn line with this global shift, KINTEX and Onoffmix aim to assist local startups in exhibiting their cutting-edge technologies, establishing connections with industry experts and investors, and participating in conferences and pitching events. One of their first such endeavors is the Digital Media Tech Show (DMTS) scheduled for November. DMTS will showcase innovative products in various tech areas such as metaverses, non-fungible tokens (NFTs), and blockchain. In addition to the exhibition, conferences will be held to facilitate knowledge sharing among startups regarding industry trends, business ideas, and investment opportunities.Lyu Jaewon, the Chief Business Officer at KINTEX, said that this partnership will contribute to the convention center’s expansion of exhibitions and promotion of sustainable growth.Onoffmix CEO Yang Joon-cheol highlighted the company’s commitment to collaborating with KINTEX to expedite the growth of local startups and support their expansion into overseas markets.

Bithumb Introduces Crypto Data Service Amid Fight for ProfitabilityBithumb, one of the major cryptocurrency exchanges in South Korea, has announced the launch of a new service called Insight, aimed at providing real-time data and analytics about crypto trading. This strategic step is seen as part of Bithumb’s response to address its recent profitability challenges.Market patterns and trendsThe service, as reported by local news agency Yonhap News, leverages customers’ data to deliver market patterns in real time. By utilizing Insight, users can gain access to information such as the top three most-searched cryptos, rankings of price growth over specific periods, and price trends of major cryptos.In addition to these features, Bithumb offers insights into the trading behavior of the largest investors on the platform by showcasing the types and proportions of cryptocurrencies they purchased on the previous day. This functionality enables ordinary investors to gain a glimpse into the strategies employed by these influential players.Bithumb provides indicators that identify cryptos experiencing upward momentum or reaching their lowest points. Users can also access other data, including Bitcoin dominance, which indicates Bitcoin’s market capitalization relative to the overall crypto market cap. Additionally, the service presents information regarding the volatility of recently listed cryptos and those that have been flagged by the exchange as potentially concerning.Photo by Алекс Арцибашев on UnsplashDesktop and Android firstThe service is accessible today starting from 11:00 AM (Korea Standard Time) on desktop and Android. The iOS version is set to be released at a later time.Recent strugglesThe Korean crypto exchange’s move comes after Bithumb Korea, the exchange’s operator, has embarked on streamlining its businesses. Due to difficulties in generating profits, Bithumb Korea shut down its tech solution subsidiary Bithumb Systems, which was responsible for developing blockchain and exchange technology.Prior to that, the Bithumb exchange had closed its research center due to a decline in trading volume, even though the facility had significant value in aiding investors to make more knowledgeable choices.