Top

KuCoin TH enters Thailand’s crypto market

Web3 & Enterprise·April 25, 2025, 8:44 AM

Global crypto exchange platform KuCoin has announced the arrival of “KuCoin Thailand” (to be also known as “KuCoin TH”) in the Southeast Asian country.

 

In a press release publicizing the development, the company outlined that the new platform has been formed following a rebranding of ERX, the first virtual currency exchange to be licensed and supervised by Thai regulator, the Securities and Exchange Commission (SEC).

https://asset.coinness.com/en/news/d141abf66f6dbcd10fd64e970f066844.webp
Photo by Bharath Mohan on Unsplash

Global infrastructure enhancing service delivery

ERX has rebranded to KuCoin Thailand, but the exchange will continue to be operated by ERX Company Ltd, while collaborating with KuCoin and benefiting from KuCoin’s global market presence and global exchange infrastructure. Commenting on what KuCoin brings to the partnership, ERX CEO Att Tongyai Asavanund stated:

 

“With the global infrastructure and resources supporting us, we’re enhancing our ability to deliver localized solutions tailored for the Thai market. KuCoin Thailand reflects our continued mission — strengthened by strong technology and a broader global vision.”

 

ERX Board Director Henry Chen said that the objective is “to build a leading digital asset platform in Thailand with global vision, institutional grade service and state-of-art technology.”

Southeast Asian expansion

Founded in China in 2017, although operating on a global basis, KuCoin continues to have stronger ties to Asia. Following the implementation of restrictions on crypto trading in China a few years ago, the company moved its headquarters to Singapore, subsequently opting to establish itself in the Seychelles. 

This latest development further strengthens KuCoin’s credentials within the Asian region. In a blog post, the company marked the event as a “key step forward” in its strategic expansion across Southeast Asia.

 

Existing ERX users have already been migrated over to the new platform. The company has placed a notice on its website advising users to download the KuCoin TH app, which has been made available via Android and iOS.

 

Last month ERX announced that it had received approval from the Thai SEC to activate its Crypto Exchange License. The company was first established in Thailand in 2019. It has been under the supervision of the local regulator since 2020. 

 

The ERX platform was originally built out using AlphaPoint white-label software. It received a digital assets exchange license from the SEC in July 2020. ERX parent company, New York-based digital asset management firm Elevated Returns, has been working within the real-world asset (RWA) tokenization arena for some time. In 2018, the company was involved in a $18 million deal to tokenize the St. Regis Aspen Resort, a luxury hotel and resort located in Colorado, United States.

 

Previously, KuCoin had remained unlicensed in Thailand. In recent times, the Thai authorities have made efforts to block unlicensed exchanges from engaging with investors in Thailand. Last month Thailand’s SEC filed a lawsuit against KuCoin competitor OKX for allegedly running an unlicensed exchange.

 

KuCoin Thailand will compete with eight other licensed exchange businesses within the Thai market. These include WAAN Exchange, Gulf Binance, Thai Digital Assets Exchange, InnovestX Securities, GMO-Z.com Cryptonomics, Upbit Exchange, Bitkub Online and Orbix Trade.

More to Read
View All
Policy & Regulation·

Feb 07, 2024

Hong Kong’s SFC appeals to digital asset investors to verify licenses

As Hong Kong approaches the culmination of the Securities and Futures Commission's (SFC) deadline for cryptocurrency exchanges to seek licenses, the regulator issued a reminder to investors about the potential risks associated with trading on unlicensed platforms.Photo by Jarrod Erbe on UnsplashUrging cautionIn a notice released on Monday, the SFC emphasized the importance of engaging exclusively with SFC-licensed virtual asset trading platforms (VATPs) to ensure investor protection. With only one month remaining for exchanges to apply for a license under the city's virtual asset regulation, the SFC urged investors to exercise caution when dealing with platforms that have not yet received approval.The SFC suggested that investors check the list of regulated platforms, which it maintains on its website. Within the notice, the regulator outlined that in the past, some platforms have claimed to be regulated entities when they were not compliant platforms and not adhering to existing regulations within the Chinese autonomous territory. The advisory comes after the fallout from a high-profile fraud incident involving the JPEX trading platform last fall, resulting in substantial losses of $192 million. Growing list of VATP license applicantsLast month, four additional crypto exchanges, including the KuCoin-affiliated HKVAEX and Singapore-based Bybit, joined the list of official VATP license applicants. The SFC began publishing this list in response to the JPEX scandal, underscoring the importance of regulatory compliance in the cryptocurrency sector. Hong Kong's virtual asset regulation, enacted as an amendment to the Anti-Money Laundering and Counter-Terrorist Financing Ordinance last year, stipulates that companies engaged in selling or marketing cryptocurrencies to Hong Kong residents must apply for a license by Feb. 29. Those failing to do so must cease business operations in the city by May 31. Currently, OSL and HashKey are the only licensed exchanges in Hong Kong, having received an earlier voluntary license that was later upgraded to include retail investors. These exchanges are operating under an interim solution permitted by the SFC, allowing retail investors to trade on their platforms. Setting a high barWhile 14 companies have formally submitted license applications to date, Patricia Ho, General Counsel for blockchain company Scroll, told the South China Morning Post (SCMP) that the stringent requirements set by Hong Kong have led to a selective process. Ho explained that the city has intentionally set a high bar for application submission, resulting in only the most committed and resourceful entities progressing to the application stage. Last month, it emerged that the SFC had acted to bolster investor protection by introducing a minimum insurance requirement of 50% for licensed crypto exchanges that handle customer funds. It is also planning to introduce a regulatory framework relative to crypto over-the-counter (OTC) trading desks. The SFC is also monitoring individual crypto projects, as last week, the regulator issued a stern warning to those behind the offering of the Floki and TokenFi staking programs. As the deadline approaches, Ho anticipates potential enforcement actions against smaller platforms operating in legal gray areas. Larger platforms, on the other hand, have already begun restricting access from Hong Kong. 

news
Web3 & Enterprise·

Mar 08, 2024

Travel booking startup targets Bitcoin investors with cashback offer

Travala.com, the Cayman-incorporated company that provides crypto-native travel booking service, has unveiled an enticing offer for Bitcoin investors, involving cashback paid in the leading cryptocurrency in collaboration with the AVA Foundation. This initiative, announced by the firm on the X social media platform on March 7, aims to reward travelers who pay for their bookings in Bitcoin, encompassing an array of travel options, from flights to hotels and activities spanning across three million destinations globally.Photo by Kanchanara on Unsplash10% BTC cashbackUnlike traditional cashback systems, where waiting periods for rewards can be lengthy, Travala.com ensures swift crediting of Bitcoin cashback into users' accounts within 24 hours after the completion of their trips. As part of this offer, cashback will be paid to the value of 10% of the customer’s spend, payable in Bitcoin. Since its establishment in 2017, Travala.com has positioned itself at the intersection of cryptocurrency and travel, offering a diverse platform for bookings across various properties, activities and airlines. With support for over 90 digital currencies, the platform remains focused on cryptocurrency adoption, while aiming to provide value and flexibility for its users. Mass adoption opportunityJuan Otero, CEO of Travala.com, emphasized the growing appeal of Bitcoin to mainstream audiences, buoyed by recent developments like the approval of the first Bitcoin spot exchange-traded fund (ETF) in the United States. Otero sees this initiative as a means to broaden the adoption of crypto for everyday transactions, providing travelers with an efficient way to utilize reward programs. The move towards Bitcoin-based rewards reflects the early stages of an industry-wide shift in travel loyalty programs. With traditional points-based systems losing traction, there's a burgeoning demand for innovative incentive schemes. Steve Hipwell, a contributor to the AVA Foundation, highlighted the success of the AVA Smart Program, which has already distributed over $2.1 million worth of travel rewards in AVA tokens to customers who completed trips booked through Travala.com. By integrating direct Bitcoin rewards, the aim is to capture an additional segment of travelers seeking ways to save on their journeys. Bitcoin stands out as one of the top three payment methods on Travala.com, accounting for approximately 9% of travel bookings on the platform. In 2023, travelers splurged over $5 million in BTC on flights, hotels and activities. Travel Tiger NFTsAccess to Travala's BTC cashback scheme comes with a degree of exclusivity. Users must possess a Travel Tiger NFT and stake 2,500 AVA tokens to activate Smart Diamond membership. This exclusivity stems from the limited availability of Travel Tiger NFTs, with only 1,000 in existence. These NFTs, minted on the Ethereum blockchain, serve as randomly generated utility collectibles. Market data from OpenSea places the floor price of Travel Tigers at 2.85 ETH, roughly valued at $11,165 at the time of writing. This tie-up with the AVA Foundation is not Travala’s first partnership. In November 2023 the company struck a deal with travel industry meta-search giant Kayak, allowing it to integrate with Kayak and enable platform users to search more effectively for travel deals. Back in 2019, the company had struck a similar partnership with accommodation booking platform Booking.com. 

news
Web3 & Enterprise·

Sep 07, 2023

Japanese Financial Giant SBI Extends Use of Ripple’s Remittance Tech

Japanese Financial Giant SBI Extends Use of Ripple’s Remittance TechSBI Remit Co., Ltd., a prominent player in the international money transfer sector and a subsidiary of Japanese financial services conglomerate SBI Group, has unveiled a significant expansion of its collaboration with Ripple in Asia.Photo by Kanchanara on UnsplashPhilippines, Vietnam, and IndonesiaThe strategic alliance between the two companies will enable international remittance services utilizing Ripple’s XRP cryptocurrency as a bridge currency, connecting bank accounts in the Philippines, Vietnam, and Indonesia.The partnership, announced via a statement published to SBI’s website on Wednesday, builds upon SBI Remit’s history of utilizing Ripple Payments for its international remittance services, which dates back to 2017. The company has been a pioneer in Japan, leading the way in offering an international remittance service that leverages XRP as a bridge currency between two sovereign currencies.This latest move underscores SBI Remit’s interest in furthering its exploration and use of XRP-based remittances. In 2021, it introduced a service targeting digital wallets in the Philippines, marking a milestone in using XRP for international remittances in Japan.Simplifying international remittancesThe newly introduced scheme aims to simplify the international remittance process significantly. The process involves SBI Remit initiating a customer’s remittance request, followed by SBI VC Trade facilitating real-time XRP transfers in response to the request. This dynamic approach has been made feasible through a strategic partnership with Tranglo Pte. Ltd., a long-standing Ripple partner. It ensures that customers receive their remittances in their respective local sovereign currencies.SBI emphasized the advantages of using XRP as a bridge currency, highlighting its ability to enable fast and cost-effective money transfers. XRP also boasts excellent scalability, allowing users to seamlessly send funds to Ripple’s global partners. SBI believes that this will enhance its competitiveness in the international remittance sector.Targeting important remittance marketsThe decision to target the Philippines, Vietnam, and Indonesia was not arbitrary. These countries have a substantial share of remittances channeled into bank accounts, making them ideal candidates for XRP adoption. SBI Remit anticipates that the introduction of the XRP-based remittance service will further accelerate cryptocurrency adoption in these nations.Yoshitaka Kitao, chairman and CEO of SBI Holdings, expressed the company’s commitment to transforming international remittance services. The press release also conveyed SBI Remit’s dedication to extending its reach beyond the initial three Asian countries. At the time of publication, XRP was trading at $0.5022.The significance of the announcement was not lost on retail investors with an ongoing interest in XRP. Taking to X (formerly Twitter) one wrote:“Everyone who says Ripple does not utilize XRP, and that nobody uses XRP is WRONG.”At Paris Blockchain Week earlier this year, Monica Long, President of Ripple, stated: “The past couple of years have been a real tipping point for institutional DeFi, where even the biggest of banks are embracing this technology as the future, and they have to adapt or die.” That statement is relevant when this latest expansion of the Ripple/SBI partnership is considered.SBI Remit’s expanded partnership with Ripple marks a significant step in the evolution of international remittance services. By harnessing the power of XRP as a bridge currency, SBI Remit aims to revolutionize cross-border transactions while targeting countries with substantial remittance markets.

news
Loading