Potential of Blockchain Technology in Korean Journalism

Milk Partners Launches Blockchain-Powered Reward Points System in IndonesiaSouth Korean tech company Milk Partners, which operates blockchain-powered reward points platform MiL.k, has announced the official launch of its services in Indonesia, according to a report by local news outlet Etoday. MiL.k simplifies the process of handling and exchanging reward points from multiple companies by offering an integrated platform for users.Photo by Dino Januarsa on UnsplashLocal readinessIn order to provide stable local service, MiL.k has registered as an electronic system organizer (ESO) in Indonesia. Moreover, the platform has implemented a passport and identification card verification system to meet know-your-customer (KYC) requirements.As of today, Indonesian users can download the MiL.k app from the App Store and Google Play. Within this month, they will be able to utilize their reward points from two local companies: GetPlus, a loyalty point integration service, and Indonesia AirAsia, a budget airline.Southeast AsiaTo expand its reach and promote the platform further, Milk Partners has plans to collaborate with local partners on a range of promotional events. Additionally, the company aims to boost its marketing efforts in Southeast Asia, encouraging more businesses and projects to join the MiL.k platform.Cho Jung-min, CEO of Milk Partners, shared his excitement about the official launch of MiL.k in Indonesia, which is a significant step in the company’s global expansion plan. He stressed the commitment to providing reasonable and tangible services and asked for customers’ interest and support in this endeavor.Recent token listingIn line with this development is last month’s listing of the trading pair of MLK/IDR on Indodax, an Indonesian cryptocurrency exchange. MLK stands for Milk Coin, a key currency that can be exchanged for reward points on the MiL.k platform.

Com2uS Platform, a subsidiary of South Korean game publisher Com2uS Holdings, yesterday revealed its plan for a non-fungible token (NFT) airdrop. This event is part of a celebration marking the one-year anniversary of its rebranded NFT marketplace, known as X-PLANET.Popular intellectual propertiesThe NFT marketplace underwent a rebranding in March of last year, aiming to improve its integration with Com2uS' XPLA blockchain mainnet. Named X-PLANET, the platform is envisioned as a new planet where users can "explore" and "play." By November 2023, it had become the top revenue-generating local NFT marketplace, thanks in part to popular intellectual properties like the B.O.P Universe and Choushinsei Flashman. The B.O.P Universe draws inspiration from Bung O Pang Tycoon, a mobile game centered around baking pastries, while Choushinsei Flashman is a 1980s Japanese TV series known for its live-action superheroes.NFT airdrop eventTo mark the first anniversary of its rebranding, X-PLANET is hosting an NFT airdrop event on its official website. The event kicked off on March 21 and will have another round on April 4, at 6 p.m. KST, when 365 "Lucky Star" NFTs will be made available on a first-come, first-served basis. Owners of NFTs bearing lucky numbers will have the chance to earn double points during a B.O.P Universe event, which continues until April 14.  Additional benefits are in store for those purchasing NFTs for the first time and those visiting X-PLANET’s Discord channel. Moreover, participants who spread the word about the anniversary event and the B.O.P Universe contest on social media will be entered into a draw for a chance to win a coffee coupon.Photo by Andrey Metelev on UnsplashNFT marketplace and blockchain ecosystemLee Luda, the Head of the Web3 Platform Business Division at Com2uS Platform, highlighted that the recent event was designed to show gratitude to X-PLANET users who have shown their support since the platform's rebranding. Lee further stated that as the NFT marketplace representing the XPLA ecosystem, X-PLANET is committed to evolving into a user-friendly platform. Their goal is to create an environment that not only adds value but also provides entertainment, making it a welcoming space where anyone can participate and enjoy. Recognized for its straightforward user interface and efficient trading system, X-PLANET has been introducing a collection of valuable NFT works across various domains, including art, games and K-pop. The NFT marketplace is actively pursuing collaborations with talented artists and prominent organizations to bring meaningful NFT content to its users.

Korean Soccer Fans Can Own Highlight Plays as NFTs through Klip Drops MarketplaceKorean soccer fans will soon have the opportunity to purchase non-fungible tokens (NFTs) showcasing highlight plays from the Korean professional soccer league, known as the K League, through the digital art marketplace Klip Drops.Photo by Chaos Soccer Gear on UnsplashExpanding soccer NFT frontierThis development has been made possible through a memorandum of understanding (MOU) between Blade Creative, the operator of ELVN, a specialized soccer NFT platform, and Ground X, the operator of Klip Drops and a blockchain technology affiliate of Kakao, a well-known social media giant in Korea. That’s according to a report by local news agency Newsis.Mutually beneficial marketingBy combining their respective expertise in the sports and blockchain industries, Blade Creative and Ground X aim to expand the NFT market while promoting their own brands through a mutually beneficial marketing strategy.ELVN has garnered considerable attention from both K League enthusiasts and NFT fans due to its unique offering, allowing users to possess video clips featuring their favorite soccer plays and players.Klip Drops offers limited editions of digital artworks to its users. Purchasers can store their artworks in their Klip wallet and receive corresponding NFTs that serve as proof of ownership. The captivating digital artworks can be enjoyed on smart televisions, providing a visually immersive experience for art collectors.