High-profile sports sponsorships driving Crypto.com user base expansion

The Financial Services and the Treasury Bureau (FSTB), a policy bureau attached to the government of the special administrative region of Hong Kong, has released a new digital assets policy statement, incorporating its “LEAP” framework for the digital assets industry within the city. The document, outlining the government’s objectives and guiding principles relative to the digital assets sector, builds on its first policy statement for the industry which it published in October 2022.Photo by Harry Shum on PexelsA ‘LEAP’ towards an integrated digital assets ecosystemThe FSTB suggests that this new policy statement builds upon foundational initiatives pioneered through the initial policy statement, asserting that “Hong Kong is poised to 'LEAP' towards a trusted, sustainable, and deeply integrated [Digital Assets] ecosystem embedded within the real economy.” The government agency also suggested that this “Policy Statement 2.0” also builds on the “ASPIRe” digital asset regulatory roadmap introduced by the Securities and Futures Commission (SFC) in February, outlining the next phase of digital asset sector development in Hong Kong. Strengthening global hub statusThe government has set out to home in on strategic measures to bring about greater liquidity in digital asset markets and diversify digital asset product offerings, while strengthening the Chinese autonomous territory’s position as a global hub for the digital asset sector. “LEAP” is an acronym for the proposed initiatives that underpin the new framework, including: - Legal and regulatory streamlining- Expanding the suite of tokenized products- Advancing use cases and cross-sectoral collaboration- People and partnership development The framework focuses heavily on the tokenization of real-world assets (RWA), with particular emphasis on bond tokenization. In February 2023, Hong Kong pioneered the issuance of the world’s first-ever tokenized government green bond. Building on that, it now seeks to bring about the regularization of the issuance of tokenized government bonds. The Hong Kong government would also like to see tokenization efforts expanding into “a broader range of assets and financial instruments.” It cited sectors such as precious metals, non-ferrous metals and renewable energy as candidates for tokenization. Promoting tokenized ETFsThe authorities are also encouraging tokenized exchange-traded funds (ETFs), with plans to introduce a stamp duty waiver for these products as an incentive. Additionally, the Hong Kong government is interested in nurturing the development of secondary market trading of such tokenized ETF products, whether that’s through digital asset trading platforms or other channels. The framework considers the further development of stablecoins. The city’s new licensing regimen for stablecoin issuers commences on Aug. 1. The FSTB maintains that stablecoins have the potential “to transform payments, supply chain management, and capital market activities by offering a cost-effective and efficient alternative to traditional systems.” In order to capitalize on this potential, the Hong Kong government, together with the city’s regulators, intends to enable licensed stablecoin issuers in the city “to explore and implement different stablecoin use cases.” Cyberport, a Hong Kong business park and digital technology incubator that hosts in excess of 1,650 startups, will also extend its support through its incubation ecosystem to further the objectives set out in the Hong Kong government’s new digital assets policy statement.

KuCoin affiliate applies for license in Hong Kong amid identity mix-upIn a recent development on the Hong Kong crypto scene, VAEXC Limited, a cryptocurrency exchange, has submitted an application for a crypto trading license. The move had sparked a misunderstanding as some reports suggested the application was submitted by a Binance-linked company when in fact, it turns out to be a KuCoin-affiliated entity.Photo by Stella P on UnsplashReporting confusionA report published in October by the South China Morning Post (SCMP) asserted that a newly established crypto exchange named HKVAEX appeared to be connected with global crypto platform Binance.In the meantime, it emerged more recently that an application for a trading license had been submitted by the similarly named VAEXC Limited. While many reports confused this entity with what is believed to be a Binance-linked company, subsequent reports have emerged to confirm that the application pertains to an entity associated with the Seychelles-incorporated cryptocurrency exchange, KuCoin.In response to these initial wayward reports, a HKVAEX spokesperson confirmed that the company is in the process of preparing a licensing application in Hong Kong but that it has yet to do so. The spokesperson stated:“We are still in the preparatory stages for the application” . . . “VAEXC is an entirely separate applicant, and our operations are completely independent.”Leveraging KuCoin technologyThe SFC updated the list of virtual asset trading platform applicants on Nov. 27, disclosing that Hong Kong VAEXC Limited submitted its application on Nov. 25. Operating under the name VAEX, the exchange places a strong emphasis on security and regulatory compliance, positioning itself as a next-generation, trusted virtual asset exchange.Backed by a team with extensive industry expertise and leveraging KuCoin Tech, VAEX aims to offer a secure, reliable, stable and user-friendly platform for crypto asset trading and management. In celebration of VAEX’s launch, KuCoin conducted a public testing campaign, featuring a 15,000 USDT prize pool for eligible KuCoin users and participants.Despite the recent scandals in Hong Kong’s crypto scene — including an alleged fraud at the JPEX crypto exchange and more recently still, an alleged Ponzi scheme orchestrated by unlicensed crypto exchange Hounax — the regulatory stance in Hong Kong remains unwaveringly positive where digital assets are concerned.Introduced in June, regulations in Hong Kong mandate cryptocurrency exchanges to apply for a Virtual Asset Service Provider (VASP) license from the SFC by June 2024 or face de-registration. Notably, unregistered exchanges are permitted to operate during the interim transition period.KuCoin’s investment arm, KuCoin Ventures, has also been active in Hong Kong. In March, the firm led a $10 million investment in CNHC, a Hong Kong-based stablecoin issuer. Three months later, amid a changing regulatory environment in 2023, the platform confirmed a tightening of its compliance procedures with the introduction of mandatory know-your-customer (KYC) identity checks.Meanwhile, it’s unclear as to what plans Binance has to expand in Hong Kong if any. The leading global exchange is facing very challenging legal issues in the United States currently. That could have a bearing on its plans in Hong Kong, while it remains unclear as to what level of involvement it has with HKVAEX.

Korean Game Developers to Benefit from Higher NFT Trading VolumeKorean game companies preparing to launch web 3.0 games are expected to benefit from the higher non-fungible token (NFT) trading volume, according to Korean news outlet Financial News.©Pexels/Tony LitvyakA report from decentralized app analytics platform DappRadar states that the NFT trading volume reached $4.7 billion in the first quarter this year, up 137.04% from the previous quarter. This volume is the highest since the second quarter of 2022.This year’s strong NFT market so far is good news for Korean game developers, which were negatively affected by a slowdown in the crypto industry last year due to various factors, including the Terra USD collapse and the bankruptcy of crypto exchange FTX.In fact, many game and content companies are expanding their ecosystems by tokenizing their game items and intellectual property (IP) rights.NexonOne such example is Nexon, the developer of the massively multiplayer online role-playing game MapleStory. Based on its IP rights, Nexon is creating the MapleStory Universe, an NFT-based blockchain ecosystem. The MapleStory Universe will enable trading of NFTs, which users can obtain while hunting or accomplishing quests. Its first major project, a personal computer game named “MapleStory N,” will be launched to attract gamers worldwide.NetmarbleNetmarble, another Korean game company, will launch Modoo Marble 2: Metaworld on Wednesday for global gamers. The popular mobile board game will be rolled out on the MBX ecosystem operated by Netmarble’s blockchain subsidiary Marblex. Participation in the board game and involvement in the Metaworld would allow users to earn Meta Cash as rewards, which can then be swapped for different virtual assets. The trade of buildings and land within the game would likely be facilitated through the use of NFTs.Com2uS HoldingsCultural content company Com2uS Holdings is also making its own efforts to expand its blockchain ecosystem. Its subsidiary Com2uS Platform recently forged a partnership with animation firm Daewon Media to strengthen its NFT business based on Daewon’s popular IP rights.A game industry official said NFT trading can address issues that caused concerns for gamers who doubted the legitimacy and price of items they traded. The official further elaborated that incorporating elements like NFTs and the metaverse would enhance the gaming experience and excitement for gaming enthusiasts.