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Korean tech firms distance themselves from label 'blockchain' in rebranding efforts

Web3 & Enterprise·March 28, 2024, 5:30 AM

As is the case in the rest of the world, South Korea is also experiencing a bullish cryptocurrency market these days. However, local blockchain companies that started their business between 2017 and 2018 – those considered the first-generation blockchain firms – are trying to distance themselves from the label “blockchain,” removing words such as “block,” “chain” or “coin” from their names to rebrand themselves. 

 

This is largely due to local regulations that stifle blockchain businesses and widespread negative perspectives towards the crypto industry among the public, the local media outlet News1 reported

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MediBloc rebrands itself to WeavrCare: The two-track strategy 

Among the first-generation blockchain firms that changed its name is MediBloc. Founded in April 2017 as a blockchain-based digital health company, MediBloc rebranded its Korean branch last month to WeavrCare, combining the words "weave" and "care" to highlight its commitment to connecting patients and hospitals onchain. 

 

WeavrCare offers a blockchain healthcare data platform named Panacea, where patients can directly manage their own medical data. It also provides a blockchain-based medical data and insurance claim platform Medipass. MediBloc's native token MED is currently listed on prominent local crypto exchanges such as Upbit and Bithumb. 

 

The company is known to have well weathered the crypto winter between 2022 and 2023 by pitching a cloud electronic medical record (EMR) solution, Dr. Palette, which enables medical staff to easily check medical charts and manage patients' data. 

 

Following its rebranding, WeavrCare has demonstrated its intention to pursue a two-track strategy, with the company’s Gibraltar branch focusing on blockchain business under the original corporate name MediBloc. In contrast, WeavrCare in Korea will focus on expanding new businesses including Dr. Palette. 

 

Meanwhile, WeavrCare has reportedly embarked on investor relations (IR) activities to secure a Series B investment. 

 

Chain Partners rebrands itself to AI3: Merging Web3 with AI

Chain Partners, a blockchain firm focused on crypto exchanges and the over-the-counter (OTC) markets, has also recently rebranded itself to AI3, a new name that the company expects will illustrate its aim of focusing more on AI businesses. The name reflects the company's dedication to exploring both Web3 and generative AI technology. 

 

Following its rebranding, AI3 has embarked on developing an AI service equipped with a prompt response system. AI3 had already launched a personal AI assistant dubbed Wrks last year, which aims to improve workflows. A company official said AI3 is currently preparing for IR to qualify for a Series A investment. 

 

CPLABS and Parameta: Earlier pioneers of blockchain 

Meanwhile, other blockchain firms that launched their businesses earlier than the above two companies have already completed their rebranding last year. CoinPlug changed its name to CPLABS, and Iconloop to Parameta. 

 

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Policy & Regulation·

Nov 02, 2023

Turkey crafts new crypto regulations with FATF grey list removal objective

Turkey crafts new crypto regulations with FATF grey list removal objectiveIn an effort to secure removal from the Financial Action Task Force’s (FATF) “grey list,” Turkey is in the process of crafting new regulations governing crypto assets.The FATF, established by the Group of Seven (G7) advanced economies, serves as a guardian of the international financial system. It’s an international organization dedicated to combating financial crimes, which added Turkey to its “grey list” in 2021. In 2019, it cautioned Turkey about significant deficiencies in procedures for freezing assets linked to terrorism and the proliferation of weapons of mass destruction.Photo by Michael Jerrard on UnsplashCrypto compliance for FATF upgradeTurkish Finance Minister Mehmet Simsek recently discussed this matter with a parliamentary commission, according to a report published by Reuters. Simsek highlighted the FATF’s evaluation of Turkey’s adherence to 39 out of the 40 standards set by the organization. The single outstanding issue pertains to crypto assets, and Simsek revealed plans to introduce a crypto assets law in parliament to address this concern. However, he did not delve into specific legal changes.The Turkish government is taking action to align with international standards and remove the shadow of the “grey list.” The Turkish Presidential Annual Program for 2024, as published in the Official Gazette of the Republic of Turkey on October 25, outlines a commitment to establish comprehensive cryptocurrency regulations in the country by the end of 2024. Within the extensive 500-page document, Article 400.5 sets the goal of providing clear definitions for crypto assets, potentially subjecting them to taxation in the future.Additionally, the document seeks to establish legal definitions for crypto asset providers, including cryptocurrency exchanges. However, it refrains from specifying the finer details of the upcoming regulatory framework.Crypto popularityTurkey has been an outlier in terms of cryptocurrency use by comparison with many of its international peers. A report by KuCoin earlier this year validated that reality, indicating a significant increase in the number of crypto investors in Turkey over the course of the previous 18 months. In the aftermath of a devastating earthquake which hit the country on Feb. 6, crypto was reported to have been used as a means to get aid to those affected quickly and easily.However, developments in the crypto space have also included difficulties. It was reported in July that the use of crypto for the earthquake relief effort in Turkey was also being used as a cover by an affiliate of the terrorist group ISIS to launder money and receive funding. Turkish users of the Thodex crypto exchange platform were the victims of fraud in 2021, with the founders of that business having been sentenced for that fraud in September. In 2021 the country moved to ban crypto payments against a background that has seen the Turkish lira experience hyper-inflation.CBDC developmentTurkey’s central bank has been making strides in the digital currency arena, successfully conducting the initial trial of its central bank digital currency (CBDC), the digital lira, by December 2022. The central bank has expressed its intention to continue testing and exploring digital currency development throughout 2024.The move to enhance regulation and compliance in the crypto sector in Turkey aligns with global efforts to ensure transparency and accountability in financial systems.

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Policy & Regulation·

Feb 05, 2025

Hong Kong’s SFC flags suspect platforms disguised as HashKey

The Securities and Futures Commission (SFC), an independent statutory body that regulates Hong Kong’s securities and futures markets, has alerted investors to 33 suspicious websites which appear to be masquerading as HashKey, one of the Chinese autonomous territory’s first licensed virtual asset exchanges.Photo by Dan Freeman on UnsplashAlert listThe regulator flagged the websites by publishing their domain names to its alert list. Hong Kong’s SFC first published its alert list relative to suspicious crypto-related entities in November 2021. In terms of both suspicious trading platforms and suspicious crypto-related web links, the regulator has found 91 instances to date. Remarks added to the listing confirm that a HashKey company, Hash Blockchain Limited, had reported the websites to the regulator as fraudulent websites. The web domain links have been slightly modified when compared to official links to the HashKey website, in an effort to mislead HashKey customers. A little less than two weeks ago, HashKey published a statement to its website, making service users aware of the fraudulent links and websites. It stated: “Fraudulent websites will appear under different domain names or with slight modifications or variations of the official HashKey Exchange website address www.hashkey.com by adding a combination of letters, numbers or symbols.” The company added that it has no connection with these websites, that no affiliation exists with HashKey Exchange, and consequently the company doesn’t accept any liability for any matters relating to these fraudulent websites and links. As well as the regulator, HashKey has also reported the matter to the Hong Kong Police Force. Tackling crypto-related fraudBoth law enforcement and regulators in Hong Kong have been more proactive in tackling any signs of crypto-related fraud or potential scams following an episode of fraud involving an unlicensed Dubai-headquartered crypto exchange, JPEX, in 2023. At that time, the authorities within the Chinese autonomous territory received in excess of 2,369 complaints from Hong Kong residents who had been duped by the unregulated exchange. Overall, victims were out of pocket to the tune of $166 million. Some commentators had likened the JPEX scandal as being an “FTX moment” for Hong Kong, referring to the high profile collapse of Bahamas-headquartered crypto exchange FTX in November 2022. However, Hong Kong investors also suffered as a result of the FTX collapse.  In fact, the Hong Kong Monetary Authority (HKMA) and the SFC were listed as FTX creditors in 2023. The statutory bodies appeared on the FTX creditor list alongside 50 Hong Kong institutions. Towards the end of 2023, the agency issued a public warning regarding HongKongDAO and BitCuped, entities that were accused of misinformation. In February 2024, the SFC issued a reminder to investors within the Chinese autonomous territory to ensure that they’re only engaging with licensed cryptocurrency platforms. To date, the regulator has awarded crypto trading licenses to seven virtual asset trading platforms (VATPs). Earlier this month, the regulator extended use of its swift licensing process to all new applicants in an effort to fast-track the approval of more licensed platforms.

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Policy & Regulation·

Sep 30, 2024

MiCA may force crypto firms into Middle East relocation

The European Union (EU) introduced its Markets in Crypto Assets (MiCA) regulation in June of last year, refining the EU bloc’s stance relative to digital assets. However, one crypto sector entrepreneur believes that the regulatory framework may force crypto startups to relocate to the Middle East. In an interview with Cointelegraph, Anastasija Plotnikova, co-founder and CEO of Fideum, a blockchain infrastructure company geared towards institutions, outlined that the application of this regulatory framework by EU member states may have some unintended consequences.Photo by Christian Lue on UnsplashCentralization concernsWhile Plotnikova welcomes the legitimization of crypto through regulation as a net positive for the sector, she warns that this particular regulatory framework could lead to consolidation among crypto firms. That would mean a reduction in the overall number of Web3 enterprises in Europe and as a consequence, increased risk of centralization in an industry that is supposed to be all about decentralization. Whilst the regulatory framework was introduced last year, it's not due to go into full effect until Dec. 30, 2024. Plotnikova believes that the framework doesn’t give crypto startups the wriggle room to scale whereas in the case of larger entities with much more assets under management, they will find it much easier to scale. French multinational financial services company Societe Generale, an entity with around $160 billion worth of assets under management and 126,000 employees, stands out as an example. It recently announced that SG Forge, a subsidiary company, would partner with Austrian crypto exchange Bitpanda to issue and list its EUR ConVertible (EURCV) euro-denominated stablecoin. Another European TradFi behemoth, Landesbank, Germany’s largest federal bank, announced earlier this year that it will launch crypto custody services. Global competitionSpeaking to the publication on the margins of the European Blockchain Convention in Barcelona earlier this week, Plotnikova stated: “I'm afraid it will lead to consolidation between European and American companies, and they will just move somewhere to the Middle East. The European Union had has done amazing things in harmonising legislation, but enforcement comes down to local and national authorities and they vary greatly.” There’s no doubt that various world centers and regions have been competing to varying extents to become innovative hubs relative to the development of blockchain-based enterprises. Plotnikova alluded to Europe losing out to the Middle East in this instance and principal among those nations in the region vying for a share of the business has been the United Arab Emirates (UAE).  The UAE itself, together with individual emirates such as Abu Dhabi and Dubai, has been putting in place a regulatory framework relative to crypto that has been broadly praised by the crypto sector. As recently as earlier last week, the Dubai regulator continues to fine tune its regulatory framework, tightening up requirements related to the marketing of crypto products and services. A recent report by Chainalysis found that the Middle East region accounted for 7.5% of global crypto trading volume, with the UAE and Saudi Arabia having been found to demonstrate a strong interest in decentralized platforms. 

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