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Tokyo's Relic launches fan-driven anime project using NFT and blockchain

Markets·May 16, 2025, 7:27 AM

Relic, a Tokyo-based provider of business co-creation services, has launched a fan-driven short anime project using NFT and blockchain technology in collaboration with MetaMe, a metacommunication service developed by mobile carrier NTT Docomo.

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Photo by Dex Ezekiel on Unsplash

Fan empowerment through DAO and NFTs

According to a press release on PR TIMES, the project, set to officially launch on June 19, 2025, aims to be accessible even to newcomers to NFTs or Web3. It will strive to ensure sustainability through transparent fund management and community-driven decision-making.

 

The project introduces a new anime production model called "Anime DAO," starting with a near-future anime set in Neo Tokyo in 2050 that features characters and the world of the popular NFT collection "NEO TOKYO PUNKS." Funding will be raised through crowdfunding and the sale of celluloid art NFTs. Supporters will have the opportunity to vote on production decisions and own iconic scene NFTs once the anime is completed.

 

The finished anime will premiere on MetaMe, followed by exclusive streaming on d-anime Store, while also integrating with the blockchain game GT6551, where fans can use anime characters and vehicles. This cross-media project combines anime, NFTs and e-sports, enhancing both fan engagement and user experience.

 

Growing blockchain adoption in anime

This further demonstrates how the animation industry is embracing blockchain technology. In January, the Animecoin Foundation—whose early key contributors include Los Angeles-based NFT project Azuki—introduced the ANIME token on Ethereum and Arbitrum. Its tokenomics indicate a total supply of 10 billion tokens. The Foundation aims to connect the global anime fan base to blockchain, enabling creators to gain clearer insights into fan engagement and attribution, potentially unlocking new revenue models to support their intellectual property (IP).

 

Although established in March 2024, the Animecoin Foundation traces its origins to Azuki’s mission of building an open anime universe. Azuki focuses on using blockchain technology and community involvement to develop decentralized anime IP and enrich the fan experience. 

 

In a separate development, South Korea’s blockchain gaming platform WEMIX inked a memorandum of understanding (MOU) with Japan’s Toei Animation late last year. Known for producing iconic titles such as Dragon Ball, One Piece and Slam Dunk, Toei Animation brings its storytelling and IP expertise, while WEMIX provides blockchain technology. The partnership aims to create an innovative blockchain-based gaming experience for a global audience.

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Web3 & Enterprise·

Jul 07, 2023

South Korean Firms Combine Strengths to Draw Hobbyists into the Metaverse

South Korean Firms Combine Strengths to Draw Hobbyists into the MetaverseCom2Verse, the metaverse subsidiary of South Korean game developer Com2uS, has formed a partnership with Somssidang, a leading hobby sharing platform, and Hana Bank, a prominent financial institution, to attract hobbyists to the metaverse.That’s according to a report by local news agency Newsis. This collaboration aims to create an infrastructure within Com2Verse’s metaverse that offers hobby classes and extends financial support to class providers.Photo by Steve Johnson on UnsplashSeminars and classes in metaverseThrough the combined expertise of the partnering companies, they strive to deliver engaging seminars and interactive classes in the metaverse, while actively promoting and expanding its ecosystem.Com2Verse plans to enable its metaverse users to partake in virtual as well as face-to-face courses offered by Somssidang. This will establish an environment conducive to the growth of hobby-related businesses, effectively bridging the gap between the physical and virtual realms. Somssidang, on its part, aims to expand its operations by providing high-quality content materials, such as classes by distinguished experts, to Com2Verse.Somssidang, boasting a user base of 1.2 million, stands as Korea’s largest hobby platform. The platform is currently offering a wide range of hobby classes, both online and in-person, across the nation. In addition to organizing lectures, Somssidang sells a wide range of do-it-yourself kits, as well as tickets for concerts, exhibitions, and tours. Furthermore, Somssidang provides specialized hobby workshops that are specifically tailored to meet the needs and preferences of business customers.Financial groundworkHana Bank, in collaboration with Com2Verse, will lay the financial groundwork necessary to support the metaverse. This partnership includes extending financial assistance to small business participants within the metaverse and promoting recreational activities for socially marginalized groups.CEO statementsCom2Verse CEO Lee Kyoung-Il expressed his conviction that the company’s metaverse will go beyond the traditional realm of online classes, offering educational courses that exceed expectations. He also emphasized the metaverse’s capacity to provide a diverse range of services, enabling users not only to enjoy their hobbies but also to achieve personal fulfillment. Somssidang CEO Jeong Myeong-won affirmed the platform’s commitment to developing content and services tailored specifically to the metaverse.Kim So-jung, Deputy President of Hana Bank, said this opportunity would converge cultural and financial sectors to realize our daily lives onto the metaverse. Kim added that Hana Bank is committed to ongoing strategic cooperation with the other two partners to deliver innovative financial services and fulfill its social responsibilities.

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Policy & Regulation·

Feb 22, 2024

Busan signs MOU with BDX Consortium to launch Busan Digital Asset Exchange

South Korea’s southeastern port city of Busan signed a memorandum of understanding (MOU) on Wednesday with the BDX Consortium led by ITCEN GROUP, a Seoul-based tech company specializing in system integrations. This marks the beginning of the establishment of the Busan Digital Asset Exchange (BDX). Photo by Minku Kang on UnsplashPlans to establish BDX CorporationFollowing the MOU signing, Busan and the BDX Consortium plan to join forces to set up and operate BDX successfully. The two entities are also dedicated to swiftly establishing a private entity, “BDX Corporation,” within the blockchain regulation-free zone in Busan, as part of their ambitious plan to make Busan into a global blockchain hub.  ITCEN GROUP is known to have extensive experience in trading real-world assets (RWAs) such as gold, silver and copper. Other participants of the BDX Consortium include Hana Securities, Hana Bank, OCON and Barunson, who are set to provide RWAs and intellectual properties (IP) to BDX in cooperation with ITCEN GROUP. Following the founding of BDX Corporation, the BDX Consortium is required to provide investment capital to the city of Busan until April, in accordance with its business plan.  A blockchain exchange with its own mainnet based on decentralized governanceThe decentralized governance upon which BDX will operate is an independent framework capable of handling securities settlements, listing assessments and market monitoring. It also serves as an investor protection measure through its mutual check and balance system.  BDX plans to support 24/7 transactions of various assets including commodities, jewelry, IP and carbon credit, all of which will be tokenized into small units for convenient trade.  “This partnership lays the foundation for the BDX launch, which will serve as a cornerstone of the city’s plan to foster the blockchain industry. In close cooperation with local enterprises, Busan will do its best to build and operate the exchange and contribute to the city’s economic growth,” stated Park Hyeong-joon, the mayor of Busan. 

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Web3 & Enterprise·

Nov 10, 2023

Shinhan Bank to issue NFTs at 2023 Blockchain Grand Week in Seoul

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