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Korean Telecommunications Firms Ramp Up ESG Efforts with NFTs

Web3 & Enterprise·October 30, 2023, 7:21 AM

South Korea’s top three leading telecommunications companies — SK Telecom (SKT), KT, and LG Uplus — are using non-fungible tokens (NFTs) to boost their corporate environmental, social and governance (ESG) efforts and engage younger audiences in their initiatives.

Photo by Noah Buscher on Unsplash

 

KT’s Raon NFT project

Earlier this year, KT launched an internal collaborative project between its device division and its blockchain division, KT MINCL, to issue profile picture (PFP) NFTs of its intellectual property — the feline character Raon. The project consists of four editions of NFT mintings, each with a different concept promoting mindful consumerism. 3,000 NFTs each were minted for the first two editions back in December and June, and KT is gearing up to release the third edition soon, according to industry reports on Sunday (local time). A portion of the proceeds from the upcoming third edition sale will also be donated under the project’s name. Notably, all 3,000 NFTs from the first edition were sold out in just a minute.

KT has designed the NFT purchase system to encourage ESG-related activities. Buyers can receive items that reflect ESG values, such as bags from The Fair Story, a company that promotes fair trade products made by brands from developing countries. “We will continue to work with companies related to our ESG values to develop household products, miscellaneous goods, and more that are linked to NFTs,” KT said.

 

LG Uplus and SKT’s ESG-led collaborations

LG Uplus and SKT have followed suit by incorporating eco-friendly themes into their own blockchain technologies. In particular, SKT recently signed a business agreement with WinCL, a carbon credit marketplace encouraging carbon offset efforts. The deal aims to combine SKT’s NFT marketplace, TopPort, and WinCL’s carbon credit system to issue NFTs for companies that need help managing their ESG performance indicators.

On October 18, LG Uplus announced that a select number of holders of its Moono Crew NFT will be the first to purchase NFTs from the Incheon Heroes NFT collection — a collection launched on the Klaytn Mainnet as part of Incheon City’s Incheon Universe Project, aimed at introducing Incheon’s natural, cultural, historical, and technological heritage, and motivating participation in eco-friendly activities from younger generations. The company had collaborated with Incheon and Lotte Home Shopping to promote and expand the ecosystem of the collection.

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Policy & Regulation·

Jul 11, 2024

Taiwan not rushing into CBDC issuance following prototype build

Taiwan has built a prototype platform that potentially could provide for a central bank digital currency (CBDC). In light of that development, there are plans afoot to hold a number of hearings and forums in 2025 relative to CBDC development. In a report cited by local news media, Taiwanese Central Bank Governor Yang Chin-long stated that the development of a CBDC is not an international competition. Yang is not motivated by a desire to be the first to launch a CBDC on the basis that such a thing doesn’t ensure a successful outcome.  At the outset, Taiwan intends to introduce a non-interest bearing CBDC although this may be revised as further development and rollout progress. The system may encompass the use of both anonymous and registered digital wallets, the report suggests.Photo by Timo Volz on UnsplashWholesale CBDCReports last year had disclosed that the retail CBDC prototype supports 20,000 transactions per second. The central bank also plans to develop a wholesale CBDC (wCBDC) proof of concept to support three sets of functionality which it plans to test via a unified ledger, developed with the assistance of Taiwan’s commercial banks.  According to feedback from the office of the Taiwanese parliament’s finance committee provided to The Block, Yang is due to present the report on the current state of progress relative to a CBDC on July 10 at the Legislative Yuan, Taiwan’s parliament. While no projected timeline has been provided for CBDC issuance, Yang emphasized that Taiwan’s CBDC project is a long-term affair. He disclosed that the Central Bank of the Republic of China (Taiwan) will take a three pronged approach to the new digital currency. In the first instance, the wCBDC will be used for for the purpose of interbank settlement relative to tokenized deposits.  In practice, this will mean that when a payee transfers a tokenized deposit to another party, the other party will receive the money instantly. However, in the background, the payee’s bank will need to transfer funds to the second party’s bank. Taiwan’s central bank also plans to trial the settlement of tokenized asset transactions. Settlement of securities in this way is seen as an opportunity to minimize risk when compared with commercially issued stablecoins. Such tests will be similar in nature to the wholesale digital ledger technology (DLT) trials carried out in recent times by the European Union (EU).  Purpose bound money trialLastly, the Republic of China plans to trial purpose bound money (PBM), a concept which covers the middle ground between programmable payments and programmable money. PBM was introduced in a whitepaper in 2023 by the Monetary Authority of Singapore (MAS). It enables the sender to specify certain conditions relative to the digital currency being sent. This may include a validity period and further specification as to how the money can be spent. This development represents the latest installment in an ongoing pipeline of announcements from various central banks with regard to CBDC project milestones. Last month, Qatar’s central bank announced the launch of the first phase of its CBDC project.

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Web3 & Enterprise·

Oct 11, 2023

Eureka Entertainment Hosts Opening Event for Coin Musme’s Korean Discord Community

Eureka Entertainment Hosts Opening Event for Coin Musme’s Korean Discord CommunityEureka Entertainment has opened a celebratory event for the opening of an online Korean language Discord community for its upcoming Play-to-Earn (P2E) blockchain game, Coin Musme, which is scheduled for release later this year.Photo by Alexander Shatov on UnsplashBridging crypto and entertainmentCoin Musme revolves around a storyline where characters inspired by cryptocurrencies undergo a process of becoming popular idols at the Coin Musme Academy in order to revive the public’s interest in crypto after a major market collapse. Players can earn non-fungible tokens (NFTs), which are sold through the gacha mechanic. The gacha mechanic allows players to spend in-game currency — in this case, Musme Coin (MSM) — in exchange for a random item. The MSM utility token will be listed on multiple exchanges leading up to the game’s official launch.The game’s official Discord community server called Coin Musme Academy was launched publicly on August 2 in various countries. It is led by Musme-chan, the non-playable official PR character, and operates in a school-themed roleplay style. Participants can find information about Coin Musme on the server, such as interaction events, campaigns, and more.Notably, last Tuesday (local time), a designated channel for Korean and Chinese users was added. To mark the occasion, the game is hosting an event for Korean users, who will get a chance to receive free gacha NFT vouchers that can be used in the game. Users can participate by joining the Coin Musme Korean Discord channel and following the official global Coin Musme X (formerly Twitter) account. 20 winners will be selected through a draw.Users can change their language settings to Korean and join the #general-kr channel, where they can find details about the event. The community is also recruiting Korean ambassadors, who will be responsible for promoting the game through their personal social media accounts as well as those under Musme-chan’s name.Meanwhile, another event is taking place to celebrate the recent listing of MBX, MARBLEX’s governance token, on the Japanese exchange Zaif, and the debut of a new Musme character representing MBX named Marblex-chan. Her character NFT can be found on Zaif’s NFT marketplace.Fostering fun and communityEureka Entertainment emphasized that the goal of everyone making money in the gaming world is essentially unattainable, expressing their intention to instead present a user-centered game focused on providing fun experiences, encouraging user interaction, and enhancing gameplay experiences.

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Web3 & Enterprise·

Jan 23, 2024

NEOPIN to launch bridge platform for Finschia, Ethereum and Klaytn networks

Centralized decentralized finance (CeDeFi) protocol NEOPIN is gearing up to launch NEOPIN Bridge, a platform designed to bridge the Finschia network with Ethereum Virtual Machine-based (EVM) networks like Ethereum and Klaytn. According to an official announcement via Medium on Tuesday (KST), the service will be launched by the end of February.Photo by Shubham's Web3 on UnsplashLinking ecosystemsEver since its establishment of an official partnership with the Finschia Foundation last month, NEOPIN has been developing Finschia’s first EVM-compatible bridge. The project is intended to facilitate the process of exchanging cryptocurrencies for users on the Finschia, Ethereum and Klaytn networks. This will enhance the development and liquidity of the Finschia and Klaytn ecosystems through the integration of Ethereum-based stablecoins.  Currently, NEOPIN’s DeFi protocols are accessible only through the NEOPIN Wallet. But with NEOPIN Bridge, user accessibility and convenience will be enhanced through provided support for various wallets like MetaMask, Kaikas, DOSI Vault and more. New services will also be implemented, including token swaps for users to transfer the converted Finschia tokens (FNSA) through the bridge. NEOPIN is the only DeFi protocol that simultaneously supports both the Finschia and Klaytn mainnets, who recently announced a joint proposal for the Dragon DeFi Initiative – a project to build a DeFi ecosystem active on both the Finschia and Klaytn mainnets. NEOPIN’s strengthsWith a record of zero incidents including stake slashing since 2018, along with a 99.99999% block generation rate, the protocol touts a clean track record in node validation across multiple blockchains, emphasizing its dedication to trust and stability. “NEOPIN is recognized for its robust security and reliability, serving as a role model for the Abu Dhabi DeFi regulatory framework. The launch of our self-developed NEOPIN Bridge is a significant stride towards encouraging the growth of the Finschia and Klaytn ecosystems,” said Ethan Kim, CEO of NEOPIN.

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