Japanese Financial Giant SBI Extends Use of Ripple’s Remittance Tech

Lotte Group’s Bellygom NFT Project Garners Global Fanbase of Over 300KDaehong Communications and Lotte Homeshopping shared yesterday that their NFT project has now garnered a global fanbase exceeding 300,000 members. The two companies are subsidiaries of South Korean industrial conglomerate Lotte Group.Photo by Khinaii van Laren on UnsplashPartnership initiatives as global expansionTheir NFT initiative, operated by the group’s marketing arm Daehong, is based on Bellygom, the pink bear character representing Lotte Homeshopping. As part of its global strategy, the Bellygom NFT project has formed partnerships with various international projects and has been actively involved in communication efforts. Notably, Bellygom’s X (formerly Twitter) account, created earlier this year, has attracted 100,000 followers within a span of five months.At the end of last month, Daehong successfully completed the minting of Bellyland, the second NFT collection of the Bellygom project. The minting event was accompanied by Jelly Adventure, a universe where users can participate in a wide range of missions and games to earn “Bubble Gums.” Notably, Jelly Adventure is not only accessible to Bellyland NFT holders but also to those of other projects such as YogaPetz and Mocaverse.It’s worth highlighting that the minting event achieved the sale of over 5,000 NFTs, even during a period of reduced activity in the NFT market. Despite the declining minting prices and quantities, it managed to raise over 750,000 MATIC.Joining of new international usersAdditionally, the minting event attracted new international users to the Bellygom project, underlining its sustainability. The successful debut of Bellyland NFTs has significantly contributed to the project’s global expansion and presence.Furthermore, Daehong is pursuing a range of initiatives aimed at cultivating a fan-centric ecosystem with the ultimate objective of driving broader adoption of Web3 technologies. With the belief that the fanbase provides a strong foothold for the brand’s growth, the marketing firm plays a crucial role in facilitating the introduction of the Bellygom brand to the Web3 space. To this end, Daehong is constructing a universe with a story that embodies the brand’s identity while seamlessly integrating it with conventional marketing strategies.

Korea’s Traditional Customer Rewards Program Embraces NFTsSouth Korean tech company SK Planet, the operator of the popular customer rewards program OK Cashbag, made an exciting announcement for points collectors today. In a recent press release, it revealed the launch of its new non-fungible token (NFT) membership program called “Road to Rich.”Photo by Markus Winkler on PexelsRewards program meets NFTsFor over two decades, OK Cashbag has been a beloved membership service for Korean consumers. Now, members can embark on a journey through the Road to Rich program, accompanied by a rabbit character NFT. By completing daily quests, participants will earn rewards such as OK Cashbag points. As they progress on their journey, users can even level up their character, with the ultimate goal of reaching level 5. At this pinnacle, users will receive a tradable TEM NFT, offering customized everyday benefits.Decentralized walletSK Planet, an affiliate of the South Korean conglomerate SK Group, has also introduced a new decentralized wallet called UPTN Station. Built on the Avalanche subnet, UPTN Station empowers users to store and transfer various digital assets, including NFTs. To enjoy the Road to Rich program, the installation of UPTN Station is required.Gaming and rewardsNotably, the Road to Rich program comprises two gaming episodes to further captivate its users and encourage active participation. Any OK Cashbag member aged 19 or older can partake in the first episode and mint their own rabbit NFT at no cost.Kim Kyo-soo, the head of SK Planet’s customer experience division, expressed enthusiasm about the NFT program, highlighting its ability to make Web3 experiences second nature for users. Moreover, he mentioned plans for future collaborations with SK Group affiliates and other partners, aiming to provide an extensive range of services.

Raon Whitehat Launches Cloud-Based NFT Wallet for OmniOne MarketplaceSouth Korean tech security firm RaonSecure announced Thursday that its subsidiary Raon Whitehat has launched a cloud-based NFT wallet service on the OmniOne NFT marketplace, specializing in utility NFTs that are backed by tangible assets like gold.Photo by C Dustin on UnsplashMore secure and convenientUsers can easily create an account for the OmniOne NFT cloud wallet by entering a username and password. This cloud-based solution offers advantages over mobile app-based NFT wallets, which can present occasional inconveniences. In scenarios involving app deletion, device change, or device loss, one faces the cumbersome task of reinstalling the application and going through the authorization process again. In contrast, the cloud wallet provides a more seamless experience. NFTs are securely stored in the cloud and can be accessed from any device, requiring only the recollection of a username and password.Transferring NFTsIndividuals who have NFTs stored within their current app-based NFT wallet can create a new cloud wallet account and proceed to transfer their NFTs from the existing app-based account to the new cloud account by utilizing the “Send as Gift” feature.RaonSecure CEO Lee Soon-hyung announced that users are now able to store their gold-backed NFTs, purchased from the OmniOne NFT marketplace, in the cloud wallet. He explained that this development addresses the issue of potential NFT asset loss due to app deletion or device loss.Furthermore, Lee emphasized that Raon Whitehat is dedicated to introducing more innovative services in the future. These services will prioritize user convenience and security, specifically in the storage of diverse digital assets like NFTs and certification badges.