Binance Japan Sets Out Market Vision

SK Planet Teams Up with T1 for LoL NFT Event: ‘The Hero’s Journey’SK Planet, the data and tech subsidiary of South Korean conglomerate SK Group, announced last week that it is conducting a non-fungible token (NFT) event called “The Hero’s Journey.” This event is a collaborative effort with T1 Entertainment and Sports, the company behind League of Legends (LoL) team T1. T1 Entertainment and Sports is a global esports joint venture established by American company Comcast Spectacor and SK Telecom, the telecommunications subsidiary of SK Group.This event coincides with the 2023 League of Legends World Championship (Worlds 2023), taking place in Korea from October 10 to November 19 (local time).Photo by RDNE Stock project on PexelsMission-based adventureThe NFT promotion, running until December 3, promises a unique and rewarding experience for users. LoL and NFT enthusiasts are encouraged to complete five missions and earn NFTs at various physical locations related to T1, a participant in Worlds 2023.These locations include T1’s headquarters, Base Camp, Café & Arena, and HiKR Ground. To complete their missions, visitors can collect stamps from each site, sign up for a T1 membership, and either attend a Worlds 2023 game at the stadium or join the viewing party.Anyone who has downloaded UPTN Station, the digital wallet launched in June by SK Planet, can join this promotional event, with the chance to receive rewards for each completed mission. Rewards include NFTs of LoL players like Lee “Faker” Sang-hyeok and Choi “Zeus” Woo-je, discounts on T1 memberships, vouchers for the T1 HQ SHOP, and free drink coupons.Upon completing all five missions, participants will automatically be entered for a chance to win various prizes. These include AVAX tokens, player-signed jerseys, tickets to T1 CON — a fan meet-up with T1 players — and a T1 Bap invitation, which gives fans the opportunity to tour the T1 headquarters and enjoy a meal on-site.SK Planet’s NFT commitmentLately, SK Planet has been actively undertaking NFT endeavors. In June, it introduced an NFT membership program named “Road to Rich,” capitalizing on OK Cashbag, which is the popular customer rewards program of SK Planet. This was followed by the debut of a blockchain-centric ticketing service, developed in partnership with layer 1 blockchain protocol Avalanche. Looking ahead, SK Planet aims to provide an even broader range of practical utility NFTs.Commenting on their latest project, Kim Kyo-soo, who leads the customer experience division at SK Planet, shared his excitement about collaborating with T1, one of the world’s most popular esports teams. He sees the use of NFTs in this event as a meaningful way to connect with fans in person. Kim anticipates a strong response and active participation from the esports community.

South Korea’s crypto market, long known for frenzied retail trading and the Kimchi premium, is losing some of its speculative heat as local demand weakens and regulators tighten their grip on the sector.Photo by Ciaran O'Brien on UnsplashThe shift is showing up in the Kimchi premium, the price gap that once saw crypto assets trade higher on Korean exchanges than overseas. That premium has now turned negative, meaning digital assets are cheaper on Korean platforms than on global exchanges. Retail sentiment has soured alongside it: a weekly CoinNess and Kratos survey found that 58.8% of respondents expect Bitcoin to fall or crash in the coming week, up from 28.6% a week earlier. Only 17.7% expect a price surge, down from 36%, while 23.5% expect sideways trading. Weak market, thin liquidityInvestors blamed the persistent negative premium on several factors. The largest specific cause, cited by 25.4% of respondents, was broader market weakness and liquidity outflows. Another 22.7% said a strong stock market has reduced the appeal of crypto, while 16.5% pointed to limitations of local crypto exchanges. The remaining 35.4% said all of these factors are working together. South Korean exchanges are also becoming late-stage listing venues rather than early platforms. According to IOSG Ventures, Coinbase, Binance Futures, and Bybit often lead early price discovery, while Upbit and Bithumb tend to wait for broader market validation before adding new assets. IOSG found that 85% of Bithumb’s listings came after comparable listings on major global platforms, while Upbit listed assets an average of 28 days after their first overseas debut. The lag reflects lengthy regulatory reviews and a preference for more established projects. Regulation is shifting as well. According to SBS News, the Financial Intelligence Unit (FIU) under the Financial Services Commission (FSC) has decided against a proposed blanket reporting rule for crypto transfers above 10 million won, or about $6,500, to foreign virtual asset service providers (VASPs) or personal wallets. Instead, local VASPs must operate their own internal, risk-based anti-money laundering (AML) controls. Police probe Polymarket usersLaw enforcement is also targeting decentralized prediction markets. Local law firm Jonjung reported on a blog post that the Gangwon Provincial Police Agency has launched an investigation into South Korean Polymarket users over possible violations of the country’s gambling laws. Ahn Chang-bo, managing partner at the law office, said police are tracking crypto transaction records to identify and summon users. However, he noted that whether participation in Polymarket violates South Korea’s gambling laws remains unsettled, as prosecutors have not taken a definitive position and courts have yet to rule on the issue. South Korea remains a major crypto market, but the tone has changed. Local demand has weakened, exchanges are slower to list new tokens, and authorities are taking a closer look at both compliance and emerging platforms such as Polymarket. 

Upbit, South Korea’s largest cryptocurrency exchange operated by Dunamu, announced on Jan. 2 that its user base surpassed 13 million by the end of last year. With South Korea’s population at 51.6 million, the data implies that roughly one in four Koreans now holds an account on the platform. Demographic breakdowns show that users in their 30s comprise the largest cohort at 28.7%, followed by those in their 40s at 24.1% and 20s at 23.2%. Users in their 50s accounted for 16.9%, while those in their 60s and 70s made up 6.0% and 1.1%, respectively. Adoption is particularly high among younger generations, with the combined total of users in their 20s and 30s reaching 5.48 million. Based on Ministry of the Interior and Safety data showing 12.37 million people aged 20 to 39 as of November, approximately 44% of Koreans in this age demographic use the platform. Upbit added 1.1 million new users last year, with men comprising 56.9% of new accounts and women 43.1%.Photo by Kanchanara on UnsplashXRP overtakes BTC and ETH in tradingIn terms of trading volume, Ripple’s XRP was the most traded cryptocurrency in 2025, outpacing both Bitcoin and Ethereum. Daily activity peaked in the morning, coinciding with the start of the typical business day. The highest volumes were recorded at 00:00 UTC, or 9 a.m. Korea Standard Time. Beyond standard trading, users are increasingly turning to Upbit’s asset management tools. Since its 2022 launch, the platform’s staking feature has attracted over 300,000 users, generating 257.3 billion won ($178.6 million) in total rewards. Furthermore, a dollar-cost averaging feature introduced in August 2024 has drawn about 220,000 users, with cumulative investments totaling 478.1 billion won ($331.9 million). Kbank eyes public listingIn the broader ecosystem, Upbit’s banking partner is preparing for an initial public offering (IPO) this year. Kbank, an internet-only lender that has partnered with Upbit since 2020, is closely linked to the exchange through shared customers. According to Hansbiz, crypto-related funds accounted for roughly 16% of Kbank’s total deposits as of the first half of 2025. Under South Korean law, fiat-to-crypto service providers must secure real-name accounts from a local bank, meaning Upbit users are required to deposit Korean won at Kbank before trading on the exchange. However, Kbank’s financial performance has softened following the 2024 implementation of the Virtual Asset User Protection Act, which compelled the bank to raise annual interest rates on deposits from Upbit users from 0.1% to 2.1%. On a consolidated basis, net interest income totaled 323.2 billion won ($224 million) in the third quarter of 2025, down 13% year over year. Net fee income remained in the red, posting a loss of 2.8 billion won ($1.94 million), widening from a 1.3 billion won loss in the same period a year earlier. This latest IPO push follows two failed attempts and carries contractual implications. When Kbank raised 725 billion won ($503 million) in 2021 from investors including Bain Capital and MBK Partners, it pledged to list its shares by July 2026. If the upcoming attempt fails, those backers could exercise drag-along rights and put options, potentially resulting in increased financial obligations for Kbank. Meanwhile, Upbit has seen other notable shifts in its business and governance. In November, Dunamu and Naver Financial, a subsidiary of internet giant Naver, approved a merger plan structured as a comprehensive share swap at a ratio of 1 to 2.54. At the time of the announcement, market observers estimated Dunamu’s valuation at 15 trillion won ($10.4 billion), compared with 5 trillion won ($3.5 billion) for Naver Financial.