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Bithumb META Unveils Naemo World: A Sneak Peek into Immersive Metaverse Project

Web3 & Enterprise·August 10, 2023, 5:08 AM

Bithumb META, the metaverse subsidiary of leading South Korean cryptocurrency exchange Bithumb, has unveiled a demonstration video of its metaverse project, Naemo World.

Photo by julien Tromeur on Unsplash

 

A glimpse into the virtual urban realm

Showcased on the official YouTube channel, the 20-second video clip provides a glimpse into a virtual urban landscape that features both indoor and outdoor environments. Naemo World, a creation brought to life with Epic Games’ advanced 3D creation tool Unreal Engine 5, replicates intricate details such as the texture of fashion items, encompassing garments and accessories.

 

More collaborations to enhance user experience

Speaking about this development, Bithumb META CEO Cho Hyun-sik said, “The Naemo World demo video offers just a brief preview of the extensive range of content we have created thus far.” Cho added, “While our focus lies in the development of a broad and captivating content portfolio, we strive to create a multitude of practical applications by integrating content into tangible real-world products and services. To achieve this and expand our ecosystem, we are looking forward to collaborating with domestic and international partners across diverse industries.”

Presently, Bithumb META is in collaboration with innovative companies such as tech firm Tencent Cloud and 3D fashion design software developer CLO. With an eye toward expanding the user experience within the metaverse, the subsidiary is poised to establish further partnerships.

The forthcoming official launch of Naemo World, scheduled for next year, is projected to contribute to bolstering Bithumb’s endeavors to diversify its business ventures and foster synergistic growth.

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Markets·

Jun 13, 2024

Turkish lira becomes third largest fiat currency in crypto trading

The Turkish Lira (TRY) has become the third largest fiat currency by volume in the cryptocurrency market, according to a report by Kaiko. This milestone was reached as TRY's share of the crypto market hit an all-time high of 19% in early June. The increase in volume is attributed to the country's economic challenges, notably its high inflation rate, which has surpassed 70%, making the lira one of the most volatile fiat currencies globally.Photo by Afdhallul Ziqri on UnsplashFactors influencing the increaseThe shift in the Turkish lira's position in the crypto market is partly due to increased foreign exchange volatility and currency devaluation, common catalysts for cryptocurrency adoption in developing economies. Additionally, geopolitical factors such as a record number of elections and diverging monetary policies have intensified market fluctuations. This environment has favored cryptocurrencies like Bitcoin, which reached new highs against the lira in recent months. For instance, Bitcoin escalated to 2.3 million TRY in March from 979,000 TRY in October 2023. The recent adjustments in cryptocurrency trading platforms, particularly Binance's delisting of certain fiat trading pairs due to banking issues, have also increased the dominance of TRY in crypto transactions. This series of events underscores the growing interconnection between traditional and digital finance markets, highlighting the increasing role of cryptocurrencies in regions facing economic instability. 

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Web3 & Enterprise·

Sep 09, 2023

Founders Exit Following Overhaul of NFT Startup Rario

Founders Exit Following Overhaul of NFT Startup RarioPolygon-based NFT platform Rario, specializing in cricket-related non-fungible tokens (NFTs), is experiencing a major transformation, with its founders, CEO Ankit Wadhwa and CTO Sunny Bhanot, departing the company after a two-year tenure.Investors in the startup are taking on a more prominent role in steering the direction of the Indian startup, according to a report from TechCrunch on Friday.Photo by Alessandro Bogliari on UnsplashDream11Dream11, a prominent Mumbai-based fantasy sports platform and one of Rario’s primary backers, alongside other investors, is said to be exerting pressure to gain greater control, resulting in the ousting of the firm’s founders. The development comes amid other significant shifts in Dream11’s leadership.Additionally, Rario is undergoing a broader restructuring effort that includes the elimination of various roles, according to sources who were cited by TechCrunch as being familiar with the matter.This recent upheaval coincides with reports of Dream11’s parent company, Dream Sports, taking measures to reduce operational costs. TechCrunch noted that Dream Sports is actively renegotiating several licensing agreements previously inked by Rario as part of cost-cutting measures.High profile investorsRario boasts a roster of high-profile investors, including global investment company Alpha Wave Global and cricket icon Sachin Tendulkar. In April 2022, the cricket NFT platform made waves by securing $120 million in a Series A funding round, asserting its dominance in the cricket NFT rights arena with over 900 cricketers on board at that time. It’s not clear what valuation the firm had at the time of the Series A funding round but in a prior round, Rario had been valued at $250 million.Founded in 2021, Rario set out with a mission to create digital cricket collectibles and foster an online community for passionate fans. By April 2021, the company had successfully sold 50,000 NFTs to sports enthusiasts spanning 20 countries.Cricket world partnershipsCricket is the second largest sport in the world with in excess of 1.5 billion fans worldwide. That leaves a lot of scope for Rario to harness NFTs to bring about new forms of engagement.Among Rario’s notable partnerships are agreements with cricket leagues such as Cricket Australia, the Australian Cricketers’ Association, the Caribbean Premier League, the Lanka Premier League, and the Abu Dhabi T10 League Legends League Cricket.Polygon changesPolygon Labs, the developer of the Ethereum-centric layer two scaling network upon which the Rario platform runs, also features India in its origin story. It too has seen upheaval at a managerial level recently. In July, the firm announced a number of senior positional changes. Its former Chief Legal Officer (CLO) was elevated to the position of CEO. Those changes saw Polygon Labs’ Indian Co-Founder Sandeep Naiwal transition to the role of Executive Chairman.Rario’s ongoing evolution reflects the dynamic nature of the NFT space, where startups must adapt to changing investor interests and market conditions. With its investors taking the reins, Rario faces a pivotal juncture in its journey to redefine how cricket fans engage with the sport through the exciting world of NFTs.

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Policy & Regulation·

Nov 22, 2023

Upbit procures ISO 22301 certification

Upbit procures ISO 22301 certificationDunamu, the blockchain and fintech firm that operates South Korea’s largest crypto exchange Upbit, announced Wednesday (local time) that Upbit has obtained the ISO 22301 certification, an international standard for security and resilience that evaluates a company’s business continuity management system (BCMS) based on its ability to protect against and respond to disruptive events. The firm disclosed that it acquired the certification from the U.S. International Accreditation Service (IAS) on Nov. 6.Photo by John Salzarulo on UnsplashNavigating risk managementMore specifically, the ISO 22301 certification evaluates a company’s ability to maintain uninterrupted and stable business operations through the prevention, response and recovery in the event of accidents, man-made or natural disasters and more. It offers several benefits for companies, such as proof of compliance with legal requirements, which serves as a marketing advantage, and the prevention of large-scale damage.To obtain the certification, companies must prepare in advance for unexpected disruptions by analyzing the level of impact that such events can have on business operations and the amount of time needed to recover, then put relevant policies in place to facilitate recovery. To maintain the certification, enterprises must also undergo an annual follow-up audit and a renewal audit every three years.Commitment to business resilience“We obtained the certification to protect user assets and provide safe services that do not stop in the face of external influences,” Dunamu said, emphasizing its commitment to enhancing service reliability and protecting investors. “We will not stop our efforts to become the most trusted cryptocurrency exchange.”Upbit has previously acquired other ISO certifications, such as the ISO 27001 for information security; the ISO 27017 for information security in cloud computing; and the ISO 27701 for privacy management. The exchange also obtained ISMS-P in 2021, a certificate administered by Korea’s Ministry of Science and ICT and Personal Information Protection Commission for information security and personal information management.

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