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Nibiru Chain forges ahead with expansion into Asia

Web3 & Enterprise·May 09, 2024, 11:56 PM

Nibiru Chain, a layer-1 blockchain and smart contract ecosystem, is venturing into the Asian market with key appointments poised to drive growth in gaming, DeFi, NFTs and real-world assets (RWAs).

 

Crypto sector expertise

Yura Nam and Nicholas Lo have been appointed to lead growth and business development efforts in the region. Seoul, South Korea-based Nam is a former Head of StarkNet Asia. She has extensive experience hosting conferences, meetups and other events. The crypto sector professional has been an active member of the Korean blockchain community Nonce, a distributed network of independent businesses and individuals dedicated to blockchain.

 

Lo previously served as Asia Pacific (APAC) Growth Manager at Yuga Labs, the creator of the Bored Apes Yacht Club NFTs.  Based in Hong Kong, he brings with him a diverse background, having worked as an analyst at JPMorgan and spearheaded Asia expansion for various exchanges. He has a wealth of expertise and insight into the Asian Web3 landscape. 

 

Jonathan Chang, Nibiru Chain's COO, expressed excitement about the new additions to the team, highlighting their deep understanding of the Asian markets and Web3 ecosystem. He emphasized their role in fortifying Nibiru's foothold in the region, particularly through their proven track record in relationship building and execution of growth strategies.

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Photo by Shubham Dhage on Unsplash

Multifaceted expansion strategy

The expansion strategy is multifaceted, incorporating marketing, community engagement and business development initiatives to establish a strong local presence and drive adoption. Nibiru's focus extends to key markets such as Korea, Japan, India, Southeast Asia (SEA) and Chinese-speaking countries. Plans include hiring local community leads and nurturing relationships with regional stakeholders and businesses.

 

Nicholas Lo will concentrate on solidifying Nibiru's presence in pivotal APAC markets. His role at Nibiru involves cultivating relationships with major protocols, ecosystem dApps, gaming entities, financial institutions and local partners. Lo will also collaborate with Asian media outlets to enhance exposure for Nibiru's layer-1 offerings, targeting verticals spanning gaming, DeFi, NFTs and RWAs.

 

Meanwhile Yura Nam will leverage her partnership and event planning experience to bolster the platform's expansion efforts. Her seven years in the financial services sector equip her with a nuanced understanding of partnerships, sponsorships and event management within Asia, serving to strengthen Nibiru's ties in the region.

 

VC Funding

The company's ambitious growth plans received a significant boost with a successful $12 million funding round earlier this year, attracting investments from prominent venture capital firms such as Kraken Ventures, ArkStream, NGC Ventures, Master Ventures, Tribe Capital and Banter Capital. This funding follows a previous seed round in April 2023, which raised $8.5 million, valuing the project at $100 million at the time.

 

In a further effort to bootstrap growth in April, the project announced $15 million in developer grants to incentivize ecosystem growth. $5 million of that is being ring-fenced for the Asian region.

 

Silicon Valley-headquartered Nibiru Chain officially unveiled its public mainnet in March. With a focus on a robust smart contract ecosystem offering high throughput and top-tier security, the project aspires to position itself as the preferred platform for builders in several blockchain sectors, particularly blockchain-based gaming.

 

At the time of writing, the project’s native NIBI token was trading at $0.2932, according to data from crypto project data aggregator CoinMarketCap.

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Policy & Regulation·

May 08, 2023

Korea’s Code Launches System to Detect Blacklisted Crypto Wallets

Korea’s Code Launches System to Detect Blacklisted Crypto WalletsCode, the only Travel Rule solution provider in South Korea, announced on Monday the launch of Protector, a detection system designed to identify blacklisted wallets in the cryptocurrency space. Established by a collaboration between three major Korean cryptocurrency exchanges (Bithumb, Coinone, and Korbit), Code aims to enhance security and compliance in the industry.Photo by Mariia Shalabaieva on UnsplashTravel RuleThe Travel Rule is a regulation that requires financial institutions to share information with each other about transactions to ensure their legitimacy and to prevent money laundering, terrorist financing, and other illicit activities.Wallet risk assessmentsThe Protector system of Code allows its members to assess risks associated with external wallets and take appropriate measures during the withdrawal and deposit of virtual assets. Risks will be categorized into three levels, represented by the colors white, gray, and black. A white designation signifies a normal status, gray serves as a warning, and black indicates a danger.Not only does Protector enable members to manage risks linked to crypto wallets more effectively, it also allows them to monitor the management status of Code’s Travel Rule.Streamlining regulatory complianceCode CEO Lee Sung-mi stated that the recently launched Protector system is designed to streamline regulatory compliance for Code members. By utilizing Protector, members can concentrate on their projects without being burdened by compliance concerns. Lee also emphasized that Code is committed to expanding its range of services for members in the future.The detection system was developed and is operated in partnership with Uppsala Security, a Singapore-based cybersecurity company specializing in blockchain-powered solutions.

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Web3 & Enterprise·

Dec 13, 2023

Bitget invests in Morph layer 2 network

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Web3 & Enterprise·

Sep 02, 2025

Korean crypto exchanges list Trump-linked cryptocurrencies

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